eXTReMe Scraping API| URL: | https://horizont.net  (UTC) |
| Request ID: | 2025-12-22-04-42-02-657wuWIAH02F4o9lQg95 |
| Scraper Location: | EU |
| Scrape Status: | Success View Full API JSON |
 |
|
|
| Title: HORIZONT - Plattform für Marketing, Werbung, Medien & Agenturen |
| Description: Lesen Sie hier immer top-aktuell alle wichtigen Nachrichten und Hintergründe aus Marketing, Werbung, Medien, Tech und Kommunikation! |
| Top 25 Nouns: marketing jahr tagen bild chief marken horizont officer bank brand jahres president media bahn head unternehmen imago vice group mercedesbenz nachfolgerin director investor relations |
| Category | Domain | Compliancy Score Higher is better |
Tracking Cookies Before / Accept / Necessary Consent |
Tracking Pixels Before / Accept / Necessary Consent |
Cookie Banner | |
|---|---|---|---|---|---|---|
| Marketing |  |
horizont.net |
8199 | 5 / 13 / - | 4 / 10 / - | Accept / Necessary |
| Domain | Compliancy Score Before / Accept / Necessary Consent |
|---|
|
Marketing |
8199 |
| Tracking Cookies | 5 / 13 / - | |
| Tracking Pixels | 4 / 10 / - | |
| Cookie Banner | Accept / Necessary |
| Cookie Banner Found | Yes: Usercentrics |
| Cookie Banner Accept All Button Found | Yes |
| Cookie Banner Necessary Only Button Found | No |
| Google Consent Mode Found | No |
| GCM V2 Basic Mode Found | No |
| GCM V2 Advanced Mode Found | No |
| GCM V2 Misconfiguration Found | No |
| Bing Ads UET Consent Mode Found | No |
Before / Accept / Necessary Consent | |
| Google Requests | 2 / 1 / - |
| Google Analytics Pixels | 0 / 0 / - |
| Google Ads Pixels | 2 / 0 / - |
Before / Accept / Necessary Consent | |
| Analytics Requests | 3 / 10 / - |
| Marketing Requests | 6 / 0 / - |
| Ads Requests | 0 / 9 / - |
| Total Requests | 183 / 41 / - |
Before / Accept / Necessary Consent | |
| Tracking Cookies | 5 / 13 / - |
| First-Party Cookies | 23 / 14 / - |
| Third-Party Cookies | 4 / 0 / - |
| Third-Party Tags Cookies | 13 / 14 / - |
| Persistent Cookies With ID | 17 / 9 / - |
| Total Cookies | 27 / 26 / - |
Before / Accept / Necessary Consent | |
| Europe Requests | 180 / 40 / - |
| North America Requests | 0 / 1 / - |
| Asia Requests | 0 / 0 / - |
| South America Requests | 0 / 0 / - |
| Africa Requests | 0 / 0 / - |
| Oceania Requests | 0 / 0 / - |
Before / Accept / Necessary Consent | |
| Data Transferred | 7.2MB / 0.3MB / - |
| Network Transfering Time | 6.7s / 2.2s / - |
| Quic Security Protocol | 19 |
| TLS 1.3 Security Protocol | 193 |
| TLS 1.2 Security Protocol | 8 |
| HTTP 200 Responses | 224 |
| HTTP 300 Responses | 0 |
| HTTP 400 Responses | 0 |
| HTTP 500 Responses | 0 |
| H3 Protocol | 19 |
| H2 Protocol | 193 |
| HTTP 1.1 Protocol | 9 |
| HTTP 1 Protocol | 0 |
| Data Protocol | 3 |
| Blob Protocol | 0 |
| Number of Words | 3937 |
| Top 25 Nouns: marketing jahr tagen bild chief marken horizont officer bank brand jahres president media bahn head unternehmen imago vice group mercedesbenz nachfolgerin director investor relations | |
| Number of HREFs | 444 |
| Number of IMGs | 165 |
| Number of BUTTONs | 0 |
| Number of FORMs | 7 |
| Number of HEADINGs | 83 |
| Number of PARAGRAPHs | 0 |
|
|
|
|
||||||||||||||||||||||||||||||
|
|
||||||||||||||||||||||||||
|
|
|
|
||||||||||||||||
| Google Consent Mode | Bing Ads Consent Mode | ||
| before_consent | analytics_storage | ✘ N/A | - |
| ad_personalization | ✘ N/A | - | |
| ad_storage | ✘ N/A | ✔ N/A | |
| ad_user_data | ✘ N/A | - | |
| functionality_storage | ✘ N/A | - | |
| personalization_storage | ✘ N/A | - | |
| security_storage | ✘ N/A | - | |
| after_accept_all_consent | analytics_storage | ✘ N/A | - |
| ad_personalization | ✘ N/A | - | |
| ad_storage | ✘ N/A | ✔ N/A | |
| ad_user_data | ✘ N/A | - | |
| functionality_storage | ✘ N/A | - | |
| personalization_storage | ✘ N/A | - | |
| security_storage | ✘ N/A | - | |
| after_necessary_only_consent | analytics_storage | ✘ N/A | - |
| ad_personalization | ✘ N/A | - | |
| ad_storage | ✘ N/A | ✔ N/A | |
| ad_user_data | ✘ N/A | - | |
| functionality_storage | ✘ N/A | - | |
| personalization_storage | ✘ N/A | - | |
| security_storage | ✘ N/A | - |
| Google Consent Mode | Bing Ads Consent Mode | |
| before_consent | ||
| analytics_storage | ✘ N/A | - |
| ad_personalization | ✘ N/A | - |
| ad_storage | ✘ N/A | ✔ N/A |
| ad_user_data | ✘ N/A | - |
| functionality_storage | ✘ N/A | - |
| personalization_storage | ✘ N/A | - |
| security_storage | ✘ N/A | - |
| after_accept_all_consent | ||
| analytics_storage | ✘ N/A | - |
| ad_personalization | ✘ N/A | - |
| ad_storage | ✘ N/A | ✔ N/A |
| ad_user_data | ✘ N/A | - |
| functionality_storage | ✘ N/A | - |
| personalization_storage | ✘ N/A | - |
| security_storage | ✘ N/A | - |
| after_necessary_only_consent | ||
| analytics_storage | ✘ N/A | - |
| ad_personalization | ✘ N/A | - |
| ad_storage | ✘ N/A | ✔ N/A |
| ad_user_data | ✘ N/A | - |
| functionality_storage | ✘ N/A | - |
| personalization_storage | ✘ N/A | - |
| security_storage | ✘ N/A | - |
|
|
| compliancy_score | 8199 |
| tracking_ | 0 |
| tracking_ | -462 |
| google_ | -45 |
| google_ | 0 |
| google_ | 0 |
| google_ | 0 |
| google_ | -8 |
| bing_ | 0 |
| tracking_ | -120 |
| tracking_ | 0 |
| tracking_ | -150 |
| tracking_ | 0 |
| third_ | -160 |
| third_ | 0 |
| third_ | -29 |
| third_ | 0 |
| third_ | 0 |
| persistent_ | -340 |
| cookies_ | -429 |
| cookies_ | -28 |
| requests_ | -30 |
|
Before Consent:
|
After Accept All Consent:
|
After Necessary Only Consent:
|
{
"scrape_request_details" : {
"status" : "success",
"url" : "https://horizont.net",
"url_tld" : ".net",
"request_id" : "2025-12-22-04-42-02-657wuWIAH02F4o9lQg95",
"request_options" : "",
"output_options_include_only" : "",
"output_options_exclude" : "",
"api_key_account_id" : null,
"scraper_location" : "eu",
"scraper_location_continent" : "EU",
"scraper_location_country" : "Netherlands",
"scraper" : "https://extreme-scraping-api.com",
"utc_date" : "2025-12-22",
"utc_time" : "04:42:02",
"utc_timestamp" : 1766378522,
"category_based_on_words_on_page_by_ai" : "Marketing",
"favicon" : "https://screenshots.extreme-scraping-api.com/Favicon_2025-12-22-04-42-02-657wuWIAH02F4o9lQg95.png",
"screenshot_before_consent" : "https://screenshots.extreme-scraping-api.com/Screenshot_2025-12-22-04-42-02-657wuWIAH02F4o9lQg95_before_consent.webp",
"screenshot_after_accept_all_consent" : "https://screenshots.extreme-scraping-api.com/Screenshot_2025-12-22-04-42-02-657wuWIAH02F4o9lQg95_after_accept_all_consent.webp",
"screenshot_after_necessary_only_consent" : "https://screenshots.extreme-scraping-api.com/Screenshot_after_necessary_only_consent_not-available.png"
},
"page_info_og_tags" : {
"category_based_on_words_on_page_by_ai" : "Marketing",
"top_25_nouns" : "marketing jahr tagen bild chief marken horizont officer bank brand jahres president media bahn head unternehmen imago vice group mercedesbenz nachfolgerin director investor relations",
"title" : "HORIZONT - Plattform für Marketing, Werbung, Medien & Agenturen",
"description" : "Lesen Sie hier immer top-aktuell alle wichtigen Nachrichten und Hintergründe aus Marketing, Werbung, Medien, Tech und Kommunikation!",
"og:title" : "HORIZONT - Plattform für Marketing, Werbung, Medien & Agenturen",
"og:site_name" : "www.horizont.net",
"og:url" : "https://www.horizont.net/",
"og:description" : "Lesen Sie hier immer top-aktuell alle wichtigen Nachrichten und Hintergründe aus Marketing, Werbung, Medien, Tech und Kommunikation!",
"og:image" : "https://www.horizont.net/img/hornet/logo-og.png",
"og:type" : "article"
},
"cookiebanner" : {
"found" : true,
"name" : "Usercentrics",
"found_accept_all_button" : true,
"found_necessary_only_button" : false,
"google_consent_mode_version" : "not_found",
"google_consent_mode_v2_basic_mode_found" : false,
"google_consent_mode_v2_advanced_mode_found" : false,
"google_consent_mode_v2_misconfiguration_found" : false,
"bing_ads_uet_consent_mode" : "not_found"
},
"compliancy_score_stats" : {
"compliancy_score" : 8199,
"scores" : {
"tracking_pixels_found_but_no_cookiebanner" : 0,
"tracking_pixels_found_but_no_necessary_only_consent_button" : -462,
"google_requests_found_but_no_google_consent_mode_found" : -45,
"google_analytics_pixels_found_before_consent" : 0,
"google_consent_mode_advanced_mode_misconfigured" : 0,
"google_consent_mode_basic_mode_misconfigured" : 0,
"google_requests_found_before_consent" : -8,
"bing_ads_found_without_uet_consent_mode" : 0,
"tracking_pixels_found_before_consent" : -120,
"tracking_pixels_found_after_necessary_only_consent" : 0,
"tracking_cookies_found_before_consent" : -150,
"tracking_cookies_found_after_necessary_only_consent" : 0,
"third_party_cookies_found_before_consent" : -160,
"third_party_cookies_found_after_necessary_only_consent" : 0,
"third_party_tags_found_before_consent" : -29,
"third_party_tags_persistent_cookies_with_id_found_before_consent" : 0,
"third_party_tags_persistent_cookies_with_id_found_after_accept_all_consent" : 0,
"persistent_cookies_with_id_found_before_consent" : -340,
"cookies_found_from_third_party_tags_before_consent" : -429,
"cookies_found_from_third_party_tags_after_accept_all_consent" : -28,
"requests_found_from_europe_and_usa_mixed" : -30
}
},
"stats_flat_view" : {
"stats__compliancy_score" : 8199,
"stats__cookiebanner__found" : 1,
"stats__cookiebanner__accept_all_button__found" : 1,
"stats__cookiebanner__necessary_only_button__found" : 0,
"stats__google_consent_mode_v2__found" : 0,
"stats__google_consent_mode_v2__basic_mode__found" : 0,
"stats__google_consent_mode_v2__advanced_mode__found" : 0,
"stats__google_consent_mode_v2__misconfiguration__found" : 0,
"stats__bing_ads__uet_consent_mode_v1__found" : 0,
"stats__bing_ads__uet_consent_mode_v1__misconfiguration_found" : 0,
"stats__bing_ads__found__full_consent" : 0,
"stats__bing_ads__found__necessary_consent" : 0,
"stats__google_analytics_pixels_found__full_consent__before_consent" : 0,
"stats__google_analytics_pixels_found__full_consent__after_accept_all_consent" : 0,
"stats__google_analytics_pixels_found__full_consent__total" : 0,
"stats__google_analytics_pixels_found__necessary_consent__before_consent" : 0,
"stats__google_analytics_pixels_found__necessary_consent__after_necessary_only_consent" : 0,
"stats__google_analytics_pixels_found__necessary_consent__total" : 0,
"stats__google_analytics_pixels_found__google_consent_mode_v2__advanced_mode__full_consent__before_consent__valid" : 0,
"stats__google_analytics_pixels_found__google_consent_mode_v2__advanced_mode__full_consent__after_accept_all_consent__valid" : 0,
"stats__google_analytics_pixels_found__google_consent_mode_v2__advanced_mode__full_consent__after_accept_all_consent__misconfigured" : 0,
"stats__google_analytics_pixels_found__google_consent_mode_v2__advanced_mode__necessary_consent__before_consent__valid" : 0,
"stats__google_analytics_pixels_found__google_consent_mode_v2__advanced_mode__necessary_consent__after_necessary_only_consent__valid" : 0,
"stats__google_analytics_pixels_found__google_consent_mode_v2__basic_mode__full_consent__before_consent__misconfigured" : 0,
"stats__google_analytics_pixels_found__google_consent_mode_v2__basic_mode__full_consent__after_accept_all_consent__valid" : 0,
"stats__google_analytics_pixels_found__google_consent_mode_v2__basic_mode__necessary_consent__before_consent__misconfigured" : 0,
"stats__google_analytics_pixels_found__google_consent_mode_v2__basic_mode__necessary_consent__after_necessary_only_consent__misconfigured" : 0,
"stats__google_ads_pixels_found__full_consent__before_consent" : 2,
"stats__google_ads_pixels_found__full_consent__after_accept_all_consent" : 0,
"stats__google_ads_pixels_found__full_consent__total" : 2,
"stats__google_ads_pixels_found__necessary_consent__before_consent" : 0,
"stats__google_ads_pixels_found__necessary_consent__after_necessary_only_consent" : 0,
"stats__google_ads_pixels_found__necessary_consent__total" : 0,
"stats__number_of_google_requests__full_consent__before_consent" : 2,
"stats__number_of_google_requests__full_consent__after_accept_all_consent" : 1,
"stats__number_of_google_requests__full_consent__total" : 3,
"stats__number_of_google_requests__necessary_consent__before_consent" : 0,
"stats__number_of_google_requests__necessary_consent__after_necessary_only_consent" : 0,
"stats__number_of_google_requests__necessary_consent__total" : 0,
"stats__number_of_tracking_pixels__full_consent__before_consent" : 4,
"stats__number_of_tracking_pixels__full_consent__after_accept_all_consent" : 10,
"stats__number_of_tracking_pixels__full_consent__total" : 14,
"stats__number_of_tracking_pixels__necessary_consent__before_consent" : 0,
"stats__number_of_tracking_pixels__necessary_consent__after_necessary_only_consent" : 0,
"stats__number_of_tracking_pixels__necessary_consent__total" : 0,
"stats__number_of_tracking_cookies__full_consent__before_consent" : 5,
"stats__number_of_tracking_cookies__full_consent__after_accept_all_consent" : 13,
"stats__number_of_tracking_cookies__full_consent__total" : 18,
"stats__number_of_tracking_cookies__necessary_consent__before_consent" : 0,
"stats__number_of_tracking_cookies__necessary_consent__after_necessary_only_consent" : 0,
"stats__number_of_tracking_cookies__necessary_consent__total" : 0,
"stats__number_of_first_party_cookies__full_consent__before_consent" : 23,
"stats__number_of_first_party_cookies__full_consent__after_accept_all_consent" : 14,
"stats__number_of_first_party_cookies__full_consent__total" : 37,
"stats__number_of_first_party_cookies__necessary_consent__before_consent" : 0,
"stats__number_of_first_party_cookies__necessary_consent__after_necessary_only_consent" : 0,
"stats__number_of_first_party_cookies__necessary_consent__total" : 0,
"stats__number_of_third_party_cookies__full_consent__before_consent" : 4,
"stats__number_of_third_party_cookies__full_consent__after_accept_all_consent" : 0,
"stats__number_of_third_party_cookies__full_consent__total" : 4,
"stats__number_of_third_party_cookies__necessary_consent__before_consent" : 0,
"stats__number_of_third_party_cookies__necessary_consent__after_necessary_only_consent" : 0,
"stats__number_of_third_party_cookies__necessary_consent__total" : 0,
"stats__number_of_third_party_tags__full_consent__main_tags__before_consent" : 5,
"stats__number_of_third_party_tags__full_consent__main_tags__after_accept_all_consent" : 4,
"stats__number_of_third_party_tags__full_consent__total_requests__before_consent" : 29,
"stats__number_of_third_party_tags__full_consent__total_requests__after_accept_all_consent" : 24,
"stats__number_of_third_party_tags__full_consent__cookies__before_consent" : 13,
"stats__number_of_third_party_tags__full_consent__cookies__after_accept_all_consent" : 14,
"stats__number_of_third_party_tags__necessary_consent__main_tags__before_consent" : 0,
"stats__number_of_third_party_tags__necessary_consent__main_tags__after_necessary_only_consent" : 0,
"stats__number_of_third_party_tags__necessary_consent__total_requests__before_consent" : 0,
"stats__number_of_third_party_tags__necessary_consent__total_requests__after_necessary_only_consent" : 0,
"stats__number_of_third_party_tags__necessary_consent__cookies__before_consent" : 0,
"stats__number_of_third_party_tags__necessary_consent__cookies__after_necessary_only_consent" : 0,
"stats__number_of_persistent_cookies_with_id__full_consent__local_or_unknown__before_consent" : 17,
"stats__number_of_persistent_cookies_with_id__full_consent__local_or_unknown__after_accept_all_consent" : 9,
"stats__number_of_persistent_cookies_with_id__full_consent__from_third_party_tags__before_consent" : 0,
"stats__number_of_persistent_cookies_with_id__full_consent__from_third_party_tags__after_accept_all_consent" : 0,
"stats__number_of_persistent_cookies_with_id__full_consent__total__before_consent" : 17,
"stats__number_of_persistent_cookies_with_id__full_consent__total__after_accept_all_consent" : 9,
"stats__number_of_persistent_cookies_with_id__full_consent__total" : 26,
"stats__number_of_persistent_cookies_with_id__necessary_consent__local_or_unknown__before_consent" : 0,
"stats__number_of_persistent_cookies_with_id__necessary_consent__local_or_unknown__after_necessary_only_consent" : 0,
"stats__number_of_persistent_cookies_with_id__necessary_consent__from_third_party_tags__before_consent" : 0,
"stats__number_of_persistent_cookies_with_id__necessary_consent__from_third_party_tags__after_necessary_only_consent" : 0,
"stats__number_of_persistent_cookies_with_id__necessary_consent__total__before_consent" : 0,
"stats__number_of_persistent_cookies_with_id__necessary_consent__total__after_necessary_only_consent" : 0,
"stats__number_of_persistent_cookies_with_id__necessary_consent__total" : 0,
"stats__number_of_all_cookies__full_consent__local_or_unknown__before_consent" : 14,
"stats__number_of_all_cookies__full_consent__local_or_unknown__after_accept_all_consent" : 12,
"stats__number_of_all_cookies__full_consent__from_third_party_tags__before_consent" : 13,
"stats__number_of_all_cookies__full_consent__from_third_party_tags__after_accept_all_consent" : 14,
"stats__number_of_all_cookies__full_consent__total__before_consent" : 27,
"stats__number_of_all_cookies__full_consent__total__after_accept_all_consent" : 26,
"stats__number_of_all_cookies__full_consent__total" : 53,
"stats__number_of_all_cookies__necessary_consent__local_or_unknown__before_consent" : 0,
"stats__number_of_all_cookies__necessary_consent__local_or_unknown__after_necessary_only_consent" : 0,
"stats__number_of_all_cookies__necessary_consent__from_third_party_tags__before_consent" : 0,
"stats__number_of_all_cookies__necessary_consent__from_third_party_tags__after_necessary_only_consent" : 0,
"stats__number_of_all_cookies__necessary_consent__total__before_consent" : 0,
"stats__number_of_all_cookies__necessary_consent__total__after_necessary_only_consent" : 0,
"stats__number_of_all_cookies__necessary_consent__total" : 0,
"stats__number_of_analytics_requests__full_consent__before_consent" : 3,
"stats__number_of_analytics_requests__full_consent__after_accept_all_consent" : 10,
"stats__number_of_analytics_requests__necessary_consent__before_consent" : 0,
"stats__number_of_analytics_requests__necessary_consent__after_necessary_only_consent" : 0,
"stats__number_of_marketing_requests__full_consent__before_consent" : 6,
"stats__number_of_marketing_requests__full_consent__after_accept_all_consent" : 0,
"stats__number_of_marketing_requests__necessary_consent__before_consent" : 0,
"stats__number_of_marketing_requests__necessary_consent__after_necessary_only_consent" : 0,
"stats__number_of_ads_requests__full_consent__before_consent" : 0,
"stats__number_of_ads_requests__full_consent__after_accept_all_consent" : 9,
"stats__number_of_ads_requests__necessary_consent__before_consent" : 0,
"stats__number_of_ads_requests__necessary_consent__after_necessary_only_consent" : 0,
"stats__continents__number_of_north_america_requests__full_consent__before_consent" : 0,
"stats__continents__number_of_north_america_requests__full_consent__after_accept_all_consent" : 1,
"stats__continents__number_of_north_america_requests__full_consent__total" : 1,
"stats__continents__number_of_north_america_requests__necessary_consent__before_consent" : 0,
"stats__continents__number_of_north_america_requests__necessary_consent__after_necessary_only_consent" : 0,
"stats__continents__number_of_north_america_requests__necessary_consent__total" : 0,
"stats__continents__number_of_europe_requests__full_consent__before_consent" : 180,
"stats__continents__number_of_europe_requests__full_consent__after_accept_all_consent" : 40,
"stats__continents__number_of_europe_requests__full_consent__total" : 220,
"stats__continents__number_of_europe_requests__necessary_consent__before_consent" : 0,
"stats__continents__number_of_europe_requests__necessary_consent__after_necessary_only_consent" : 0,
"stats__continents__number_of_europe_requests__necessary_consent__total" : 0,
"stats__continents__number_of_asia_requests__full_consent__before_consent" : 0,
"stats__continents__number_of_asia_requests__full_consent__after_accept_all_consent" : 0,
"stats__continents__number_of_asia_requests__full_consent__total" : 0,
"stats__continents__number_of_asia_requests__necessary_consent__before_consent" : 0,
"stats__continents__number_of_asia_requests__necessary_consent__after_necessary_only_consent" : 0,
"stats__continents__number_of_asia_requests__necessary_consent__total" : 0,
"stats__continents__number_of_south_america_requests__full_consent__before_consent" : 0,
"stats__continents__number_of_south_america_requests__full_consent__after_accept_all_consent" : 0,
"stats__continents__number_of_south_america_requests__full_consent__total" : 0,
"stats__continents__number_of_south_america_requests__necessary_consent__before_consent" : 0,
"stats__continents__number_of_south_america_requests__necessary_consent__after_necessary_only_consent" : 0,
"stats__continents__number_of_south_america_requests__necessary_consent__total" : 0,
"stats__continents__number_of_africa_requests__full_consent__before_consent" : 0,
"stats__continents__number_of_africa_requests__full_consent__after_accept_all_consent" : 0,
"stats__continents__number_of_africa_requests__full_consent__total" : 0,
"stats__continents__number_of_africa_requests__necessary_consent__before_consent" : 0,
"stats__continents__number_of_africa_requests__necessary_consent__after_necessary_only_consent" : 0,
"stats__continents__number_of_africa_requests__necessary_consent__total" : 0,
"stats__continents__number_of_oceania_requests__full_consent__before_consent" : 0,
"stats__continents__number_of_oceania_requests__full_consent__after_accept_all_consent" : 0,
"stats__continents__number_of_oceania_requests__full_consent__total" : 0,
"stats__continents__number_of_oceania_requests__necessary_consent__before_consent" : 0,
"stats__continents__number_of_oceania_requests__necessary_consent__after_necessary_only_consent" : 0,
"stats__continents__number_of_oceania_requests__necessary_consent__total" : 0,
"stats__number_of_all_requests__full_consent__before_consent" : 183,
"stats__number_of_all_requests__full_consent__after_accept_all_consent" : 41,
"stats__number_of_all_requests__full_consent__total" : 224,
"stats__number_of_all_requests__necessary_consent__before_consent" : 0,
"stats__number_of_all_requests__necessary_consent__after_necessary_only_consent" : 0,
"stats__number_of_all_requests__necessary_consent__total" : 0,
"stats__total_content_length_bytes__all_requests__full_consent__before_consent" : 7174885,
"stats__total_content_length_bytes__all_requests__full_consent__after_accept_all_consent" : 330931,
"stats__total_content_length_bytes__all_requests__full_consent__total" : 7505816,
"stats__total_content_length_bytes__all_requests__necessary_consent__before_consent" : 0,
"stats__total_content_length_bytes__all_requests__necessary_consent__after_necessary_only_consent" : 0,
"stats__total_content_length_bytes__all_requests__necessary_consent__total" : 0,
"stats__total_network_transferring_time_msec__all_requests__full_consent__before_consent" : 6706,
"stats__total_network_transferring_time_msec__all_requests__full_consent__after_accept_all_consent" : 2211,
"stats__total_network_transferring_time_msec__all_requests__full_consent__total" : 8917,
"stats__total_network_transferring_time_msec__all_requests__necessary_consent__before_consent" : 0,
"stats__total_network_transferring_time_msec__all_requests__necessary_consent__after_necessary_only_consent" : 0,
"stats__total_network_transferring_time_msec__all_requests__necessary_consent__total" : 0,
"stats__http_response_status_codes__all_requests__full_consent__200s" : 224,
"stats__http_response_status_codes__all_requests__full_consent__300s" : 0,
"stats__http_response_status_codes__all_requests__full_consent__400s" : 0,
"stats__http_response_status_codes__all_requests__full_consent__500s" : 0,
"stats__http_protocol_versions__all_requests__full_consent__h3" : 19,
"stats__http_protocol_versions__all_requests__full_consent__h2" : 193,
"stats__http_protocol_versions__all_requests__full_consent__http_1_1" : 9,
"stats__http_protocol_versions__all_requests__full_consent__http_1_0" : 0,
"stats__http_protocol_versions__all_requests__full_consent__data" : 3,
"stats__http_protocol_versions__all_requests__full_consent__blob" : 0,
"stats__security_protocol_versions__all_requests__full_consent__quic" : 19,
"stats__security_protocol_versions__all_requests__full_consent__tls_1_3" : 193,
"stats__security_protocol_versions__all_requests__full_consent__tls_1_2" : 8,
"stats__selectors__number_of_hrefs__full_consent" : 444,
"stats__selectors__number_of_imgs__full_consent" : 165,
"stats__selectors__number_of_buttons__full_consent" : 0,
"stats__selectors__number_of_forms__full_consent" : 7,
"stats__selectors__number_of_headings__full_consent" : 83,
"stats__selectors__number_of_paragraphs__full_consent" : 0,
"stats__number_of_words__full_consent" : 3937
},
"third_party_tags_by_consent_flat_view" : [
{
"Tag" : "Usercentrics Cookiebanner",
"Full_Consent" : [
"before_consent main_tag_1 : https://privacy-proxy.usercentrics.eu/latest/uc-block.bundle.js",
"before_consent main_tag_2 : https://web.cmp.usercentrics.eu/ui/loader.js",
"before_consent other_1 : https://web.cmp.usercentrics.eu/ui/v/3.89.0/WebSdk.lib.1229c023.js",
"before_consent other_2 : https://v1.api.service.cmp.usercentrics.eu/latest/core/34xxNtigI",
"before_consent other_3 : https://web.cmp.usercentrics.eu/cdcs/v/1.0.0/index.html",
"before_consent other_4 : https://app.usercentrics.eu/session/1px.png?settingsId=34xxNtigI",
"before_consent other_5 : https://web.cmp.usercentrics.eu/ui/v/3.89.0/TcfCmpController.672cdb8f.js",
"before_consent other_6 : https://web.cmp.usercentrics.eu/ui/v/3.89.0/UcTcfCmpView.73449668.js",
"before_consent other_7 : https://consent-api.service.consent.usercentrics.eu/consent/uw/3",
"before_consent other_8 : https://web.cmp.usercentrics.eu/ui/v/3.89.0/secondLayer.5a7355a9.js",
"before_consent other_9 : https://uct.service.usercentrics.eu/uct?v=2&sid=34xxNtigI&t=1&abv=&r=https%3A%2F%2Fwww.horizont.net%2F&cb=1766378525985",
"before_consent other_10 : https://web.cmp.usercentrics.eu/ui/v/3.89.0/getToastifyStyle.aa02fc6d.js",
"before_consent cookie_1 : first_party_cookie: localStorage:ucData = {\"consent\":{\"services\":{\"Hkq1Xar5V\":{\"name\":\"CleverPush\",\"consent\":true},\"HkIVcNiuoZX\":{\"name\":\"Cloudflare\",\"consent\":true},\"BJ59EidsWQ\":{\"name\":\"Google Tag Manager\",\"consent\":true},\"2ohw4-Pt0GWwS0\":{\"name\":\"Piano\",\"consent\":true},\"ze3Iyetr\":{\"name\":\"Piwik Pro\",\"consent\":true},\"UM4843wteFwS3B\":{\"name\":\"SnowPlow\",\"consent\":true},\"H1Vl5NidjWX\":{\"name\":\"Usercentrics Consent Management Platform\",\"consent\":true},\"II_bo7LXx\":{\"name\":\"VG Wort\",\"consent\":true},\"qxiCD5aN_\":{\"name\":\"3Q Video\",\"consent\":false},\"HJbZqVodjZX\":{\"name\":\"Chartbeat\",\"consent\":false},\"H1RKcVjuo-X\":{\"name\":\"Crazy Egg\",\"consent\":false},\"8Nxb4ZtSa\":{\"name\":\"DataWrapper\",\"consent\":false},\"9V8bg4D63\":{\"name\":\"DoubleClick Ad\",\"consent\":false},\"ectjv45Q-1aJGZ\":{\"name\":\"Facebook Custom Audiences\",\"consent\":false},\"XYQZBUojc\":{\"name\":\"Facebook Social Plugins\",\"consent\":false},\"r5-Z_erQ0\":{\"name\":\"Facebook Videos\",\"consent\":false},\"H1GSqEodjZX\":{\"name\":\"Fontawesome\",\"consent\":false},\"HkocEodjb7\":{\"name\":\"Google Analytics\",\"consent\":false},\"S1pcEj_jZX\":{\"name\":\"Google Maps\",\"consent\":false},\"SkPc5EjOsWm\":{\"name\":\"Google Syndication\",\"consent\":false},\"qvkzz7qPe\":{\"name\":\"Google Translate\",\"consent\":false},\"rJJjcVouoZ7\":{\"name\":\"gstatic.com\",\"consent\":false},\"SyUQ54odobQ\":{\"name\":\"Instagram Content\",\"consent\":false},\"SyBR15Ly4\":{\"name\":\"Ioam\",\"consent\":false},\"rk-nqEj_o-m\":{\"name\":\"LinkedIn Ads\",\"consent\":false},\"BJikbq4iujWQ\":{\"name\":\"LinkedIn Analytics\",\"consent\":false},\"JQ2XQxIk\":{\"name\":\"LinkedIn Insight Tag\",\"consent\":false},\"Hkx754i_iWm\":{\"name\":\"LinkedIn Plugin\",\"consent\":false},\"J05PmJuvt36qTe\":{\"name\":\"Meta Pixel\",\"consent\":false},\"tq9_N4UgZ4PbEC\":{\"name\":\"Meta social plug-ins\",\"consent\":false},\"9Q2qrmB3\":{\"name\":\"Pinterest\",\"consent\":false},\"c772dygop\":{\"name\":\"Piwik Extended\",\"consent\":false},\"nhLMP6qX\":{\"name\":\"Podigee\",\"consent\":false},\"QcD9GVNXZ\":{\"name\":\"Snapchat\",\"consent\":false},\"UwZFFoI_Q\":{\"name\":\"SnowPlow Extended\",\"consent\":false},\"HyP_q4sdobm\":{\"name\":\"Soundcloud\",\"consent\":false},\"CguMb4Rq\":{\"name\":\"Spotify\",\"consent\":false},\"Z0TcXjY0P\":{\"name\":\"TikTok\",\"consent\":false},\"6-qobRfu\":{\"name\":\"TikTok Advertising\",\"consent\":false},\"BJTzqNi_i-m\":{\"name\":\"Twitter Plugin\",\"consent\":false},\"HyEX5Nidi-m\":{\"name\":\"Vimeo\",\"consent\":false},\"BJz7qNsdj-7\":{\"name\":\"YouTube Video\",\"consent\":false}}},\"ui\":{\"language\":\"de\"}}",
"before_consent cookie_2 : first_party_cookie: localStorage:ucString = 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",
"after_accept_all_consent other_11 : https://uct.service.usercentrics.eu/uct?v=2&sid=34xxNtigI&t=5&abv=&r=https%3A%2F%2Fwww.horizont.net%2F&cb=1766378529977"
]
},
{
"Tag" : "Piwik Analytics",
"Full_Consent" : [
"before_consent main_tag_1 : https://dfv.containers.piwik.pro/b1f18f90-2a33-4655-81d1-f15cb2f0df98.js",
"before_consent other_1 : https://dfv.piwik.pro/ppms.js",
"before_consent pixel_1 : https://dfv.piwik.pro/ppms.php",
"before_consent cookie_1 : first_party_cookie: stg_traffic_source_priority = 1",
"before_consent cookie_2 : first_party_cookie: stg_last_interaction = Mon%2C%2022%20Dec%202025%2004:42:06%20GMT",
"before_consent cookie_3 : first_party_cookie: stg_returning_visitor = Mon%2C%2022%20Dec%202025%2004:42:06%20GMT"
]
},
{
"Tag" : "Piano Marketing",
"Full_Consent" : [
"before_consent other_1 : https://cdn.cxense.com/cx.cce.js",
"before_consent other_2 : https://cdn.cxense.com/cx.js",
"before_consent main_tag_1 : https://cdn.cxense.com/sp1.html",
"before_consent pixel_1 : https://p1cluster.cxense.com/p1.js",
"before_consent pixel_2 : https://comcluster.cxense.com/Repo/rep.gif?ver=3.2.1&typ=pgv&rnd=mjgo616n7fgdvy9p&sid=1152126119734679060&loc=https%3A%2F%2Fwww.horizont.net%2F&new=1&arf=0<m=1766378525816&ref=&tzo=0&wsz=1368x950&res=1368x768&dpr=1&col=24&bln=en-US&chs=UTF-8&cks=mjgo61efutkkgkx2&ckp=mjgo616nioejud3a&glb=&cp_userState=anon&cst=1nmh4cw5ic0mmcyidzxwl68l9",
"before_consent pixel_3 : https://id.cxense.com/public/user/id?json=%7B%22identities%22%3A%5B%7B%22type%22%3A%22ckp%22%2C%22id%22%3A%22mjgo616nioejud3a%22%7D%2C%7B%22type%22%3A%22lst%22%2C%22id%22%3A%221nmh4cw5ic0mmcyidzxwl68l9%22%7D%2C%7B%22type%22%3A%22cst%22%2C%22id%22%3A%221nmh4cw5ic0mmcyidzxwl68l9%22%7D%5D%7D&callback=cXJsonpCB1"
]
},
{
"Tag" : "Youtube Video",
"Full_Consent" : [
"before_consent main_tag_1 : https://www.youtube.com/iframe_api",
"before_consent other_1 : https://www.youtube.com/s/player/50cc0679/www-widgetapi.vflset/www-widgetapi.js",
"before_consent cookie_1 : third_party_cookie: YSC = WfQtYShPAMs",
"before_consent cookie_2 : third_party_cookie: __Secure-ROLLOUT_TOKEN = CIDfpKXs0JbyvAEQ3N_F5LDQkQMY3N_F5LDQkQM%3D",
"before_consent cookie_3 : third_party_cookie: VISITOR_INFO1_LIVE = qIiDYTG5g_A",
"before_consent cookie_4 : third_party_cookie: VISITOR_PRIVACY_METADATA = CgJOTBIhEh0SGwsMDg8QERITFBUWFxgZGhscHR4fICEiIyQlJiBd"
]
},
{
"Tag" : "Piano Analytics",
"Full_Consent" : [
"before_consent cookie_1 : first_party_cookie: _pctx = %7Bu%7DN4IgrgzgpgThIC4B2YA2qA05owMoBcBDfSREQpAeyRCwgEt8oBJAEzIEYOBWAJg94A2LgE4A7AGYALILEiADIPkgAvkA",
"before_consent cookie_2 : first_party_cookie: _pcid = %7B%22browserId%22%3A%22mjgo616nioejud3a%22%7D"
]
},
{
"Tag" : "Matomo Analytics",
"Full_Consent" : [
"before_consent cookie_1 : first_party_cookie: _pk_id.b1f18f90-2a33-4655-81d1-f15cb2f0df98.3f67 = 6a8cbecc357f8637.1766378526.1.1766378526.1766378526.",
"before_consent cookie_2 : first_party_cookie: _pk_ses.b1f18f90-2a33-4655-81d1-f15cb2f0df98.3f67 = *"
]
},
{
"Tag" : "Chartbeat Analytics",
"Full_Consent" : [
"after_accept_all_consent main_tag_1 : https://static.chartbeat.com/js/chartbeat.js",
"after_accept_all_consent pixel_1 : https://ping.chartbeat.net/ping?h=horizont.net&p=%2F&u=C3PJwvCH9Cqk1j-wQ&d=horizont.net&g=55355&g0=Homepage&g1=No%20Author&n=1&f=00001&c=0&x=0&m=0&y=29581&o=1368&w=950&j=45&R=1&W=0&I=0&E=0&e=0&r=&PA=https%3A%2F%2Fwww.horizont.net%2F&b=1725&t=Cb_ocqDz6K8wBeCuFb-hbc9B9Bpod&V=150&i=HORIZONT%20-%20Plattform%20f%C3%BCr%20Marketing%2C%20Werbung%2C%20Medien%20%26%20Agenturen&tz=0&_acct=anon&sn=1&sv=DSeLafBMdYtyBWtPgFtzSXL-aS-v&sr=external&sd=1&im=067b2ff3&_",
"after_accept_all_consent cookie_1 : first_party_cookie: _cb = C3PJwvCH9Cqk1j-wQ",
"after_accept_all_consent cookie_2 : first_party_cookie: _chartbeat2 = .1766378530177.1766378530177.1.DSeLafBMdYtyBWtPgFtzSXL-aS-v.1",
"after_accept_all_consent cookie_3 : first_party_cookie: _cb_svref = external",
"after_accept_all_consent cookie_4 : first_party_cookie: localStorage:_cb = C3PJwvCH9Cqk1j-wQ",
"after_accept_all_consent cookie_5 : first_party_cookie: localStorage:_chartbeat2 = .1766378530177.1766378530177.1.DSeLafBMdYtyBWtPgFtzSXL-aS-v.1",
"after_accept_all_consent cookie_6 : first_party_cookie: localStorage:_cb_expires = 1800506530179",
"after_accept_all_consent cookie_7 : first_party_cookie: localStorage:_cb_svref = external",
"after_accept_all_consent cookie_8 : first_party_cookie: localStorage:_chartbeat2_expires = 1800506530180",
"after_accept_all_consent cookie_9 : first_party_cookie: localStorage:_cb_svref_expires = 1766380330187"
]
},
{
"Tag" : "Facebook Ads",
"Full_Consent" : [
"after_accept_all_consent main_tag_1 : https://connect.facebook.net/en_US/fbevents.js",
"after_accept_all_consent pixel_1 : https://connect.facebook.net/signals/config/256521271203949?v=2.9.248&r=stable&domain=www.horizont.net&hme=17590b9a2e1b26755cdc9ecb401f9f46bca979d3ccce95d786db0936167af731&ex_m=94%2C156%2C134%2C20%2C67%2C68%2C127%2C63%2C43%2C128%2C72%2C62%2C10%2C141%2C80%2C15%2C93%2C28%2C122%2C115%2C70%2C73%2C121%2C138%2C102%2C143%2C7%2C3%2C4%2C6%2C5%2C2%2C81%2C91%2C144%2C224%2C167%2C57%2C226%2C227%2C50%2C183%2C27%2C69%2C232%2C231%2C170%2C30%2C56%2C9%2C59%2C87%2C88%2C89%2C95%2C118%2C29%2C26%2C120%2C117%2C116%2C135%2C71%2C137%2C136%2C45%2C55%2C111%2C14%2C140%2C40%2C213%2C215%2C177%2C23%2C24%2C25%2C17%2C18%2C39%2C35%2C37%2C36%2C76%2C82%2C86%2C100%2C126%2C129%2C41%2C101%2C21%2C19%2C107%2C64%2C33%2C131%2C130%2C132%2C123%2C22%2C32%2C54%2C99%2C139%2C65%2C16%2C133%2C104%2C31%2C193%2C163%2C284%2C211%2C154%2C196%2C189%2C164%2C97%2C119%2C75%2C109%2C49%2C44%2C103%2C42%2C108%2C114%2C53%2C60%2C113%2C48%2C51%2C47%2C90%2C142%2C0%2C112%2C13%2C110%2C11%2C1%2C52%2C83%2C58%2C61%2C106%2C79%2C78%2C145%2C146%2C84%2C85%2C8%2C92%2C46%2C124%2C77%2C74%2C66%2C105%2C96%2C38%2C125%2C34%2C98%2C12%2C147",
"after_accept_all_consent pixel_2 : https://www.facebook.com/tr/?id=256521271203949&ev=ViewContent&dl=https%3A%2F%2Fwww.horizont.net%2F&rl=&if=false&ts=1766378530514&sw=1368&sh=768&v=2.9.248&r=stable&ec=0&o=4126&fbp=fb.1.1766378530509.247519191511370577&ler=empty&cdl=API_unavailable&pmd[description]=Lesen%20Sie%20hier%20immer%20top-aktuell%20alle%20wichtigen%20Nachrichten%20und%20Hintergr%C3%BCnde%20aus%20Marketing%2C%20Werbung%2C%20Medien%2C%20Tech%20und%20Kommunikation!&plt=1137.400001525879&it=1766378530215&coo=false&expv2[0]=pl1&expv2[1]=el2&expv2[2]=bc1&expv2[3]=mr2&rqm=GET",
"after_accept_all_consent pixel_3 : https://www.facebook.com/privacy_sandbox/pixel/register/trigger/?id=256521271203949&ev=ViewContent&dl=https%3A%2F%2Fwww.horizont.net%2F&rl=&if=false&ts=1766378530514&sw=1368&sh=768&v=2.9.248&r=stable&ec=0&o=4126&fbp=fb.1.1766378530509.247519191511370577&ler=empty&cdl=API_unavailable&pmd[description]=Lesen%20Sie%20hier%20immer%20top-aktuell%20alle%20wichtigen%20Nachrichten%20und%20Hintergr%C3%BCnde%20aus%20Marketing%2C%20Werbung%2C%20Medien%2C%20Tech%20und%20Kommunikation!&plt=1137.400001525879&it=1766378530215&coo=false&expv2[0]=pl1&expv2[1]=el2&expv2[2]=bc1&expv2[3]=mr2&rqm=FGET",
"after_accept_all_consent pixel_4 : https://www.facebook.com/privacy_sandbox/topics/registration/?id=256521271203949",
"after_accept_all_consent cookie_1 : first_party_cookie: _fbp = fb.1.1766378530509.247519191511370577",
"after_accept_all_consent cookie_2 : first_party_cookie: localStorage:topicsLastReferenceTime = 1766378530518",
"after_accept_all_consent cookie_3 : first_party_cookie: localStorage:lastExternalReferrerTime = 1766378530501",
"after_accept_all_consent cookie_4 : first_party_cookie: localStorage:lastExternalReferrer = empty"
]
},
{
"Tag" : "LinkedIn Ads",
"Full_Consent" : [
"after_accept_all_consent main_tag_1 : https://snap.licdn.com/li.lms-analytics/insight.min.js",
"after_accept_all_consent other_1 : https://px.ads.linkedin.com/attribution_trigger?pid=2399692&time=1766378530226&url=https%3A%2F%2Fwww.horizont.net%2F",
"after_accept_all_consent pixel_1 : https://px4.ads.linkedin.com/collect?v=2&fmt=js&pid=2399692&time=1766378530226&url=https%3A%2F%2Fwww.horizont.net%2F&e_ipv6=AQLMPVCzW4HCPwAAAZtEXWYVBEidIGnnXs5j7XJI4YNNF7pOyeIn6E9-Ipcl5gAHZ5msNBs",
"after_accept_all_consent other_2 : https://px.ads.linkedin.com/wa/?medium=fetch&fmt=g"
]
},
{
"Tag" : "Crazy Egg Analytics",
"Full_Consent" : [
"after_accept_all_consent main_tag_1 : https://script.crazyegg.com/pages/scripts/0048/5832.js?490660",
"after_accept_all_consent other_1 : https://script.crazyegg.com/pages/data-scripts/0048/5832/site/www.horizont.net.json?t=1",
"after_accept_all_consent other_2 : https://script.crazyegg.com/pages/versioned/common-scripts/41a6a8d4fbac8ef63846164d03d46faf.js",
"after_accept_all_consent pixel_1 : https://script.crazyegg.com/pages/data-scripts/0048/5832/sampling/www.horizont.net.json?t=1",
"after_accept_all_consent pixel_2 : https://pagestates-tracking.crazyegg.com/healthcheck",
"after_accept_all_consent pixel_3 : https://assets-tracking.crazyegg.com/healthcheck",
"after_accept_all_consent pixel_4 : https://tracking.crazyegg.com/clock?u=485832&st=240077&t=1766378530410&tk=27878e1ff21b9fc54e50bfbb4491f664",
"after_accept_all_consent other_3 : https://script.crazyegg.com/pages/versioned/tracking-scripts/95a8953a8d9fb98bae295503a14c4fac.js",
"after_accept_all_consent cookie_1 : first_party_cookie: localStorage:ce_successful_csp_check = 1766464930887"
]
},
{
"Tag" : "Datawrapper Widgets",
"Full_Consent" : [
"after_accept_all_consent other_1 : https://datawrapper.dwcdn.net/lib/load-polyfills.3ef2fbcd.js",
"after_accept_all_consent other_2 : https://datawrapper.dwcdn.net/lib/vendor/dw-2.0.min.a4f95ddf.js",
"after_accept_all_consent other_3 : https://datawrapper.dwcdn.net/lib/main.63a2ddad.js",
"after_accept_all_consent other_4 : https://datawrapper.dwcdn.net/lib/vis/d3-lines.2843a66e.js"
]
}
],
"stats_country_requests" : {
"full_consent__before_consent" : {
"europe" : {
"nl" : "145",
"de" : "35"
}
},
"full_consent__after_accept_all_consent" : {
"north_america" : {
"us" : "1"
},
"europe" : {
"nl" : "36",
"de" : "2",
"ie" : "2"
}
},
"necessary_consent__before_consent" : {},
"necessary_consent__after_necessary_only_consent" : {}
},
"stats_nested_view" : {
"compliancy_score" : 8199,
"cookiebanner" : {
"found" : 1,
"accept_all_button_found" : 1,
"necessary_only_button_found" : 0
},
"google_consent_mode_v2" : {
"found" : 0,
"basic_mode_found" : 0,
"advanced_mode_found" : 0,
"misconfiguration_found" : 0
},
"bing_ads" : {
"uet_consent_mode_v1" : {
"found" : 0,
"misconfiguration_found" : 0
},
"found" : {
"full_consent" : 0,
"necessary_consent" : 0
}
},
"google_analytics_pixels_found" : {
"full_consent" : {
"before_consent" : 0,
"after_accept_all_consent" : 0,
"total" : 0
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
},
"google_consent_mode_v2" : {
"advanced_mode" : {
"full_consent" : {
"before_consent" : {
"valid" : 0
},
"after_accept_all_consent" : {
"valid" : 0,
"misconfigured" : 0
}
},
"necessary_consent" : {
"before_consent" : {
"valid" : 0
},
"after_necessary_only_consent" : {
"valid" : 0
}
}
},
"basic_mode" : {
"full_consent" : {
"before_consent" : {
"misconfigured" : 0
},
"after_accept_all_consent" : {
"valid" : 0
}
},
"necessary_consent" : {
"before_consent" : {
"misconfigured" : 0
},
"after_necessary_only_consent" : {
"misconfigured" : 0
}
}
}
}
},
"google_ads_pixels_found" : {
"full_consent" : {
"before_consent" : 2,
"after_accept_all_consent" : 0,
"total" : 2
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
},
"number_of_google_requests" : {
"full_consent" : {
"before_consent" : 2,
"after_accept_all_consent" : 1,
"total" : 3
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
},
"number_of_tracking_pixels" : {
"full_consent" : {
"before_consent" : 4,
"after_accept_all_consent" : 10,
"total" : 14
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
},
"number_of_tracking_cookies" : {
"full_consent" : {
"before_consent" : 5,
"after_accept_all_consent" : 13,
"total" : 18
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
},
"number_of_first_party_cookies" : {
"full_consent" : {
"before_consent" : 23,
"after_accept_all_consent" : 14,
"total" : 37
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
},
"number_of_third_party_cookies" : {
"full_consent" : {
"before_consent" : 4,
"after_accept_all_consent" : 0,
"total" : 4
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
},
"number_of_third_party_tags" : {
"full_consent" : {
"main_tags" : {
"before_consent" : 5,
"after_accept_all_consent" : 4
},
"total_requests" : {
"before_consent" : 29,
"after_accept_all_consent" : 24
},
"cookies" : {
"before_consent" : 13,
"after_accept_all_consent" : 14
}
},
"necessary_consent" : {
"main_tags" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0
},
"total_requests" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0
},
"cookies" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0
}
}
},
"number_of_persistent_cookies_with_id" : {
"full_consent" : {
"local_or_unknown" : {
"before_consent" : 17,
"after_accept_all_consent" : 9
},
"from_third_party_tags" : {
"before_consent" : 0,
"after_accept_all_consent" : 0
},
"total" : 26
},
"necessary_consent" : {
"local_or_unknown" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0
},
"from_third_party_tags" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0
},
"total" : 0
}
},
"number_of_all_cookies" : {
"full_consent" : {
"local_or_unknown" : {
"before_consent" : 14,
"after_accept_all_consent" : 12
},
"from_third_party_tags" : {
"before_consent" : 13,
"after_accept_all_consent" : 14
},
"total" : 53
},
"necessary_consent" : {
"local_or_unknown" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0
},
"from_third_party_tags" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0
},
"total" : 0
}
},
"number_of_analytics_requests" : {
"full_consent" : {
"before_consent" : 3,
"after_accept_all_consent" : 10
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0
}
},
"number_of_marketing_requests" : {
"full_consent" : {
"before_consent" : 6,
"after_accept_all_consent" : 0
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0
}
},
"number_of_ads_requests" : {
"full_consent" : {
"before_consent" : 0,
"after_accept_all_consent" : 9
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0
}
},
"continents" : {
"number_of_north_america_requests" : {
"full_consent" : {
"before_consent" : 0,
"after_accept_all_consent" : 1,
"total" : 1
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
},
"number_of_europe_requests" : {
"full_consent" : {
"before_consent" : 180,
"after_accept_all_consent" : 40,
"total" : 220
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
},
"number_of_asia_requests" : {
"full_consent" : {
"before_consent" : 0,
"after_accept_all_consent" : 0,
"total" : 0
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
},
"number_of_south_america_requests" : {
"full_consent" : {
"before_consent" : 0,
"after_accept_all_consent" : 0,
"total" : 0
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
},
"number_of_africa_requests" : {
"full_consent" : {
"before_consent" : 0,
"after_accept_all_consent" : 0,
"total" : 0
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
},
"number_of_oceania_requests" : {
"full_consent" : {
"before_consent" : 0,
"after_accept_all_consent" : 0,
"total" : 0
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
}
},
"number_of_all_requests" : {
"full_consent" : {
"before_consent" : 183,
"after_accept_all_consent" : 41,
"total" : 224
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
},
"total_content_length_bytes" : {
"all_requests" : {
"full_consent" : {
"before_consent" : 7174885,
"after_accept_all_consent" : 330931,
"total" : 7505816
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
}
},
"total_network_transferring_time_msec" : {
"all_requests" : {
"full_consent" : {
"before_consent" : 6706,
"after_accept_all_consent" : 2211,
"total" : 8917
},
"necessary_consent" : {
"before_consent" : 0,
"after_necessary_only_consent" : 0,
"total" : 0
}
}
},
"http_response_status_codes" : {
"all_requests" : {
"full_consent" : {
"200s" : 224,
"300s" : 0,
"400s" : 0,
"500s" : 0
}
}
},
"http_protocol_versions" : {
"all_requests" : {
"full_consent" : {
"h3" : 19,
"h2" : 193,
"http_1_1" : 9,
"http_1_0" : 0,
"data" : 3,
"blob" : 0
}
}
},
"security_protocol_versions" : {
"all_requests" : {
"full_consent" : {
"quic" : 19,
"tls_1_3" : 193,
"tls_1_2" : 8
}
}
},
"selectors" : {
"number_of_hrefs" : {
"full_consent" : 444
},
"number_of_imgs" : {
"full_consent" : 165
},
"number_of_buttons" : {
"full_consent" : 0
},
"number_of_forms" : {
"full_consent" : 7
},
"number_of_headings" : {
"full_consent" : 83
},
"number_of_paragraphs" : {
"full_consent" : 0
}
},
"number_of_words" : {
"full_consent" : 3937
}
},
"third_party_tags_by_consent_nested_view" : [
{
"google_consent_mode_version" : "no_gcm_found",
"type" : "google_consent_mode"
},
{
"bing_ads_uet_consent_mode_version" : "no_uetcm_found",
"type" : "bing_ads_uet_consent_mode",
"full_consent" : [
{
"consent" : "before_consent",
"parameter" : "ad_storage",
"state" : "not_set"
},
{
"consent" : "after_accept_all_consent",
"parameter" : "ad_storage",
"state" : null
}
],
"necessary_consent" : [
{
"consent" : "before_consent",
"parameter" : "ad_storage",
"state" : "not_set"
},
{
"consent" : "after_necessary_only_consent",
"parameter" : "ad_storage",
"state" : null
}
]
},
{
"tag" : "Usercentrics Cookiebanner",
"type" : "tag",
"full_consent" : [
{
"consent" : "before_consent",
"type" : "main_tag",
"request" : "https://privacy-proxy.usercentrics.eu/latest/uc-block.bundle.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 667.459763050079
},
{
"consent" : "before_consent",
"type" : "main_tag",
"request" : "https://web.cmp.usercentrics.eu/ui/loader.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 796.522687911987
},
{
"consent" : "before_consent",
"type" : "other",
"request" : "https://web.cmp.usercentrics.eu/ui/v/3.89.0/WebSdk.lib.1229c023.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 982.449527740479
},
{
"consent" : "before_consent",
"type" : "other",
"request" : "https://v1.api.service.cmp.usercentrics.eu/latest/core/34xxNtigI",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 1103.29484272003
},
{
"consent" : "before_consent",
"type" : "other",
"request" : "https://web.cmp.usercentrics.eu/cdcs/v/1.0.0/index.html",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 1189.84708309174
},
{
"consent" : "before_consent",
"type" : "other",
"request" : "https://app.usercentrics.eu/session/1px.png?settingsId=34xxNtigI",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 1215.18574810028
},
{
"consent" : "before_consent",
"type" : "other",
"request" : "https://web.cmp.usercentrics.eu/ui/v/3.89.0/TcfCmpController.672cdb8f.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 1588.56087112427
},
{
"consent" : "before_consent",
"type" : "other",
"request" : "https://web.cmp.usercentrics.eu/ui/v/3.89.0/UcTcfCmpView.73449668.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 1686.21936511993
},
{
"consent" : "before_consent",
"type" : "other",
"request" : "https://consent-api.service.consent.usercentrics.eu/consent/uw/3",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 1706.25251913071
},
{
"consent" : "before_consent",
"type" : "other",
"request" : "https://web.cmp.usercentrics.eu/ui/v/3.89.0/secondLayer.5a7355a9.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 1713.87344789505
},
{
"consent" : "before_consent",
"type" : "other",
"request" : "https://uct.service.usercentrics.eu/uct?v=2&sid=34xxNtigI&t=1&abv=&r=https%3A%2F%2Fwww.horizont.net%2F&cb=1766378525985",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 1761.06418991089
},
{
"consent" : "before_consent",
"type" : "other",
"request" : "https://web.cmp.usercentrics.eu/ui/v/3.89.0/getToastifyStyle.aa02fc6d.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 1763.95219612122
},
{
"consent" : "before_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: localStorage:ucData = {\"consent\":{\"services\":{\"Hkq1Xar5V\":{\"name\":\"CleverPush\",\"consent\":true},\"HkIVcNiuoZX\":{\"name\":\"Cloudflare\",\"consent\":true},\"BJ59EidsWQ\":{\"name\":\"Google Tag Manager\",\"consent\":true},\"2ohw4-Pt0GWwS0\":{\"name\":\"Piano\",\"consent\":true},\"ze3Iyetr\":{\"name\":\"Piwik Pro\",\"consent\":true},\"UM4843wteFwS3B\":{\"name\":\"SnowPlow\",\"consent\":true},\"H1Vl5NidjWX\":{\"name\":\"Usercentrics Consent Management Platform\",\"consent\":true},\"II_bo7LXx\":{\"name\":\"VG Wort\",\"consent\":true},\"qxiCD5aN_\":{\"name\":\"3Q Video\",\"consent\":false},\"HJbZqVodjZX\":{\"name\":\"Chartbeat\",\"consent\":false},\"H1RKcVjuo-X\":{\"name\":\"Crazy Egg\",\"consent\":false},\"8Nxb4ZtSa\":{\"name\":\"DataWrapper\",\"consent\":false},\"9V8bg4D63\":{\"name\":\"DoubleClick Ad\",\"consent\":false},\"ectjv45Q-1aJGZ\":{\"name\":\"Facebook Custom Audiences\",\"consent\":false},\"XYQZBUojc\":{\"name\":\"Facebook Social Plugins\",\"consent\":false},\"r5-Z_erQ0\":{\"name\":\"Facebook Videos\",\"consent\":false},\"H1GSqEodjZX\":{\"name\":\"Fontawesome\",\"consent\":false},\"HkocEodjb7\":{\"name\":\"Google Analytics\",\"consent\":false},\"S1pcEj_jZX\":{\"name\":\"Google Maps\",\"consent\":false},\"SkPc5EjOsWm\":{\"name\":\"Google Syndication\",\"consent\":false},\"qvkzz7qPe\":{\"name\":\"Google Translate\",\"consent\":false},\"rJJjcVouoZ7\":{\"name\":\"gstatic.com\",\"consent\":false},\"SyUQ54odobQ\":{\"name\":\"Instagram Content\",\"consent\":false},\"SyBR15Ly4\":{\"name\":\"Ioam\",\"consent\":false},\"rk-nqEj_o-m\":{\"name\":\"LinkedIn Ads\",\"consent\":false},\"BJikbq4iujWQ\":{\"name\":\"LinkedIn Analytics\",\"consent\":false},\"JQ2XQxIk\":{\"name\":\"LinkedIn Insight Tag\",\"consent\":false},\"Hkx754i_iWm\":{\"name\":\"LinkedIn Plugin\",\"consent\":false},\"J05PmJuvt36qTe\":{\"name\":\"Meta Pixel\",\"consent\":false},\"tq9_N4UgZ4PbEC\":{\"name\":\"Meta social plug-ins\",\"consent\":false},\"9Q2qrmB3\":{\"name\":\"Pinterest\",\"consent\":false},\"c772dygop\":{\"name\":\"Piwik Extended\",\"consent\":false},\"nhLMP6qX\":{\"name\":\"Podigee\",\"consent\":false},\"QcD9GVNXZ\":{\"name\":\"Snapchat\",\"consent\":false},\"UwZFFoI_Q\":{\"name\":\"SnowPlow Extended\",\"consent\":false},\"HyP_q4sdobm\":{\"name\":\"Soundcloud\",\"consent\":false},\"CguMb4Rq\":{\"name\":\"Spotify\",\"consent\":false},\"Z0TcXjY0P\":{\"name\":\"TikTok\",\"consent\":false},\"6-qobRfu\":{\"name\":\"TikTok Advertising\",\"consent\":false},\"BJTzqNi_i-m\":{\"name\":\"Twitter Plugin\",\"consent\":false},\"HyEX5Nidi-m\":{\"name\":\"Vimeo\",\"consent\":false},\"BJz7qNsdj-7\":{\"name\":\"YouTube Video\",\"consent\":false}}},\"ui\":{\"language\":\"de\"}}",
"tracking_cookie" : false
},
{
"consent" : "before_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: localStorage:ucString = 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",
"tracking_cookie" : false
},
{
"consent" : "after_accept_all_consent",
"type" : "other",
"request" : "https://uct.service.usercentrics.eu/uct?v=2&sid=34xxNtigI&t=5&abv=&r=https%3A%2F%2Fwww.horizont.net%2F&cb=1766378529977",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 5775.99975013733
}
]
},
{
"tag" : "Piwik Analytics",
"type" : "tag",
"full_consent" : [
{
"consent" : "before_consent",
"type" : "main_tag",
"request" : "https://dfv.containers.piwik.pro/b1f18f90-2a33-4655-81d1-f15cb2f0df98.js",
"served_from_continent" : "Europe",
"served_from_country" : "Germany",
"served_from_continent_code" : "eu",
"served_from_country_code" : "de",
"wall_time_msec" : 978.353388786316
},
{
"consent" : "before_consent",
"type" : "other",
"request" : "https://dfv.piwik.pro/ppms.js",
"served_from_continent" : "Europe",
"served_from_country" : "Germany",
"served_from_continent_code" : "eu",
"served_from_country_code" : "de",
"wall_time_msec" : 1748.67766284943
},
{
"consent" : "before_consent",
"type" : "pixel",
"request" : "https://dfv.piwik.pro/ppms.php",
"served_from_continent" : "Europe",
"served_from_country" : "Germany",
"served_from_continent_code" : "eu",
"served_from_country_code" : "de",
"wall_time_msec" : 1817.39142084122
},
{
"consent" : "before_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: stg_traffic_source_priority = 1",
"tracking_cookie" : false
},
{
"consent" : "before_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: stg_last_interaction = Mon%2C%2022%20Dec%202025%2004:42:06%20GMT",
"tracking_cookie" : true
},
{
"consent" : "before_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: stg_returning_visitor = Mon%2C%2022%20Dec%202025%2004:42:06%20GMT",
"tracking_cookie" : true
}
]
},
{
"tag" : "Piano Marketing",
"type" : "tag",
"full_consent" : [
{
"consent" : "before_consent",
"type" : "other",
"request" : "https://cdn.cxense.com/cx.cce.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 1336.38744974136
},
{
"consent" : "before_consent",
"type" : "other",
"request" : "https://cdn.cxense.com/cx.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 1509.03098678589
},
{
"consent" : "before_consent",
"type" : "main_tag",
"request" : "https://cdn.cxense.com/sp1.html",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 1583.17843389511
},
{
"consent" : "before_consent",
"type" : "pixel",
"request" : "https://p1cluster.cxense.com/p1.js",
"served_from_continent" : "Europe",
"served_from_country" : "Germany",
"served_from_continent_code" : "eu",
"served_from_country_code" : "de",
"wall_time_msec" : 1706.65497398376
},
{
"consent" : "before_consent",
"type" : "pixel",
"request" : "https://comcluster.cxense.com/Repo/rep.gif?ver=3.2.1&typ=pgv&rnd=mjgo616n7fgdvy9p&sid=1152126119734679060&loc=https%3A%2F%2Fwww.horizont.net%2F&new=1&arf=0<m=1766378525816&ref=&tzo=0&wsz=1368x950&res=1368x768&dpr=1&col=24&bln=en-US&chs=UTF-8&cks=mjgo61efutkkgkx2&ckp=mjgo616nioejud3a&glb=&cp_userState=anon&cst=1nmh4cw5ic0mmcyidzxwl68l9",
"served_from_continent" : "Europe",
"served_from_country" : "Germany",
"served_from_continent_code" : "eu",
"served_from_country_code" : "de",
"wall_time_msec" : 1761.68296384811
},
{
"consent" : "before_consent",
"type" : "pixel",
"request" : "https://id.cxense.com/public/user/id?json=%7B%22identities%22%3A%5B%7B%22type%22%3A%22ckp%22%2C%22id%22%3A%22mjgo616nioejud3a%22%7D%2C%7B%22type%22%3A%22lst%22%2C%22id%22%3A%221nmh4cw5ic0mmcyidzxwl68l9%22%7D%2C%7B%22type%22%3A%22cst%22%2C%22id%22%3A%221nmh4cw5ic0mmcyidzxwl68l9%22%7D%5D%7D&callback=cXJsonpCB1",
"served_from_continent" : "Europe",
"served_from_country" : "Germany",
"served_from_continent_code" : "eu",
"served_from_country_code" : "de",
"wall_time_msec" : 1809.30670785904
}
]
},
{
"tag" : "Youtube Video",
"type" : "tag",
"full_consent" : [
{
"consent" : "before_consent",
"type" : "main_tag",
"request" : "https://www.youtube.com/iframe_api",
"served_from_continent" : "Europe",
"served_from_country" : "Germany",
"served_from_continent_code" : "eu",
"served_from_country_code" : "de",
"wall_time_msec" : 1530.0709271431
},
{
"consent" : "before_consent",
"type" : "other",
"request" : "https://www.youtube.com/s/player/50cc0679/www-widgetapi.vflset/www-widgetapi.js",
"served_from_continent" : "Europe",
"served_from_country" : "Germany",
"served_from_continent_code" : "eu",
"served_from_country_code" : "de",
"wall_time_msec" : 1565.05083990097
},
{
"consent" : "before_consent",
"type" : "cookie",
"cookie" : "third_party_cookie: YSC = WfQtYShPAMs",
"tracking_cookie" : false
},
{
"consent" : "before_consent",
"type" : "cookie",
"cookie" : "third_party_cookie: __Secure-ROLLOUT_TOKEN = CIDfpKXs0JbyvAEQ3N_F5LDQkQMY3N_F5LDQkQM%3D",
"tracking_cookie" : false
},
{
"consent" : "before_consent",
"type" : "cookie",
"cookie" : "third_party_cookie: VISITOR_INFO1_LIVE = qIiDYTG5g_A",
"tracking_cookie" : false
},
{
"consent" : "before_consent",
"type" : "cookie",
"cookie" : "third_party_cookie: VISITOR_PRIVACY_METADATA = CgJOTBIhEh0SGwsMDg8QERITFBUWFxgZGhscHR4fICEiIyQlJiBd",
"tracking_cookie" : false
}
]
},
{
"tag" : "Piano Analytics",
"type" : "tag",
"full_consent" : [
{
"consent" : "before_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: _pctx = %7Bu%7DN4IgrgzgpgThIC4B2YA2qA05owMoBcBDfSREQpAeyRCwgEt8oBJAEzIEYOBWAJg94A2LgE4A7AGYALILEiADIPkgAvkA",
"tracking_cookie" : true
},
{
"consent" : "before_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: _pcid = %7B%22browserId%22%3A%22mjgo616nioejud3a%22%7D",
"tracking_cookie" : true
}
]
},
{
"tag" : "Matomo Analytics",
"type" : "tag",
"full_consent" : [
{
"consent" : "before_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: _pk_id.b1f18f90-2a33-4655-81d1-f15cb2f0df98.3f67 = 6a8cbecc357f8637.1766378526.1.1766378526.1766378526.",
"tracking_cookie" : true
},
{
"consent" : "before_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: _pk_ses.b1f18f90-2a33-4655-81d1-f15cb2f0df98.3f67 = *",
"tracking_cookie" : false
}
]
},
{
"tag" : "Chartbeat Analytics",
"type" : "tag",
"full_consent" : [
{
"consent" : "after_accept_all_consent",
"type" : "main_tag",
"request" : "https://static.chartbeat.com/js/chartbeat.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 5874.39889287949
},
{
"consent" : "after_accept_all_consent",
"type" : "pixel",
"request" : "https://ping.chartbeat.net/ping?h=horizont.net&p=%2F&u=C3PJwvCH9Cqk1j-wQ&d=horizont.net&g=55355&g0=Homepage&g1=No%20Author&n=1&f=00001&c=0&x=0&m=0&y=29581&o=1368&w=950&j=45&R=1&W=0&I=0&E=0&e=0&r=&PA=https%3A%2F%2Fwww.horizont.net%2F&b=1725&t=Cb_ocqDz6K8wBeCuFb-hbc9B9Bpod&V=150&i=HORIZONT%20-%20Plattform%20f%C3%BCr%20Marketing%2C%20Werbung%2C%20Medien%20%26%20Agenturen&tz=0&_acct=anon&sn=1&sv=DSeLafBMdYtyBWtPgFtzSXL-aS-v&sr=external&sd=1&im=067b2ff3&_",
"served_from_continent" : "North America",
"served_from_country" : "United States",
"served_from_continent_code" : "na",
"served_from_country_code" : "us",
"wall_time_msec" : 6193.22509908676
},
{
"consent" : "after_accept_all_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: _cb = C3PJwvCH9Cqk1j-wQ",
"tracking_cookie" : true
},
{
"consent" : "after_accept_all_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: _chartbeat2 = .1766378530177.1766378530177.1.DSeLafBMdYtyBWtPgFtzSXL-aS-v.1",
"tracking_cookie" : true
},
{
"consent" : "after_accept_all_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: _cb_svref = external",
"tracking_cookie" : false
},
{
"consent" : "after_accept_all_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: localStorage:_cb = C3PJwvCH9Cqk1j-wQ",
"tracking_cookie" : true
},
{
"consent" : "after_accept_all_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: localStorage:_chartbeat2 = .1766378530177.1766378530177.1.DSeLafBMdYtyBWtPgFtzSXL-aS-v.1",
"tracking_cookie" : true
},
{
"consent" : "after_accept_all_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: localStorage:_cb_expires = 1800506530179",
"tracking_cookie" : true
},
{
"consent" : "after_accept_all_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: localStorage:_cb_svref = external",
"tracking_cookie" : true
},
{
"consent" : "after_accept_all_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: localStorage:_chartbeat2_expires = 1800506530180",
"tracking_cookie" : true
},
{
"consent" : "after_accept_all_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: localStorage:_cb_svref_expires = 1766380330187",
"tracking_cookie" : true
}
]
},
{
"tag" : "Facebook Ads",
"type" : "tag",
"full_consent" : [
{
"consent" : "after_accept_all_consent",
"type" : "main_tag",
"request" : "https://connect.facebook.net/en_US/fbevents.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 5875.67136383057
},
{
"consent" : "after_accept_all_consent",
"type" : "pixel",
"request" : "https://connect.facebook.net/signals/config/256521271203949?v=2.9.248&r=stable&domain=www.horizont.net&hme=17590b9a2e1b26755cdc9ecb401f9f46bca979d3ccce95d786db0936167af731&ex_m=94%2C156%2C134%2C20%2C67%2C68%2C127%2C63%2C43%2C128%2C72%2C62%2C10%2C141%2C80%2C15%2C93%2C28%2C122%2C115%2C70%2C73%2C121%2C138%2C102%2C143%2C7%2C3%2C4%2C6%2C5%2C2%2C81%2C91%2C144%2C224%2C167%2C57%2C226%2C227%2C50%2C183%2C27%2C69%2C232%2C231%2C170%2C30%2C56%2C9%2C59%2C87%2C88%2C89%2C95%2C118%2C29%2C26%2C120%2C117%2C116%2C135%2C71%2C137%2C136%2C45%2C55%2C111%2C14%2C140%2C40%2C213%2C215%2C177%2C23%2C24%2C25%2C17%2C18%2C39%2C35%2C37%2C36%2C76%2C82%2C86%2C100%2C126%2C129%2C41%2C101%2C21%2C19%2C107%2C64%2C33%2C131%2C130%2C132%2C123%2C22%2C32%2C54%2C99%2C139%2C65%2C16%2C133%2C104%2C31%2C193%2C163%2C284%2C211%2C154%2C196%2C189%2C164%2C97%2C119%2C75%2C109%2C49%2C44%2C103%2C42%2C108%2C114%2C53%2C60%2C113%2C48%2C51%2C47%2C90%2C142%2C0%2C112%2C13%2C110%2C11%2C1%2C52%2C83%2C58%2C61%2C106%2C79%2C78%2C145%2C146%2C84%2C85%2C8%2C92%2C46%2C124%2C77%2C74%2C66%2C105%2C96%2C38%2C125%2C34%2C98%2C12%2C147",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6200.4072060585
},
{
"consent" : "after_accept_all_consent",
"type" : "pixel",
"request" : "https://www.facebook.com/tr/?id=256521271203949&ev=ViewContent&dl=https%3A%2F%2Fwww.horizont.net%2F&rl=&if=false&ts=1766378530514&sw=1368&sh=768&v=2.9.248&r=stable&ec=0&o=4126&fbp=fb.1.1766378530509.247519191511370577&ler=empty&cdl=API_unavailable&pmd[description]=Lesen%20Sie%20hier%20immer%20top-aktuell%20alle%20wichtigen%20Nachrichten%20und%20Hintergr%C3%BCnde%20aus%20Marketing%2C%20Werbung%2C%20Medien%2C%20Tech%20und%20Kommunikation!&plt=1137.400001525879&it=1766378530215&coo=false&expv2[0]=pl1&expv2[1]=el2&expv2[2]=bc1&expv2[3]=mr2&rqm=GET",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6590.4501619339
},
{
"consent" : "after_accept_all_consent",
"type" : "pixel",
"request" : "https://www.facebook.com/privacy_sandbox/pixel/register/trigger/?id=256521271203949&ev=ViewContent&dl=https%3A%2F%2Fwww.horizont.net%2F&rl=&if=false&ts=1766378530514&sw=1368&sh=768&v=2.9.248&r=stable&ec=0&o=4126&fbp=fb.1.1766378530509.247519191511370577&ler=empty&cdl=API_unavailable&pmd[description]=Lesen%20Sie%20hier%20immer%20top-aktuell%20alle%20wichtigen%20Nachrichten%20und%20Hintergr%C3%BCnde%20aus%20Marketing%2C%20Werbung%2C%20Medien%2C%20Tech%20und%20Kommunikation!&plt=1137.400001525879&it=1766378530215&coo=false&expv2[0]=pl1&expv2[1]=el2&expv2[2]=bc1&expv2[3]=mr2&rqm=FGET",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6595.2427649498
},
{
"consent" : "after_accept_all_consent",
"type" : "pixel",
"request" : "https://www.facebook.com/privacy_sandbox/topics/registration/?id=256521271203949",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6612.99362468719
},
{
"consent" : "after_accept_all_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: _fbp = fb.1.1766378530509.247519191511370577",
"tracking_cookie" : true
},
{
"consent" : "after_accept_all_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: localStorage:topicsLastReferenceTime = 1766378530518",
"tracking_cookie" : true
},
{
"consent" : "after_accept_all_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: localStorage:lastExternalReferrerTime = 1766378530501",
"tracking_cookie" : true
},
{
"consent" : "after_accept_all_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: localStorage:lastExternalReferrer = empty",
"tracking_cookie" : true
}
]
},
{
"tag" : "LinkedIn Ads",
"type" : "tag",
"full_consent" : [
{
"consent" : "after_accept_all_consent",
"type" : "main_tag",
"request" : "https://snap.licdn.com/li.lms-analytics/insight.min.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 5876.2704668045
},
{
"consent" : "after_accept_all_consent",
"type" : "other",
"request" : "https://px.ads.linkedin.com/attribution_trigger?pid=2399692&time=1766378530226&url=https%3A%2F%2Fwww.horizont.net%2F",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6194.46962785721
},
{
"consent" : "after_accept_all_consent",
"type" : "pixel",
"request" : "https://px4.ads.linkedin.com/collect?v=2&fmt=js&pid=2399692&time=1766378530226&url=https%3A%2F%2Fwww.horizont.net%2F&e_ipv6=AQLMPVCzW4HCPwAAAZtEXWYVBEidIGnnXs5j7XJI4YNNF7pOyeIn6E9-Ipcl5gAHZ5msNBs",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6590.9416217804
},
{
"consent" : "after_accept_all_consent",
"type" : "other",
"request" : "https://px.ads.linkedin.com/wa/?medium=fetch&fmt=g",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6900.72391271591
}
]
},
{
"tag" : "Crazy Egg Analytics",
"type" : "tag",
"full_consent" : [
{
"consent" : "after_accept_all_consent",
"type" : "main_tag",
"request" : "https://script.crazyegg.com/pages/scripts/0048/5832.js?490660",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 5946.65447473526
},
{
"consent" : "after_accept_all_consent",
"type" : "other",
"request" : "https://script.crazyegg.com/pages/data-scripts/0048/5832/site/www.horizont.net.json?t=1",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 5980.81365871429
},
{
"consent" : "after_accept_all_consent",
"type" : "other",
"request" : "https://script.crazyegg.com/pages/versioned/common-scripts/41a6a8d4fbac8ef63846164d03d46faf.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6005.38766670227
},
{
"consent" : "after_accept_all_consent",
"type" : "pixel",
"request" : "https://script.crazyegg.com/pages/data-scripts/0048/5832/sampling/www.horizont.net.json?t=1",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6120.7431268692
},
{
"consent" : "after_accept_all_consent",
"type" : "pixel",
"request" : "https://pagestates-tracking.crazyegg.com/healthcheck",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6199.25639486313
},
{
"consent" : "after_accept_all_consent",
"type" : "pixel",
"request" : "https://assets-tracking.crazyegg.com/healthcheck",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6199.91168785095
},
{
"consent" : "after_accept_all_consent",
"type" : "pixel",
"request" : "https://tracking.crazyegg.com/clock?u=485832&st=240077&t=1766378530410&tk=27878e1ff21b9fc54e50bfbb4491f664",
"served_from_continent" : "Europe",
"served_from_country" : "Ireland",
"served_from_continent_code" : "eu",
"served_from_country_code" : "ie",
"wall_time_msec" : 6607.50911283493
},
{
"consent" : "after_accept_all_consent",
"type" : "other",
"request" : "https://script.crazyegg.com/pages/versioned/tracking-scripts/95a8953a8d9fb98bae295503a14c4fac.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6738.82284784317
},
{
"consent" : "after_accept_all_consent",
"type" : "cookie",
"cookie" : "first_party_cookie: localStorage:ce_successful_csp_check = 1766464930887",
"tracking_cookie" : true
}
]
},
{
"tag" : "Datawrapper Widgets",
"type" : "tag",
"full_consent" : [
{
"consent" : "after_accept_all_consent",
"type" : "other",
"request" : "https://datawrapper.dwcdn.net/lib/load-polyfills.3ef2fbcd.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 5987.27038383484
},
{
"consent" : "after_accept_all_consent",
"type" : "other",
"request" : "https://datawrapper.dwcdn.net/lib/vendor/dw-2.0.min.a4f95ddf.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6004.84897470474
},
{
"consent" : "after_accept_all_consent",
"type" : "other",
"request" : "https://datawrapper.dwcdn.net/lib/main.63a2ddad.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6037.98177576065
},
{
"consent" : "after_accept_all_consent",
"type" : "other",
"request" : "https://datawrapper.dwcdn.net/lib/vis/d3-lines.2843a66e.js",
"served_from_continent" : "Europe",
"served_from_country" : "Netherlands",
"served_from_continent_code" : "eu",
"served_from_country_code" : "nl",
"wall_time_msec" : 6038.69564294815
}
]
}
],
"cookies" : {
"full_consent" : [
{
"cookie_name" : "localStorage:_cX_atfr",
"cookie_value" : "&altm=1766378525816&arnd=mjgo616n7fgdvy9p&aatm=0&axtl=&awsz=1368x950&amvw=1368x950&ascp=7x1950&aclk=0&ause=8",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "local_or_unknown"
},
{
"cookie_name" : "localStorage:_ls_ttl",
"cookie_value" : "{\"_cX_lastP1Time\":\"mjqo902i\",\"__tp-gaAccount\":\"mji3lydc\"}",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "local_or_unknown"
},
{
"cookie_name" : "localStorage:cleverpush-forced-opt-in-reset-at",
"cookie_value" : "1710236768506",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "local_or_unknown"
},
{
"cookie_name" : "localStorage:_cX_lastP1Time",
"cookie_value" : "1766378525849",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "local_or_unknown"
},
{
"cookie_name" : "localStorage:PP_marketing",
"cookie_value" : "1766378526190",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "local_or_unknown"
},
{
"cookie_name" : "localStorage:uc:analytics:firedEvents:34xxNtigI",
"cookie_value" : "[\"CMP_SHOWN\"]",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "local_or_unknown"
},
{
"cookie_name" : "localStorage:__tp-gaAccount",
"cookie_value" : "disabled",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "local_or_unknown"
},
{
"cookie_name" : "cX_G",
"cookie_value" : "cx%3A2w0ole511izcp1ykpgs114z04b%3A3a1bbu19dv73i",
"domain" : ".horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "local_or_unknown"
},
{
"cookie_name" : "cX_P",
"cookie_value" : "mjgo616nioejud3a",
"domain" : ".horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "local_or_unknown"
},
{
"cookie_name" : "xbc",
"cookie_value" : "%7Bkpex%7DeInUtR8quowesYZtgTRSC0FuOMotoWEmfM-HT3P6r_c",
"domain" : ".horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "local_or_unknown"
},
{
"cookie_name" : "__pvi",
"cookie_value" : "eyJpZCI6InYtbWpnbzYxNnY3em81NGptaiIsImRvbWFpbiI6Ii5ob3Jpem9udC5uZXQiLCJ0aW1lIjoxNzY2Mzc4NTI1NzkxfQ%3D%3D",
"domain" : ".horizont.net",
"expires" : "one_week",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "local_or_unknown"
},
{
"cookie_name" : "__pat",
"cookie_value" : "3600000",
"domain" : ".horizont.net",
"expires" : "one_month",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "local_or_unknown"
},
{
"cookie_name" : "__tbc",
"cookie_value" : "%7Bkpex%7DHx4v4oWoQvXaBVeqK4yF33_sZrZzzV0eWX5U8tL-N7iui4kYUUMUv4rt3dz-UC0H",
"domain" : ".horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "local_or_unknown"
},
{
"cookie_name" : "PHPSESSID",
"cookie_value" : "jgnuiu2il2qh8000u6f1qpd64cdp68a666km4o2p9lc38uargrm2p93d851eppcd",
"domain" : "www.horizont.net",
"expires" : "immediately",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "local_or_unknown"
},
{
"cookie_name" : "localStorage:ucString",
"cookie_value" : "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",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Usercentrics Cookiebanner",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "localStorage:ucData",
"cookie_value" : "{\"consent\":{\"services\":{\"Hkq1Xar5V\":{\"name\":\"CleverPush\",\"consent\":true},\"HkIVcNiuoZX\":{\"name\":\"Cloudflare\",\"consent\":true},\"BJ59EidsWQ\":{\"name\":\"Google Tag Manager\",\"consent\":true},\"2ohw4-Pt0GWwS0\":{\"name\":\"Piano\",\"consent\":true},\"ze3Iyetr\":{\"name\":\"Piwik Pro\",\"consent\":true},\"UM4843wteFwS3B\":{\"name\":\"SnowPlow\",\"consent\":true},\"H1Vl5NidjWX\":{\"name\":\"Usercentrics Consent Management Platform\",\"consent\":true},\"II_bo7LXx\":{\"name\":\"VG Wort\",\"consent\":true},\"qxiCD5aN_\":{\"name\":\"3Q Video\",\"consent\":false},\"HJbZqVodjZX\":{\"name\":\"Chartbeat\",\"consent\":false},\"H1RKcVjuo-X\":{\"name\":\"Crazy Egg\",\"consent\":false},\"8Nxb4ZtSa\":{\"name\":\"DataWrapper\",\"consent\":false},\"9V8bg4D63\":{\"name\":\"DoubleClick Ad\",\"consent\":false},\"ectjv45Q-1aJGZ\":{\"name\":\"Facebook Custom Audiences\",\"consent\":false},\"XYQZBUojc\":{\"name\":\"Facebook Social Plugins\",\"consent\":false},\"r5-Z_erQ0\":{\"name\":\"Facebook Videos\",\"consent\":false},\"H1GSqEodjZX\":{\"name\":\"Fontawesome\",\"consent\":false},\"HkocEodjb7\":{\"name\":\"Google Analytics\",\"consent\":false},\"S1pcEj_jZX\":{\"name\":\"Google Maps\",\"consent\":false},\"SkPc5EjOsWm\":{\"name\":\"Google Syndication\",\"consent\":false},\"qvkzz7qPe\":{\"name\":\"Google Translate\",\"consent\":false},\"rJJjcVouoZ7\":{\"name\":\"gstatic.com\",\"consent\":false},\"SyUQ54odobQ\":{\"name\":\"Instagram Content\",\"consent\":false},\"SyBR15Ly4\":{\"name\":\"Ioam\",\"consent\":false},\"rk-nqEj_o-m\":{\"name\":\"LinkedIn Ads\",\"consent\":false},\"BJikbq4iujWQ\":{\"name\":\"LinkedIn Analytics\",\"consent\":false},\"JQ2XQxIk\":{\"name\":\"LinkedIn Insight Tag\",\"consent\":false},\"Hkx754i_iWm\":{\"name\":\"LinkedIn Plugin\",\"consent\":false},\"J05PmJuvt36qTe\":{\"name\":\"Meta Pixel\",\"consent\":false},\"tq9_N4UgZ4PbEC\":{\"name\":\"Meta social plug-ins\",\"consent\":false},\"9Q2qrmB3\":{\"name\":\"Pinterest\",\"consent\":false},\"c772dygop\":{\"name\":\"Piwik Extended\",\"consent\":false},\"nhLMP6qX\":{\"name\":\"Podigee\",\"consent\":false},\"QcD9GVNXZ\":{\"name\":\"Snapchat\",\"consent\":false},\"UwZFFoI_Q\":{\"name\":\"SnowPlow Extended\",\"consent\":false},\"HyP_q4sdobm\":{\"name\":\"Soundcloud\",\"consent\":false},\"CguMb4Rq\":{\"name\":\"Spotify\",\"consent\":false},\"Z0TcXjY0P\":{\"name\":\"TikTok\",\"consent\":false},\"6-qobRfu\":{\"name\":\"TikTok Advertising\",\"consent\":false},\"BJTzqNi_i-m\":{\"name\":\"Twitter Plugin\",\"consent\":false},\"HyEX5Nidi-m\":{\"name\":\"Vimeo\",\"consent\":false},\"BJz7qNsdj-7\":{\"name\":\"YouTube Video\",\"consent\":false}}},\"ui\":{\"language\":\"de\"}}",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Usercentrics Cookiebanner",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "stg_returning_visitor",
"cookie_value" : "Mon%2C%2022%20Dec%202025%2004:42:06%20GMT",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Piwik Analytics",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Germany",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "de"
},
{
"cookie_name" : "stg_last_interaction",
"cookie_value" : "Mon%2C%2022%20Dec%202025%2004:42:06%20GMT",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Piwik Analytics",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Germany",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "de"
},
{
"cookie_name" : "_pk_ses.b1f18f90-2a33-4655-81d1-f15cb2f0df98.3f67",
"cookie_value" : "*",
"domain" : ".horizont.net",
"expires" : "end_of_session",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Matomo Analytics",
"set_by_tag_from_continent" : null,
"set_by_tag_from_country" : null,
"set_by_tag_from_continent_code" : null,
"set_by_tag_from_country_code" : null
},
{
"cookie_name" : "_pk_id.b1f18f90-2a33-4655-81d1-f15cb2f0df98.3f67",
"cookie_value" : "6a8cbecc357f8637.1766378526.1.1766378526.1766378526.",
"domain" : ".horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Matomo Analytics",
"set_by_tag_from_continent" : null,
"set_by_tag_from_country" : null,
"set_by_tag_from_continent_code" : null,
"set_by_tag_from_country_code" : null
},
{
"cookie_name" : "VISITOR_PRIVACY_METADATA",
"cookie_value" : "CgJOTBIhEh0SGwsMDg8QERITFBUWFxgZGhscHR4fICEiIyQlJiBd",
"domain" : ".youtube.com",
"expires" : "months",
"consent" : "before_consent",
"type" : "third_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Youtube Video",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Germany",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "de"
},
{
"cookie_name" : "VISITOR_INFO1_LIVE",
"cookie_value" : "qIiDYTG5g_A",
"domain" : ".youtube.com",
"expires" : "months",
"consent" : "before_consent",
"type" : "third_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Youtube Video",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Germany",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "de"
},
{
"cookie_name" : "__Secure-ROLLOUT_TOKEN",
"cookie_value" : "CIDfpKXs0JbyvAEQ3N_F5LDQkQMY3N_F5LDQkQM%3D",
"domain" : ".youtube.com",
"expires" : "months",
"consent" : "before_consent",
"type" : "third_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Youtube Video",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Germany",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "de"
},
{
"cookie_name" : "YSC",
"cookie_value" : "WfQtYShPAMs",
"domain" : ".youtube.com",
"expires" : "immediately",
"consent" : "before_consent",
"type" : "third_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Youtube Video",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Germany",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "de"
},
{
"cookie_name" : "_pcid",
"cookie_value" : "%7B%22browserId%22%3A%22mjgo616nioejud3a%22%7D",
"domain" : ".horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Piano Analytics",
"set_by_tag_from_continent" : null,
"set_by_tag_from_country" : null,
"set_by_tag_from_continent_code" : null,
"set_by_tag_from_country_code" : null
},
{
"cookie_name" : "_pctx",
"cookie_value" : "%7Bu%7DN4IgrgzgpgThIC4B2YA2qA05owMoBcBDfSREQpAeyRCwgEt8oBJAEzIEYOBWAJg94A2LgE4A7AGYALILEiADIPkgAvkA",
"domain" : ".horizont.net",
"expires" : "years",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Piano Analytics",
"set_by_tag_from_continent" : null,
"set_by_tag_from_country" : null,
"set_by_tag_from_continent_code" : null,
"set_by_tag_from_country_code" : null
},
{
"cookie_name" : "stg_traffic_source_priority",
"cookie_value" : "1",
"domain" : "www.horizont.net",
"expires" : "end_of_session",
"consent" : "before_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Piwik Analytics",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Germany",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "de"
},
{
"cookie_name" : "_cb",
"cookie_value" : "C3PJwvCH9Cqk1j-wQ",
"domain" : ".horizont.net",
"expires" : "years",
"consent" : "after_accept_all_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Chartbeat Analytics",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "_chartbeat2",
"cookie_value" : ".1766378530177.1766378530177.1.DSeLafBMdYtyBWtPgFtzSXL-aS-v.1",
"domain" : ".horizont.net",
"expires" : "years",
"consent" : "after_accept_all_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Chartbeat Analytics",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "_cb_svref",
"cookie_value" : "external",
"domain" : ".horizont.net",
"expires" : "end_of_session",
"consent" : "after_accept_all_consent",
"type" : "first_party_cookie",
"tracking_cookie" : false,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Chartbeat Analytics",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "_fbp",
"cookie_value" : "fb.1.1766378530509.247519191511370577",
"domain" : ".horizont.net",
"expires" : "months",
"consent" : "after_accept_all_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Facebook Ads",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "localStorage:_cb",
"cookie_value" : "C3PJwvCH9Cqk1j-wQ",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "after_accept_all_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Chartbeat Analytics",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "localStorage:topicsLastReferenceTime",
"cookie_value" : "1766378530518",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "after_accept_all_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Facebook Ads",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "localStorage:_chartbeat2",
"cookie_value" : ".1766378530177.1766378530177.1.DSeLafBMdYtyBWtPgFtzSXL-aS-v.1",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "after_accept_all_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Chartbeat Analytics",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "localStorage:_cb_expires",
"cookie_value" : "1800506530179",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "after_accept_all_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Chartbeat Analytics",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "localStorage:lastExternalReferrerTime",
"cookie_value" : "1766378530501",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "after_accept_all_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Facebook Ads",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "localStorage:_cb_svref",
"cookie_value" : "external",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "after_accept_all_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Chartbeat Analytics",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "localStorage:_chartbeat2_expires",
"cookie_value" : "1800506530180",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "after_accept_all_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Chartbeat Analytics",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "localStorage:ce_successful_csp_check",
"cookie_value" : "1766464930887",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "after_accept_all_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Crazy Egg Analytics",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "localStorage:lastExternalReferrer",
"cookie_value" : "empty",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "after_accept_all_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Facebook Ads",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
},
{
"cookie_name" : "localStorage:_cb_svref_expires",
"cookie_value" : "1766380330187",
"domain" : "www.horizont.net",
"expires" : "years",
"consent" : "after_accept_all_consent",
"type" : "first_party_cookie",
"tracking_cookie" : true,
"set_by_tag_type" : "third_party_tag",
"set_by_tag_name" : "Chartbeat Analytics",
"set_by_tag_from_continent" : "Europe",
"set_by_tag_from_country" : "Netherlands",
"set_by_tag_from_continent_code" : "eu",
"set_by_tag_from_country_code" : "nl"
}
]
},
"selectors" : {
"hrefs" : [
{
"href" : "https://www.horizont.net/newsletter/subscribe/",
"innerText" : "NEWSLETTER"
},
{
"href" : "https://www.horizontjobs.de/",
"innerText" : "JOBS"
},
{
"href" : "https://lovebrands.podigee.io/",
"innerText" : "PODCAST"
},
{
"href" : "https://www.horizont.net/service/mediadaten/",
"innerText" : "MEDIADATEN"
},
{
"href" : "https://www.horizont.net/service/epaper/uebersicht/",
"innerText" : "E-PAPER"
},
{
"href" : "https://www.horizont.net/#",
"innerText" : ""
},
{
"href" : "https://abo.horizont.net/?utm_source=HOR&utm_medium=website&utm_campaign=header",
"innerText" : "ABO"
},
{
"href" : "https://www.horizont.net/user/login/",
"innerText" : "LOGIN"
},
{
"href" : "https://www.horizont.net/user/tellme/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/user/register/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/marketing/",
"innerText" : "Marketing"
},
{
"href" : "https://www.horizont.net/agenturen/",
"innerText" : "Agenturen"
},
{
"href" : "https://www.horizont.net/medien/",
"innerText" : "Medien"
},
{
"href" : "https://www.horizont.net/tech/",
"innerText" : "Tech"
},
{
"href" : "https://www.horizont.net/schweiz/",
"innerText" : "Swiss"
},
{
"href" : "https://ad3.adfarm1.adition.com/redi?sid=4778970&gdpr=${GDPR}&gdpr_consent=${GDPR_CONSENT_39}&kid=6140147&bid=18583577",
"innerText" : "Data Hub"
},
{
"href" : "https://www.horizont.net/webspecials/ecommerce/",
"innerText" : "eCommerce"
},
{
"href" : "https://ad3.adfarm1.adition.com/redi?sid=4778970&gdpr=${GDPR}&gdpr_consent=${GDPR_CONSENT_39}&kid=8002748&bid=24392792",
"innerText" : "Whitepaper DIGITAL OUT OF HOME"
},
{
"href" : "https://www.horizont.net/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/#",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/marketing/",
"innerText" : "Marketing"
},
{
"href" : "https://www.horizont.net/agenturen/",
"innerText" : "Agenturen"
},
{
"href" : "https://www.horizont.net/medien/",
"innerText" : "Medien"
},
{
"href" : "https://www.horizont.net/tech/",
"innerText" : "Tech"
},
{
"href" : "https://www.horizont.net/schweiz/",
"innerText" : "Swiss"
},
{
"href" : "https://abo.horizont.net/?utm_source=HOR&utm_medium=website&utm_campaign=burger",
"innerText" : "Abo"
},
{
"href" : "https://www.horizont.net/service/epaper/uebersicht/",
"innerText" : "E-Paper"
},
{
"href" : "https://www.horizont.net/newsletter/subscribe/",
"innerText" : "Newsletter"
},
{
"href" : "https://lovebrands.podigee.io/",
"innerText" : "Podcast"
},
{
"href" : "https://www.horizontjobs.de/",
"innerText" : "Jobs"
},
{
"href" : "https://www.horizont.net/service/mediadaten/",
"innerText" : "Mediadaten"
},
{
"href" : "https://www.horizont.net/#",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/user/login/",
"innerText" : "Login"
},
{
"href" : "https://www.horizont.net/user/tellme/",
"innerText" : "Passwort vergessen"
},
{
"href" : "https://www.horizont.net/user/register/",
"innerText" : "Hier registrieren"
},
{
"href" : "https://www.horizont.net/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/marketing/",
"innerText" : "Marketing"
},
{
"href" : "https://www.horizont.net/agenturen/",
"innerText" : "Agenturen"
},
{
"href" : "https://www.horizont.net/medien/",
"innerText" : "Medien"
},
{
"href" : "https://www.horizont.net/tech/",
"innerText" : "Tech"
},
{
"href" : "https://www.horizont.net/schweiz/",
"innerText" : "Swiss"
},
{
"href" : "https://abo.horizont.net/?utm_source=HOR&utm_medium=website&utm_campaign=burger",
"innerText" : "Abo"
},
{
"href" : "https://www.horizont.net/service/epaper/uebersicht/",
"innerText" : "E-Paper"
},
{
"href" : "https://www.horizont.net/newsletter/subscribe/",
"innerText" : "Newsletter"
},
{
"href" : "https://lovebrands.podigee.io/",
"innerText" : "Podcast"
},
{
"href" : "https://www.horizontjobs.de/",
"innerText" : "Jobs"
},
{
"href" : "https://www.horizont.net/service/mediadaten/",
"innerText" : "Mediadaten"
},
{
"href" : "https://www.horizont.net/user/tellme/",
"innerText" : "Passwort vergessen"
},
{
"href" : "https://www.horizont.net/user/register/",
"innerText" : "Hier registrieren"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/potsdamer-treffen-gericht-weist-klagen-gegen-correctiv-ab-232557",
"innerText" : "Potsdamer Treffen: Gericht weist Klagen gegen Correctiv ab vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/o2-agentur-wird-abgewickelt-bubble-chef-lars-holling-verlaesst-serviceplan--auch-myles-lord-geht-232553",
"innerText" : "O2-Agentur wird abgewickelt: Bubble-Chef Lars Holling verlässt Serviceplan / Auch Myles Lord geht vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/nachfolgerin-von-marcus-macioszek-das-ist-die-neue-cmo-von-gerolsteiner-232554",
"innerText" : "Nachfolgerin von Marcus Macioszek: Das ist die neue CMO von Gerolsteiner vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/denkanstoesse-umfrage---teil-2-welche-rolle-spielt-menschliche-kreativitaet-im-marketing-noch-232478",
"innerText" : "Denkanstöße-Umfrage - Teil 2: Welche Rolle spielt menschliche Kreativität im Marketing noch? vor 2 Stunden"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/how-to-linkedin-2026-warum-wir-unsere-routinen-auf-linkedin-radikal-anpassen-muessen-232556",
"innerText" : "How-to LinkedIn 2026: Warum wir unsere Routinen auf LinkedIn radikal anpassen müssen vor 14 Stunden"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/jahresrueckblick-das-sind-die-medien-koepfe-des-jahres-2025-232541",
"innerText" : "Jahresrückblick: Das sind die Medien-Köpfe des Jahres 2025 vor 1 Tag"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/horizont-x-social-match-unfiltered-warum-ex-fussballprofi-moritz-leitner-jetzt-fuer-die-kings-league-brennt-232529",
"innerText" : "HORIZONT x Social Match Un:filtered: Warum Ex-Fußballprofi Moritz Leitner jetzt für die Kings League brennt vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/tk-hersteller-iglo-raeumt-seine-marke-auf-232562",
"innerText" : "TK-Hersteller: Iglo räumt seine Marke auf vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/fuehrungswechsel-unilever-baut-marketing-spitze-um-232561",
"innerText" : "Führungswechsel: Unilever baut Marketing-Spitze um vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/pro-sieben-joko-und-klaas-feiern-silvester-mit-boooom-und-knall-232559",
"innerText" : "Pro Sieben: Joko und Klaas feiern Silvester mit \"Boooom\" und Knall vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/potsdamer-treffen-gericht-weist-klagen-gegen-correctiv-ab-232557",
"innerText" : "Potsdamer Treffen: Gericht weist Klagen gegen Correctiv ab vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/o2-agentur-wird-abgewickelt-bubble-chef-lars-holling-verlaesst-serviceplan--auch-myles-lord-geht-232553",
"innerText" : "O2-Agentur wird abgewickelt: Bubble-Chef Lars Holling verlässt Serviceplan / Auch Myles Lord geht vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/nachfolgerin-von-marcus-macioszek-das-ist-die-neue-cmo-von-gerolsteiner-232554",
"innerText" : "Nachfolgerin von Marcus Macioszek: Das ist die neue CMO von Gerolsteiner vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/denkanstoesse-umfrage---teil-2-welche-rolle-spielt-menschliche-kreativitaet-im-marketing-noch-232478",
"innerText" : "Denkanstöße-Umfrage - Teil 2: Welche Rolle spielt menschliche Kreativität im Marketing noch? vor 2 Stunden"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/how-to-linkedin-2026-warum-wir-unsere-routinen-auf-linkedin-radikal-anpassen-muessen-232556",
"innerText" : "How-to LinkedIn 2026: Warum wir unsere Routinen auf LinkedIn radikal anpassen müssen vor 14 Stunden"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/jahresrueckblick-das-sind-die-medien-koepfe-des-jahres-2025-232541",
"innerText" : "Jahresrückblick: Das sind die Medien-Köpfe des Jahres 2025 vor 1 Tag"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/horizont-x-social-match-unfiltered-warum-ex-fussballprofi-moritz-leitner-jetzt-fuer-die-kings-league-brennt-232529",
"innerText" : "HORIZONT x Social Match Un:filtered: Warum Ex-Fußballprofi Moritz Leitner jetzt für die Kings League brennt vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/tk-hersteller-iglo-raeumt-seine-marke-auf-232562",
"innerText" : "TK-Hersteller: Iglo räumt seine Marke auf vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/fuehrungswechsel-unilever-baut-marketing-spitze-um-232561",
"innerText" : "Führungswechsel: Unilever baut Marketing-Spitze um vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/pro-sieben-joko-und-klaas-feiern-silvester-mit-boooom-und-knall-232559",
"innerText" : "Pro Sieben: Joko und Klaas feiern Silvester mit \"Boooom\" und Knall vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/potsdamer-treffen-gericht-weist-klagen-gegen-correctiv-ab-232557",
"innerText" : "Potsdamer Treffen: Gericht weist Klagen gegen Correctiv ab vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/o2-agentur-wird-abgewickelt-bubble-chef-lars-holling-verlaesst-serviceplan--auch-myles-lord-geht-232553",
"innerText" : "O2-Agentur wird abgewickelt: Bubble-Chef Lars Holling verlässt Serviceplan / Auch Myles Lord geht vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/nachfolgerin-von-marcus-macioszek-das-ist-die-neue-cmo-von-gerolsteiner-232554",
"innerText" : "Nachfolgerin von Marcus Macioszek: Das ist die neue CMO von Gerolsteiner vor 2 Tagen"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/o2-agentur-wird-abgewickelt-bubble-chef-lars-holling-verlaesst-serviceplan--auch-myles-lord-geht-232553",
"innerText" : "O2-AGENTUR WIRD ABGEWICKELT\nBubble-Chef Lars Holling verlässt Serviceplan / Auch Myles Lord geht"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/o2-agentur-wird-abgewickelt-bubble-chef-lars-holling-verlaesst-serviceplan--auch-myles-lord-geht-232553",
"innerText" : "O2"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/o2-agentur-wird-abgewickelt-bubble-chef-lars-holling-verlaesst-serviceplan--auch-myles-lord-geht-232553",
"innerText" : "Bei Serviceplan gibt es zum Jahresende viel Bewegung - und zwei prominente Abgänge. Nach dem Verlust des O2-Etats an Publicis macht die Exklusivagentur Serviceplan Bubble in absehbarer Zeit dicht. Bubble-Chef Lars Holling wird die Agenturgruppe verlassen - genau wie der ..."
},
{
"href" : "https://www.horizont.net/nachrichten/authors/marco-saal-18/",
"innerText" : "Marco Saal"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/o2-agentur-wird-abgewickelt-bubble-chef-lars-holling-verlaesst-serviceplan--auch-myles-lord-geht-232553",
"innerText" : "Freitag, 19. Dezember 2025"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/nachfolgerin-von-marcus-macioszek-das-ist-die-neue-cmo-von-gerolsteiner-232554",
"innerText" : "Sabine Kloos\nNACHFOLGERIN VON MARCUS MACIOSZEK"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/nachfolgerin-von-marcus-macioszek-das-ist-die-neue-cmo-von-gerolsteiner-232554",
"innerText" : "Das ist die neue CMO von Gerolsteiner"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/nachfolgerin-von-marcus-macioszek-das-ist-die-neue-cmo-von-gerolsteiner-232554",
"innerText" : "Im November hat Marketingchef Marcus Macioszek Gerolsteiner nach über 20 Jahren im Unternehmen verlassen. Jetzt hat der Mineralwasserhersteller eine Nachfolgerin für Macioszek gefunden. Die neue CMO kommt von BP und bringt reichlich Erfahrung in der"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/nachfolgerin-von-marcus-macioszek-das-ist-die-neue-cmo-von-gerolsteiner-232554",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/konjunktur-tv-werbegeschaeft-kommt-auch-zu-weihnachten-nicht-in-schwung-232528",
"innerText" : "IMAGO / Wolfilser\nKONJUNKTUR"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/konjunktur-tv-werbegeschaeft-kommt-auch-zu-weihnachten-nicht-in-schwung-232528",
"innerText" : "TV-Werbegeschäft kommt auch zu Weihnachten nicht in Schwung"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/konjunktur-tv-werbegeschaeft-kommt-auch-zu-weihnachten-nicht-in-schwung-232528",
"innerText" : "Die jüngste Prognose von WPP Media für 2026 sah für die TV-Vermarkter gar nicht so übel aus. Zwar wirft das Medianetwork Werbung im linearen TV und auf Streamingdiensten in einen Topf. Doch immerhin soll die Gattung 2026 wachsen, während andere"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/konjunktur-tv-werbegeschaeft-kommt-auch-zu-weihnachten-nicht-in-schwung-232528",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/horizont-liest-das-waren-2025-die-lieblings-printtitel-der-horizont-redaktion-232414",
"innerText" : "Collage HORIZONT\nHORIZONT LIEST"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/horizont-liest-das-waren-2025-die-lieblings-printtitel-der-horizont-redaktion-232414",
"innerText" : "Das waren 2025 die Lieblings-Printtitel der Redaktion"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/horizont-liest-das-waren-2025-die-lieblings-printtitel-der-horizont-redaktion-232414",
"innerText" : "Print steht unter Druck, immer mehr Menschen informieren und amüsieren sich im Internet. Aber es gibt sie noch, die Zeitungen und Zeitschriften, für die man gerne zum Kiosk geht oder die man aus Überzeugung abonniert hat. Die HORIZONT-Redaktion"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/horizont-liest-das-waren-2025-die-lieblings-printtitel-der-horizont-redaktion-232414",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/rueckblick-das-sind-die-koepfe-des-jahres-2025-232538",
"innerText" : "Mara Monetti/ HORIZONT\nJAHRESRÜCKBLICK"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/rueckblick-das-sind-die-koepfe-des-jahres-2025-232538",
"innerText" : "Das sind die Marketing-Köpfe des Jahres 2025"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/rueckblick-das-sind-die-koepfe-des-jahres-2025-232538",
"innerText" : "In diesem Jahr gab es im Marketing so viele Jobwechsel auf Top-Positionen wie selten zuvor. Wir blicken zurück auf die wichtigsten Branchen-Personalien des Jahres."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/rueckblick-das-sind-die-koepfe-des-jahres-2025-232538",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/fuehrungswechsel-unilever-baut-marketing-spitze-um-232561",
"innerText" : "Unilever"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/fuehrungswechsel-unilever-baut-marketing-spitze-um-232561",
"innerText" : "FÜHRUNGSWECHSEL\nUnilever baut Marketing-Spitze um"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/fuehrungswechsel-unilever-baut-marketing-spitze-um-232561",
"innerText" : "Unilever-CEO Fernando Fernandez baut um: Die Rolle des Chief Growth Officer entfällt in ihrer bisherigen Form. Stattdessen übernimmt Beauty-Chef Leandro Barreto das konzernweite Marketing in Personalunion."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/fuehrungswechsel-unilever-baut-marketing-spitze-um-232561",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/cannabis-anbieter-bloomwell-treibt-familienstreit-zu-weihnachten-auf-die-spitze-232531",
"innerText" : "Bloomwell / Styleheads"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/cannabis-anbieter-bloomwell-treibt-familienstreit-zu-weihnachten-auf-die-spitze-232531",
"innerText" : "CANNABIS-ANBIETER\nBloomwell treibt Familienstreit zu Weihnachten auf die Spitze"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/cannabis-anbieter-bloomwell-treibt-familienstreit-zu-weihnachten-auf-die-spitze-232531",
"innerText" : "Es ist ein gängiges Klischee: Wenn an Weihnachten die ganze Verwandtschaft zusammenkommt, endet das selten ohne Konflikte. Dieses altbekannte – oft leider nur zu wahre – Storytelling greift eine Plattform für medizinisches Cannabis in erstaunlich"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/cannabis-anbieter-bloomwell-treibt-familienstreit-zu-weihnachten-auf-die-spitze-232531",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/das-testimonial-der-zukunft-mcfit-wirbt-mit-ki-generiertem-chuck-norris-fuer-seine-neujahrsdeals-232540",
"innerText" : "McFit"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/das-testimonial-der-zukunft-mcfit-wirbt-mit-ki-generiertem-chuck-norris-fuer-seine-neujahrsdeals-232540",
"innerText" : "DAS TESTIMONIAL DER ZUKUNFT?\nMcFit wirbt mit KI-generiertem Chuck Norris für seine Neujahrsdeals"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/das-testimonial-der-zukunft-mcfit-wirbt-mit-ki-generiertem-chuck-norris-fuer-seine-neujahrsdeals-232540",
"innerText" : "Als Meme-Ikone ist Chuck Norris bekannt dafür, das Unmögliche möglich zu machen. Jetzt schafft er es sogar, für McFit zu werben - ohne je selbst vor der Kamera zu stehen. Die fünf Spots, in denen er ein Laufband in Brand steckt oder beim Sonnengruß"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/das-testimonial-der-zukunft-mcfit-wirbt-mit-ki-generiertem-chuck-norris-fuer-seine-neujahrsdeals-232540",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/tk-hersteller-iglo-raeumt-seine-marke-auf-232562",
"innerText" : "Iglo"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/tk-hersteller-iglo-raeumt-seine-marke-auf-232562",
"innerText" : "TK-HERSTELLER\nIglo räumt seine Marke auf"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/tk-hersteller-iglo-raeumt-seine-marke-auf-232562",
"innerText" : "Iglo will sich mit einem umfassenden Verpackungsrelaunch und Änderungen im Portfolio an ein verändertes Konsumverhalten anpassen: Es gibt wieder mehr Fleisch und weniger reine Veggie-Produkte. Dem fällt auch eine Submarke zum Opfer."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/tk-hersteller-iglo-raeumt-seine-marke-auf-232562",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/stellvertretender-chefredakteur-robin-alexander-verlaesst-welt-redaktion-232546",
"innerText" : "IMAGO / Future Image"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/stellvertretender-chefredakteur-robin-alexander-verlaesst-welt-redaktion-232546",
"innerText" : "STELLVERTRETENDER CHEFREDAKTEUR\nRobin Alexander verlässt Welt-Redaktion"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/stellvertretender-chefredakteur-robin-alexander-verlaesst-welt-redaktion-232546",
"innerText" : "Der stellvertretende Welt-Chefredakteur Robin Alexander verlässt die Redaktion. Er und Dagmar Rosenfeld, Co-Herausgeberin von The Pioneer, führen den Podcast \"Machtwechsel\" ab 2026 eigenständig weiter. Was das für ihre Rollen bei Welt und The Pioneer"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/stellvertretender-chefredakteur-robin-alexander-verlaesst-welt-redaktion-232546",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/potsdamer-treffen-gericht-weist-klagen-gegen-correctiv-ab-232557",
"innerText" : "IMAGO / Andreas Gora"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/potsdamer-treffen-gericht-weist-klagen-gegen-correctiv-ab-232557",
"innerText" : "POTSDAMER TREFFEN\nGericht weist Klagen gegen Correctiv ab"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/potsdamer-treffen-gericht-weist-klagen-gegen-correctiv-ab-232557",
"innerText" : "Hunderttausende gingen nach dem \"Potsdamer Treffen\" gegen Rechts auf die Straße. Auslöser war ein \"Correctiv\"-Bericht. Teilnehmer des Treffens klagen seither. Jetzt gibt es eine neue Entscheidung."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/potsdamer-treffen-gericht-weist-klagen-gegen-correctiv-ab-232557",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/laut-medienberichten-vertrag-ueber-neue-us-firma-fuer-tiktok-unterzeichnet-232550",
"innerText" : "VSzili - stock.adobe.com"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/laut-medienberichten-vertrag-ueber-neue-us-firma-fuer-tiktok-unterzeichnet-232550",
"innerText" : "LAUT MEDIENBERICHTEN\nVertrag über neue US-Firma für TikTok unterzeichnet"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/laut-medienberichten-vertrag-ueber-neue-us-firma-fuer-tiktok-unterzeichnet-232550",
"innerText" : "Die Zukunft von TikTok in den USA hing monatelang in der Schwebe. Jetzt wurde laut Medienberichten die Übergabe des US-Geschäfts an neue Besitzer besiegelt."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/laut-medienberichten-vertrag-ueber-neue-us-firma-fuer-tiktok-unterzeichnet-232550",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/social-media-prognose-wie-sich-tiktok-instagram-facebook-und-co-2026-entwickeln-werden-232535",
"innerText" : "IMAGO / Guido Schiefer"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/social-media-prognose-wie-sich-tiktok-instagram-facebook-und-co-2026-entwickeln-werden-232535",
"innerText" : "SOCIAL-MEDIA-PROGNOSE\nWie sich TikTok, Instagram, Facebook und Co 2026 entwickeln werden"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/social-media-prognose-wie-sich-tiktok-instagram-facebook-und-co-2026-entwickeln-werden-232535",
"innerText" : "Auf welchen Social-Media-Plattformen und mit welchen Formaten lässt sich im kommenden Jahr am besten Reichweite generieren? Dieser Frage geht die aktuelle Social-Media-Studie von Metricool nach. Allgemein zeigt sich: Entscheidend ist nicht eine"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/social-media-prognose-wie-sich-tiktok-instagram-facebook-und-co-2026-entwickeln-werden-232535",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/kommentare/katharina-wildau-warum-jetzt-der-richtige-moment-fuer-mutigemedia-entscheidungen-im-mittelstand-ist-232533",
"innerText" : "JOM Group"
},
{
"href" : "https://www.horizont.net/marketing/kommentare/katharina-wildau-warum-jetzt-der-richtige-moment-fuer-mutigemedia-entscheidungen-im-mittelstand-ist-232533",
"innerText" : "KATHARINA WILDAU\nWarum jetzt der richtige Moment für mutige Media-Entscheidungen im Mittelstand ist"
},
{
"href" : "https://www.horizont.net/marketing/kommentare/katharina-wildau-warum-jetzt-der-richtige-moment-fuer-mutigemedia-entscheidungen-im-mittelstand-ist-232533",
"innerText" : "Auch 2026 dürfte ein Jahr werden, das nicht zuletzt den Mittelstand vor Herausforderungen stellt. Oft geraten dann auch die Werbeinvestitionen unter Druck. In ihrer neuesten Talking-Heads-Kolumne richtet Katharina Wildau daher einen Appell an"
},
{
"href" : "https://www.horizont.net/marketing/kommentare/katharina-wildau-warum-jetzt-der-richtige-moment-fuer-mutigemedia-entscheidungen-im-mittelstand-ist-232533",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/bierbranche-warsteiner-verliert-seinen-head-of-media--digital-232539",
"innerText" : "IMAGO / Pond5 Images"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/bierbranche-warsteiner-verliert-seinen-head-of-media--digital-232539",
"innerText" : "BIERBRANCHE\nWarsteiner verliert seinen Head of Media & Digital"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/bierbranche-warsteiner-verliert-seinen-head-of-media--digital-232539",
"innerText" : "#Das Personalkarussell dreht sich weiter bei Warsteiner: Nachdem im Februar Marketingdirektor Andreas von Grabowiecki den Posten für seinen einstigen Vorgänger Marcus Wendel räumen musste, verliert der Brauerei-Riese jetzt seinen Head of Media &"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/bierbranche-warsteiner-verliert-seinen-head-of-media--digital-232539",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/fuer-u16-jaehrige-so-beurteilen-marketing-experten-das-social-media-verbot-in-australien-232517",
"innerText" : "IMAGO / Wolfgang Maria Weber"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/fuer-u16-jaehrige-so-beurteilen-marketing-experten-das-social-media-verbot-in-australien-232517",
"innerText" : "FÜR U16-JÄHRIGE\nSo beurteilen Marketing-Experten das Social-Media-Verbot in Australien"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/fuer-u16-jaehrige-so-beurteilen-marketing-experten-das-social-media-verbot-in-australien-232517",
"innerText" : "Mit seinem neu eingeführten Social-Media-Verbot für Jugendliche unter 16 Jahren schlug Australien in der vergangenen Woche hohe Wellen. Auch in der hiesigen Marketing- und Medienbranche wird rege über mögliche Folgen für Plattformen und"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/fuer-u16-jaehrige-so-beurteilen-marketing-experten-das-social-media-verbot-in-australien-232517",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/personalwechsel-mercedes-benz-verliert-chef-designer--nachfolger-steht-bereits-fest-232519",
"innerText" : "Mercedes-Benz"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/personalwechsel-mercedes-benz-verliert-chef-designer--nachfolger-steht-bereits-fest-232519",
"innerText" : "PERSONALWECHSEL\nMercedes-Benz verliert Chef-Designer / Nachfolger steht bereits fest"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/personalwechsel-mercedes-benz-verliert-chef-designer--nachfolger-steht-bereits-fest-232519",
"innerText" : "Ende Januar kommt es bei Mercedes zu einem Wechsel auf der Position des Chief Design Officers. Nach drei Jahrzehnten verlässt Gorden Wagener den Stern. Wer ihm nachfolgt."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/personalwechsel-mercedes-benz-verliert-chef-designer--nachfolger-steht-bereits-fest-232519",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/how-to-community-building-in-10-schritten-zur-loyalen-community-232530",
"innerText" : "HORIZONT"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/how-to-community-building-in-10-schritten-zur-loyalen-community-232530",
"innerText" : "HOW-TO: COMMUNITY BUILDING\nIn 10 Schritten zur loyalen Community"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/how-to-community-building-in-10-schritten-zur-loyalen-community-232530",
"innerText" : "Durch Googles AI-Offensive und strenge Algorithmen auf Social-Media-Plattformen wird der Dialog zwischen Marken und Nutzern zunehmend erschwert. Mandy Schamber, Geschäftsführerin von Ferret Go, erklärt anhand von zehn Schritten, wie Marken"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/how-to-community-building-in-10-schritten-zur-loyalen-community-232530",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/jetzt-lesen-das-neue-horizont-whitepaper-digital-out-of-home-ist-da-232523",
"innerText" : "HORIZONT"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/jetzt-lesen-das-neue-horizont-whitepaper-digital-out-of-home-ist-da-232523",
"innerText" : "JETZT LESEN\nDas neue HORIZONT Whitepaper Digital-Out-of-Home ist da"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/jetzt-lesen-das-neue-horizont-whitepaper-digital-out-of-home-ist-da-232523",
"innerText" : "Digitale Außenwerbung entwickelt sich rasant vom reinen Werbeträger zur intelligenten Markenplattform. Unser Whitepaper zeigt auf 40 Seiten, warum DOOH heute ein Schlüsselkanal für integrierte Kommunikation ist und steht HORIZONT-Abonnentinnen und"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/jetzt-lesen-das-neue-horizont-whitepaper-digital-out-of-home-ist-da-232523",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/plus/",
"innerText" : "DAS BESTE VON HORIZONT"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/denkanstoesse-umfrage---teil-1-worauf-es-2026-fuer-cmos-ankommt-232443",
"innerText" : "IMAGO / imagebroker"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/denkanstoesse-umfrage---teil-1-worauf-es-2026-fuer-cmos-ankommt-232443",
"innerText" : "DENKANSTÖSSE-UMFRAGE - TEIL 1\nWorauf es 2026 für CMOs ankommt"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/denkanstoesse-umfrage---teil-1-worauf-es-2026-fuer-cmos-ankommt-232443",
"innerText" : "Ein ereignisreiches und herausforderndes Jahr 2025 geht zu Ende. Und 2026 dürfte kaum weniger Challenges für Marketer bereithalten. HORIZONT hat sich bei Branchenköpfen umgehört: Was wird im kommenden Jahr für CMOs wichtig? Welche Trends setzen sich durch – und worauf ..."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/das-bewegtbild-jahr-2025-das-epische-battle-der-broadcaster-232440",
"innerText" : "IMAGO / ZUMA Press; IMAGO / Capital Pictures; IMAGO / ZUMA Press; IMAGO / Capital Pictures; IMAGO / Landmark Media; Montage: HORIZONT"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/das-bewegtbild-jahr-2025-das-epische-battle-der-broadcaster-232440",
"innerText" : "DAS BEWEGTBILD-JAHR 2025\nDas epische Battle der Broadcaster"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/das-bewegtbild-jahr-2025-das-epische-battle-der-broadcaster-232440",
"innerText" : "Die Bewegtbild-Branche erzählt 2025 ihren eigenen Blockbuster. Mit Superhelden, die um die Vorherrschaft im Medien-Multiversum kämpfen, strategischen Showdowns, alten Allianzen und neuen Playern, die auf Krawall aus sind. Und das vorläufige Ende"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/das-bewegtbild-jahr-2025-das-epische-battle-der-broadcaster-232440",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/horizont-streamt-das-waren-die-lieblingsserien-der-redaktion-2025-232348",
"innerText" : "HORIZONT"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/horizont-streamt-das-waren-die-lieblingsserien-der-redaktion-2025-232348",
"innerText" : "HORIZONT STREAMT\nDas waren die Lieblingsserien der Redaktion 2025"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/horizont-streamt-das-waren-die-lieblingsserien-der-redaktion-2025-232348",
"innerText" : "Welche Serien des Jahres 2025 werden in Erinnerung bleiben? Trotz des anhaltenden Streamingbooms gibt es gefühlt immer weniger Serien, an denen niemand vorbeikommt. Wir stellen eine ganz subjektive Auswahl unserer Lieblingsserien 2025 vor - von"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/horizont-streamt-das-waren-die-lieblingsserien-der-redaktion-2025-232348",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/ai.pokalypse-warum-das-abgelaufene-jahr-etliche-publisher-in-den-abgrund-blicken-laesst-232514",
"innerText" : "IMAGO / YAY Images"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/ai.pokalypse-warum-das-abgelaufene-jahr-etliche-publisher-in-den-abgrund-blicken-laesst-232514",
"innerText" : "\"AI.POKALYPSE\"?\nWarum das abgelaufene Jahr etliche Publisher in den Abgrund blicken lässt"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/ai.pokalypse-warum-das-abgelaufene-jahr-etliche-publisher-in-den-abgrund-blicken-laesst-232514",
"innerText" : "Wer schreibt, der bleibt? Mal sehen. Denn im KI-Zeitalter kann das gesamte Geschäftsmodell journalistischer Publisher auf der Kippe stehen. Das Worst-Case-Szenario ist erschreckend. Was jetzt geschehen muss – und was bereits im Gange ist."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/ai.pokalypse-warum-das-abgelaufene-jahr-etliche-publisher-in-den-abgrund-blicken-laesst-232514",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/rueckblick-das-sind-die-koepfe-des-jahres-2025-232521",
"innerText" : "Publicics Media"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/rueckblick-das-sind-die-koepfe-des-jahres-2025-232521",
"innerText" : "JAHRESRÜCKBLICK\nDas sind die Agentur-Köpfe des Jahres 2025"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/rueckblick-das-sind-die-koepfe-des-jahres-2025-232521",
"innerText" : "Zu einem ereignisreichen Jahr gehören auch immer spannende Personalwechsel. Diese Personalien haben Agenturen 2025 besonders geprägt."
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/rueckblick-das-sind-die-koepfe-des-jahres-2025-232521",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/kommentare/kommunikative-sackgasse-liebe-pressesprecher---wir-muessen-reden-232509",
"innerText" : "IMAGO / Shotshop"
},
{
"href" : "https://www.horizont.net/marketing/kommentare/kommunikative-sackgasse-liebe-pressesprecher---wir-muessen-reden-232509",
"innerText" : "KOMMUNIKATIVE SACKGASSE\nLiebe Pressesprecher - wir müssen reden!"
},
{
"href" : "https://www.horizont.net/marketing/kommentare/kommunikative-sackgasse-liebe-pressesprecher---wir-muessen-reden-232509",
"innerText" : "\"Es ist kompliziert\" heißt es immer so schön, wenn in einer Beziehung nicht alles glatt läuft. Genau das lässt sich inzwischen auch über die Beziehung zwischen Journalisten und Pressesprechern sagen - aus einem simplen Grund: Die Sprecher sprechen"
},
{
"href" : "https://www.horizont.net/marketing/kommentare/kommunikative-sackgasse-liebe-pressesprecher---wir-muessen-reden-232509",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/kreativfestivals-unter-druck-droht-die-grosse-zaesur-im-awardbusiness-232441",
"innerText" : "Foto: R. Gino Santa Maria / Adobe Stock; Montage: HORIZONT"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/kreativfestivals-unter-druck-droht-die-grosse-zaesur-im-awardbusiness-232441",
"innerText" : "KREATIVFESTIVALS UNTER DRUCK\nDroht die große Zäsur im Awardbusiness?"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/kreativfestivals-unter-druck-droht-die-grosse-zaesur-im-awardbusiness-232441",
"innerText" : "Steigender Finanzdruck auf Agenturen und Zweifel an der Wirksamkeit von Kreativarbeiten lassen aktuell das Fundament von nationalen wie internationalen Awardshows bröckeln. 2025 wird so zum Jahr des Umbruchs und zwingt die Branche, sich neu zu"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/kreativfestivals-unter-druck-droht-die-grosse-zaesur-im-awardbusiness-232441",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/keine-loesung-gefunden-bei-david--martin-gehen-zum-jahresende-die-lichter-aus-232489",
"innerText" : "David + Martin"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/keine-loesung-gefunden-bei-david--martin-gehen-zum-jahresende-die-lichter-aus-232489",
"innerText" : "KEINE LÖSUNG GEFUNDEN\nBei David + Martin gehen zum Jahresende die Lichter aus"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/keine-loesung-gefunden-bei-david--martin-gehen-zum-jahresende-die-lichter-aus-232489",
"innerText" : "Die Münchner Agentur David + Martin ist zum Jahresende Geschichte. Anders als angestrebt, hat sich keine tragfähige Lösung zur Fortführung des Geschäftsbetriebs gefunden."
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/keine-loesung-gefunden-bei-david--martin-gehen-zum-jahresende-die-lichter-aus-232489",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/talkingheads/der-stille-bedeutungsverlust-wenn-etablierte-marken-zu-hintergrundrauschen-werden-232516",
"innerText" : "Jaeger"
},
{
"href" : "https://www.horizont.net/marketing/talkingheads/der-stille-bedeutungsverlust-wenn-etablierte-marken-zu-hintergrundrauschen-werden-232516",
"innerText" : "DER STILLE BEDEUTUNGSVERLUST\nWenn etablierte Marken zu Hintergrundrauschen werden"
},
{
"href" : "https://www.horizont.net/marketing/talkingheads/der-stille-bedeutungsverlust-wenn-etablierte-marken-zu-hintergrundrauschen-werden-232516",
"innerText" : "Etablierte Marken können sich nicht länger auf dem Ruhm vergangener Tage ausruhen. Vor allem bei jungen Menschen drohen viele Marken ins Abseits zu geraten. Das strategische Risiko ist nicht offene Ablehnung, sondern die absolute Irrelevanz. Was die"
},
{
"href" : "https://www.horizont.net/marketing/talkingheads/der-stille-bedeutungsverlust-wenn-etablierte-marken-zu-hintergrundrauschen-werden-232516",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/agenturen/kommentare/branche-im-umbruch-kleine-agenturen-grosser-impact-wie-challenger-die-dinosaurier-ueberholen-232515",
"innerText" : "Pixabay.xom"
},
{
"href" : "https://www.horizont.net/agenturen/kommentare/branche-im-umbruch-kleine-agenturen-grosser-impact-wie-challenger-die-dinosaurier-ueberholen-232515",
"innerText" : "BRANCHE IM UMBRUCH\nKleine Agenturen, großer Impact: Wie Challenger die Dinosaurier überholen"
},
{
"href" : "https://www.horizont.net/agenturen/kommentare/branche-im-umbruch-kleine-agenturen-grosser-impact-wie-challenger-die-dinosaurier-ueberholen-232515",
"innerText" : "Das klassische Agenturmodell wackelt. Während große Netzwerke an alten Denkmustern festhalten, liefern spezialisierte Challenger-Agenturen mit kleinen Teams und großer Fachkompetenz schneller und präziser ab. Mirco Gluch von der Social-Media-Beratung"
},
{
"href" : "https://www.horizont.net/agenturen/kommentare/branche-im-umbruch-kleine-agenturen-grosser-impact-wie-challenger-die-dinosaurier-ueberholen-232515",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/strategisch-klug-aber-austauschbar-so-beurteilen-designexperten-das-rebranding-der-lufthansa-group-232459",
"innerText" : "Lufthansa Group"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/strategisch-klug-aber-austauschbar-so-beurteilen-designexperten-das-rebranding-der-lufthansa-group-232459",
"innerText" : "STRATEGISCH KLUG, ABER AUSTAUSCHBAR\nSo beurteilen Designexperten das Rebranding der Lufthansa Group"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/strategisch-klug-aber-austauschbar-so-beurteilen-designexperten-das-rebranding-der-lufthansa-group-232459",
"innerText" : "Der ikonische Lufthansa-Kranich darf endlich frei fliegen. Zumindest bei der Lufthansa Group, die bei ihrem vor wenigen Tagen präsentierten neuen Markenauftritt auf den einengenden Kreis im Logo verzichtet. Designfachleute sind nicht vollends von der"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/strategisch-klug-aber-austauschbar-so-beurteilen-designexperten-das-rebranding-der-lufthansa-group-232459",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/kampagne-boah-bahn-beifall-bahn-232400",
"innerText" : "Deutsche Bahn"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/kampagne-boah-bahn-beifall-bahn-232400",
"innerText" : "BEIFALL, BAHN!\nWarum die Webserie der Deutschen Bahn der Werbeauftritt des Jahres ist"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/kampagne-boah-bahn-beifall-bahn-232400",
"innerText" : "Die Deutsche Bahn hat in diesem Jahr geschafft, wovon andere Marketers nur träumen: Die Kampagne \"Boah, Bahn!\" wurde \"Talk of the Town\". Das adeln wir mit einem Brief einer leidgeplagten Reisenden."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/kampagne-boah-bahn-beifall-bahn-232400",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/publisher-agenturen-marken-die-disruption-durch-ki-wird-zur-existenziellen-pruefung-232492",
"innerText" : "IMAGO / Christian Ohde"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/publisher-agenturen-marken-die-disruption-durch-ki-wird-zur-existenziellen-pruefung-232492",
"innerText" : "PUBLISHER, AGENTUREN, MARKEN\nDie Disruption durch KI wird zur existenziellen Prüfung"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/publisher-agenturen-marken-die-disruption-durch-ki-wird-zur-existenziellen-pruefung-232492",
"innerText" : "Die Realität schockt: 2025 zeigt, wie gigantisch der Umbruch für Marketing, Werbung und Medien ist, der sich hinter der Mär der einfachen Helferchen in Gestalt von KI-Tools versteckt hat. Die Auswirkungen sind deutlich weitreichender, als manch einer"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/publisher-agenturen-marken-die-disruption-durch-ki-wird-zur-existenziellen-pruefung-232492",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/rueckblick-das-waren-die-wichtigsten-ereignisse-im-medien-jahr-2025-232462",
"innerText" : "Gjermund Alsos / Adobe Stock"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/rueckblick-das-waren-die-wichtigsten-ereignisse-im-medien-jahr-2025-232462",
"innerText" : "JAHRESRÜCKBLICK\nDas waren die wichtigsten Ereignisse im Medien-Jahr 2025"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/rueckblick-das-waren-die-wichtigsten-ereignisse-im-medien-jahr-2025-232462",
"innerText" : "Das Ende einer Print-Ära, Google sorgte mit seinen AI Overviews für Aufruhr und Donald Trump mit seinen Drohungen gegen diverse Medien: Wir zeigen, welche Themen und Ereignisse die Medienbranche 2025 besonders geprägt haben."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/rueckblick-das-waren-die-wichtigsten-ereignisse-im-medien-jahr-2025-232462",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/rueckblick-das-waren-die-wichtigsten-ereignisse-im-agentur-jahr-2025-232454",
"innerText" : "Publicis"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/rueckblick-das-waren-die-wichtigsten-ereignisse-im-agentur-jahr-2025-232454",
"innerText" : "JAHRESRÜCKBLICK\nDas waren die wichtigsten Ereignisse im Agentur-Jahr 2025"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/rueckblick-das-waren-die-wichtigsten-ereignisse-im-agentur-jahr-2025-232454",
"innerText" : "Es war ein bewegtes Jahr für die deutsche Agenturlandschaft: Höhenflüge und Abstürze, Fusionen, Umstrukturierungen, personelle Abgänge und KI-Vorstöße in der Kreation. Wir blicken zurück auf die wichtigsten Agentur-Ereignisse des Jahres."
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/rueckblick-das-waren-die-wichtigsten-ereignisse-im-agentur-jahr-2025-232454",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/jahresrueckblick-das-waren-die-wichtigsten-ereignisse-im-marketing-jahr-2025-232424",
"innerText" : "AbobeStock"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/jahresrueckblick-das-waren-die-wichtigsten-ereignisse-im-marketing-jahr-2025-232424",
"innerText" : "JAHRESRÜCKBLICK\nDas waren die wichtigsten Ereignisse im Marketing-Jahr 2025"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/jahresrueckblick-das-waren-die-wichtigsten-ereignisse-im-marketing-jahr-2025-232424",
"innerText" : "Generative KI, Haltungskampagnen, Frauen-Fußball und viele Herausforderungen in der deutschen Markenlandschaft - das Marketing-Jahr 2025 war rasant und zukunftsweisend. Wir blicken zurück auf die wichtigsten Marketing-Ereignisse des Jahres."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/jahresrueckblick-das-waren-die-wichtigsten-ereignisse-im-marketing-jahr-2025-232424",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/umbau-bei-wpp-media-ex-publicis-media-chef-olivier-korte-wird-president-von-essencemediacom-232461",
"innerText" : "WPP Media"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/umbau-bei-wpp-media-ex-publicis-media-chef-olivier-korte-wird-president-von-essencemediacom-232461",
"innerText" : "UMBAU BEI WPP MEDIA\nEx-Publicis-Media-Chef Olivier Korte wird President von EssenceMediacom"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/umbau-bei-wpp-media-ex-publicis-media-chef-olivier-korte-wird-president-von-essencemediacom-232461",
"innerText" : "WPP Media setzt den Schlusspunkt für seine umfangreichen Umstrukturierungen: Nachdem am Freitag vergangener Woche noch bekannt wurde, dass Rolf Theunissen WPP Media verlässt, meldet das Media-Netzwerk nun zwei prominente Personalien: Einmal in der"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/umbau-bei-wpp-media-ex-publicis-media-chef-olivier-korte-wird-president-von-essencemediacom-232461",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/plus/",
"innerText" : "Alle Top-Beiträge"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/denkanstoesse-umfrage---teil-2-welche-rolle-spielt-menschliche-kreativitaet-im-marketing-noch-232478",
"innerText" : "1\nDenkanstöße-Umfrage - Teil 2: Welche Rolle spielt menschliche Kreativität im Marketing noch?"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/keine-loesung-gefunden-bei-david--martin-gehen-zum-jahresende-die-lichter-aus-232489",
"innerText" : "2\nKeine Lösung gefunden: Bei David + Martin gehen zum Jahresende die Lichter aus"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/how-to-linkedin-2026-warum-wir-unsere-routinen-auf-linkedin-radikal-anpassen-muessen-232556",
"innerText" : "3\nHow-to LinkedIn 2026: Warum wir unsere Routinen auf LinkedIn radikal anpassen müssen"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/personalwechsel-mercedes-benz-verliert-chef-designer--nachfolger-steht-bereits-fest-232519",
"innerText" : "4\nPersonalwechsel: Mercedes-Benz verliert Chef-Designer / Nachfolger steht bereits fest"
},
{
"href" : "https://www.horizont.net/agenturen/talkingheads/ki-in-der-kreation-the-authenticity-paradox--wenn-alles-echt-aussieht-aber-nichts-mehr-echt-ist-232490",
"innerText" : "5\nKI in der Kreation: The Authenticity Paradox – Wenn alles echt aussieht, aber nichts mehr echt ist"
},
{
"href" : "https://www.horizont.net/galerien/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/galerien/",
"innerText" : "BILDERGALERIEN"
},
{
"href" : "https://www.horizont.net/",
"innerText" : "VW\nDas sind die Köpfe des Jahres 2025"
},
{
"href" : "https://www.horizont.net/",
"innerText" : "Y-si\nDieses Tool soll visuelle Stereotype aufbrechen"
},
{
"href" : "https://www.horizont.net/",
"innerText" : "Manor\nDie besten Eindrücke von Manor in Genf"
},
{
"href" : "https://www.horizont.net/",
"innerText" : "Lufthansa\nDer neue Look der Lufthansa Group in Bildern"
},
{
"href" : "https://www.horizont.net/galerien/",
"innerText" : "Alle Bildergalerien"
},
{
"href" : "https://www.horizont.net/agenturen/kommentare/umbruch-zeitenwende-im-agenturgeschaeft-232429",
"innerText" : "Imago / Christian Ohde"
},
{
"href" : "https://www.horizont.net/agenturen/kommentare/umbruch-zeitenwende-im-agenturgeschaeft-232429",
"innerText" : "UMBRUCH\nZeitenwende im Agenturgeschäft"
},
{
"href" : "https://www.horizont.net/agenturen/kommentare/umbruch-zeitenwende-im-agenturgeschaeft-232429",
"innerText" : "Alte Gewissheiten und Geschäftsmodelle geraten ins Wanken. Vieles, was im Agenturbusiness lange Zeit gut funktioniert hat, klappt heute in dieser Form nicht mehr. Wie können die Werbedienstleister reagieren? ..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/kreation-von-parasol-island-vodafone-geht-mit-prank-kamagne-um-riesen-smartphone-steil-232501",
"innerText" : "Vodafone"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/kreation-von-parasol-island-vodafone-geht-mit-prank-kamagne-um-riesen-smartphone-steil-232501",
"innerText" : "KREATION VON PARASOL ISLAND\nVodafone geht mit Prank-Kampagne um Riesen-Smartphone steil"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/kreation-von-parasol-island-vodafone-geht-mit-prank-kamagne-um-riesen-smartphone-steil-232501",
"innerText" : "In der Werbung von Telkomarken geht es neben der Frage, wer das beste Netz hat, immer auch um die stärksten Tarif-Benefits. Vodafone bedient sich in einer Social-Kampagne jetzt bei einer legendären Anarcho-Comedysendung, um die großen Vorteile seiner"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/kreation-von-parasol-island-vodafone-geht-mit-prank-kamagne-um-riesen-smartphone-steil-232501",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/prognose-fuer-2026-diese-prognose-von-wpp-media-macht-den-tv-vermarktern-mut-232500",
"innerText" : "RTL"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/prognose-fuer-2026-diese-prognose-von-wpp-media-macht-den-tv-vermarktern-mut-232500",
"innerText" : "PROGNOSE FÜR 2026\nDiese Prognose von WPP Media macht den TV-Vermarktern Mut"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/prognose-fuer-2026-diese-prognose-von-wpp-media-macht-den-tv-vermarktern-mut-232500",
"innerText" : "Je älter das Jahr, desto positiver die Aussichten. Nachdem die ersten Prognosen zur Entwicklung des deutschen Werbemarkts im kommenden Jahr eher verhalten ausfielen, mehren sich nun die positiven Stimmen. Der jüngste Forecast von WPP Media dürfte vor"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/prognose-fuer-2026-diese-prognose-von-wpp-media-macht-den-tv-vermarktern-mut-232500",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/budgetdruck-und-ki-nebenwirkungen-warum-es-sich-lohnt-auf-mediaqualitaet-zu-achten-232314",
"innerText" : "cottonbro studio/Pexels"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/budgetdruck-und-ki-nebenwirkungen-warum-es-sich-lohnt-auf-mediaqualitaet-zu-achten-232314",
"innerText" : "BUDGETDRUCK UND KI-NEBENWIRKUNGEN\nWarum es sich lohnt, auf Mediaqualität zu achten"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/budgetdruck-und-ki-nebenwirkungen-warum-es-sich-lohnt-auf-mediaqualitaet-zu-achten-232314",
"innerText" : "Es gibt ein Thema, bei dem nahezu alle großen Branchendiskussionen des Jahres zusammenfließen: Crossmedia-Measurement und Identifier, Ad Fraud und AI Slop, und sogar Branding versus Performance. Das ist die Mediaqualität."
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/budgetdruck-und-ki-nebenwirkungen-warum-es-sich-lohnt-auf-mediaqualitaet-zu-achten-232314",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/urteil-des-landgerichts-muenchen-amazon-darf-video-kunden-keine-werbung-aufzwaengen-232513",
"innerText" : "IMAGO / SOPA Images"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/urteil-des-landgerichts-muenchen-amazon-darf-video-kunden-keine-werbung-aufzwaengen-232513",
"innerText" : "URTEIL DES LANDGERICHTS MÜNCHEN\nAmazon darf Video-Kunden keine Werbung aufzwängen"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/urteil-des-landgerichts-muenchen-amazon-darf-video-kunden-keine-werbung-aufzwaengen-232513",
"innerText" : "Der Ursprungsgedanke des Pay TV: Die Zuschauer zahlen für werbefreies Fernsehen. Der Streamingdienst Amazon Prime Video jedoch sendet seit 2024 Werbespots. Ein Gericht schreitet ein."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/urteil-des-landgerichts-muenchen-amazon-darf-video-kunden-keine-werbung-aufzwaengen-232513",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/publicis-tochter-digitas-germany-beruft-neue-kreativfuehrung-232479",
"innerText" : "Digitas"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/publicis-tochter-digitas-germany-beruft-neue-kreativfuehrung-232479",
"innerText" : "PUBLICIS-TOCHTER\nDigitas Germany beruft neue Kreativführung"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/publicis-tochter-digitas-germany-beruft-neue-kreativfuehrung-232479",
"innerText" : "Bei Digitas Germany gibt es einen Wechsel an der kreativen Spitze. Die zur Publicis Groupe gehörende Digitalagentur setzt künftig auf ein Führungsduo: Florian Fandrey und Udo Hoffmann übernehmen ab sofort die Verantwortung für die Kreation als"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/publicis-tochter-digitas-germany-beruft-neue-kreativfuehrung-232479",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/name-und-logo-enthuellt-unter-diesem-namen-tritt-audi-in-der-formel-1-an-232457",
"innerText" : "Audi"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/name-und-logo-enthuellt-unter-diesem-namen-tritt-audi-in-der-formel-1-an-232457",
"innerText" : "NAME UND LOGO ENTHÜLLT\nUnter diesem Namen tritt Audi in der Formel 1 an"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/name-und-logo-enthuellt-unter-diesem-namen-tritt-audi-in-der-formel-1-an-232457",
"innerText" : "In drei Monaten startet Audi erstmals in der Formel 1. Jetzt hat der Ingolstädter Premiumautohersteller den Namen und das Logo für das Team vorgestellt."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/name-und-logo-enthuellt-unter-diesem-namen-tritt-audi-in-der-formel-1-an-232457",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/meuterei-in-der-chefetage-geschaeftsfuehrung-von-ray-sono-tritt-geschlossen-ab---was-bekannt-ist-232447",
"innerText" : "Ray Sono"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/meuterei-in-der-chefetage-geschaeftsfuehrung-von-ray-sono-tritt-geschlossen-ab---was-bekannt-ist-232447",
"innerText" : "MEUTEREI IN DER CHEFETAGE\nGeschäftsführung von Ray Sono tritt geschlossen ab - was bekannt ist"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/meuterei-in-der-chefetage-geschaeftsfuehrung-von-ray-sono-tritt-geschlossen-ab---was-bekannt-ist-232447",
"innerText" : "Das klingt nach erheblichen Differenzen: Die Geschäftsführung von Ray Sono tritt geschlossen ab. Sebastian Krüger, Ilona Kühn und Thomas Helbing haben gemeinschaftlich um die Aufhebung ihrer Verträge gebeten, wie die Digitalagentur mitteilt. Als"
},
{
"href" : "https://www.horizont.net/agenturen/nachrichten/meuterei-in-der-chefetage-geschaeftsfuehrung-von-ray-sono-tritt-geschlossen-ab---was-bekannt-ist-232447",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/tv-konzern-pro-sieben-sat-1-verkauft-wetter.com-an-funke-232439",
"innerText" : "Pro Sieben Sat 1"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/tv-konzern-pro-sieben-sat-1-verkauft-wetter.com-an-funke-232439",
"innerText" : "TV-KONZERN\nPro Sieben Sat 1 verkauft Wetter.com an Funke"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/tv-konzern-pro-sieben-sat-1-verkauft-wetter.com-an-funke-232439",
"innerText" : "Pro Sieben Sat 1 trennt sich von einem weiteren Tochterunternehmen und verkauft das Wetterportal Wetter.com an die Funke Mediengruppe. Damit unterstreiche man den strategischen Fokus auf das Kerngeschäft Entertainment, teilt der TV-Konzern mit."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/tv-konzern-pro-sieben-sat-1-verkauft-wetter.com-an-funke-232439",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/medien/nachrichten/horizont-thema-des-jahres-wie-das-ringen-um-digitale-souveraenitaet-2025-gepraegt-hat-232419",
"innerText" : "Imago / Newscom / Admedia"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/horizont-thema-des-jahres-wie-das-ringen-um-digitale-souveraenitaet-2025-gepraegt-hat-232419",
"innerText" : "HORIZONT THEMA DES JAHRES\nWie das Ringen um digitale Souveränität 2025 geprägt hat"
},
{
"href" : "https://www.horizont.net/medien/nachrichten/horizont-thema-des-jahres-wie-das-ringen-um-digitale-souveraenitaet-2025-gepraegt-hat-232419",
"innerText" : "Egal ob bei Künstlicher Intelligenz, in den Cloud-Strukturen oder im digitalen Werbegeschäft: Amerikanische Konzerne dominieren die Märkte. Europas Abhängigkeit wird in der Trump-Ära bedrohlicher. Nun zeigen sich endlich auch die Werbungtreibenden ..."
},
{
"href" : "https://www.horizont.net/webspecials/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/webspecials/",
"innerText" : "SPECIALS"
},
{
"href" : "https://www.horizont.net/webspecials/ecommerce",
"innerText" : "YOUR DAILY DOSE"
},
{
"href" : "https://www.horizont.net/webspecials/ecommerce",
"innerText" : "eCommerce im Fokus"
},
{
"href" : "https://www.horizont.net/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/webspecials/dmexco2025",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/webspecials/dmexco2025",
"innerText" : "Das große Special zur Dmexco 2025"
},
{
"href" : "https://www.horizont.net/webspecials/horizontkongress2025",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/webspecials/horizontkongress2025",
"innerText" : "Alles zum HORIZONT Kongress und Award 2025"
},
{
"href" : "https://www.horizont.net/webspecials/screenforce2025",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/webspecials/screenforce2025",
"innerText" : "Das große Screenforce-Special 2025"
},
{
"href" : "https://www.horizont.net/webspecials/omr2025",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/webspecials/omr2025",
"innerText" : "Das große OMR Special 2025"
},
{
"href" : "https://www.horizont.net/webspecials/",
"innerText" : "Alle Specials"
},
{
"href" : "https://www.horizont.net/kreationen/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/kreationen/",
"innerText" : "KREATION DES MONATS"
},
{
"href" : "https://www.horizont.net/agenturen/kreationen/kreation-des-monats-dezember-2025-232121",
"innerText" : "1\nDenns / BioMarkt Verbund\nAm besten natürlich | Weihnachtsfilm 2025 Denns & BioMarkt von Häppy\n49,6 % der Stimmen"
},
{
"href" : "https://www.horizont.net/agenturen/kreationen/kreation-des-monats-dezember-2025-232121",
"innerText" : "2\nDeutsche Telekom\nDeutsche Telekom Weihnachtsspot 2025 von Ingo Stockholm / Ogilvy Germany\n49,5 % der Stimmen"
},
{
"href" : "https://www.horizont.net/agenturen/kreationen/kreation-des-monats-dezember-2025-232121",
"innerText" : "3\nKnuspr\nWir feiern Weihnachten gemeinsam! von inhouse\n0,8 % der Stimmen"
},
{
"href" : "https://www.horizont.net/agenturen/kreationen/kreation-des-monats-dezember-2025-232121",
"innerText" : "JETZT ABSTIMMEN"
},
{
"href" : "https://www.horizont.net/kreationen/",
"innerText" : "Alle Kreationen des Monats"
},
{
"href" : "https://www.horizont.net/talkingheads/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/talkingheads/",
"innerText" : "TALKING HEADS"
},
{
"href" : "https://www.horizont.net/nachrichten/authors/Philip%20Papendieck%2C%20Intermate%20Group-932/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/agenturen/talkingheads/ki-in-der-kreation-the-authenticity-paradox--wenn-alles-echt-aussieht-aber-nichts-mehr-echt-ist-232490",
"innerText" : "KI IN DER KREATION\nThe Authenticity Paradox – Wenn alles echt aussieht, aber nichts mehr echt ist\nKünstliche Intelligenz hat die Art und Weise, wie Werbemittel produziert werden, revolutioniert und radikal vereinfacht. Doch viele mithilfe von KI erstellte Kampagnen sehen sich frappierend ähnlich. Intermate-Chef Philip Papendieck erklärt in seiner neuen Talking-Heads-Kolumne, was das \"Authenticity Paradox\" für die Markenkommunikation bedeutet."
},
{
"href" : "https://www.horizont.net/nachrichten/authors/philip-papendieck-intermate-group-932/",
"innerText" : "Philip Papendieck, Intermate Group"
},
{
"href" : "https://www.horizont.net/nachrichten/authors/Tobias%20Kargoll%2C%20ManeraMedia%2FHiphop.de-10110/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/nachrichten/authors/tobias-kargoll-maneramediahiphop.de-10110/",
"innerText" : "Tobias Kargoll, ManeraMedia/Hiphop.de"
},
{
"href" : "https://www.horizont.net/nachrichten/authors/Henning%20Klimczak%2C%20Sherpa%20Design-11077/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/nachrichten/authors/henning-klimczak-sherpa-design-11077/",
"innerText" : "Henning Klimczak, Sherpa Design"
},
{
"href" : "https://www.horizont.net/nachrichten/authors/Katharina%20Wildau%2C%20JOM%20Group-11060/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/nachrichten/authors/katharina-wildau-jom-group-11060/",
"innerText" : "Katharina Wildau, JOM Group"
},
{
"href" : "https://www.horizont.net/nachrichten/authors/Timo%20Sch%C3%B6nauer%2C%20Liganova-11124/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/nachrichten/authors/timo-schoenauer-liganova-11124/",
"innerText" : "Timo Schönauer, Liganova"
},
{
"href" : "https://www.horizont.net/nachrichten/authors/Kristina%20Bonitz-10401/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/nachrichten/authors/kristina-bonitz-10401/",
"innerText" : "Kristina Bonitz"
},
{
"href" : "https://www.horizont.net/nachrichten/authors/Larissa%20Pohl-11216/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/nachrichten/authors/larissa-pohl-11216/",
"innerText" : "Larissa Pohl"
},
{
"href" : "https://www.horizont.net/nachrichten/authors/Lars%20Kreyenhagen-133/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/nachrichten/authors/lars-kreyenhagen-133/",
"innerText" : "Lars Kreyenhagen"
},
{
"href" : "https://www.horizont.net/nachrichten/authors/Michael%20Brandtner-735/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/nachrichten/authors/michael-brandtner-735/",
"innerText" : "Michael Brandtner"
},
{
"href" : "https://www.horizont.net/nachrichten/authors/Kim%20Notz-1001/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/nachrichten/authors/kim-notz-1001/",
"innerText" : "Kim Notz"
},
{
"href" : "https://www.horizont.net/talkingheads/",
"innerText" : "Alle Talking Heads Kolumnen"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/nur-amazon-alphabet-und-meta-profitieren-social-media-boom-warc-hebt-prognose-fuer-den-werbemarkt-an-230820",
"innerText" : "DATA HUB"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/nur-amazon-alphabet-und-meta-profitieren-social-media-boom-warc-hebt-prognose-fuer-den-werbemarkt-an-230820",
"innerText" : "Mehr Infos und Diagramme zum Thema"
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/kampagne-von-havas-nespresso-und-faction-bauen-ski-aus-kapseln-232548",
"innerText" : "Nespresso / Faction"
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/kampagne-von-havas-nespresso-und-faction-bauen-ski-aus-kapseln-232548",
"innerText" : "KAMPAGNE VON HAVAS\nNespresso und Faction bauen Ski aus Kapseln"
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/kampagne-von-havas-nespresso-und-faction-bauen-ski-aus-kapseln-232548",
"innerText" : "Auf Kaffee-Kapseln die Skipiste runter? Klingt irre, ist aber möglich. Eine Kooperation von Nespresso und der"
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/kampagne-von-havas-nespresso-und-faction-bauen-ski-aus-kapseln-232548",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/strategie-hugo-boss-so-will-ceo-daniel-grieder-die-naechste-phase-meistern-232545",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/strategie-hugo-boss-so-will-ceo-daniel-grieder-die-naechste-phase-meistern-232545",
"innerText" : "STRATEGIE\nWie Hugo Boss-CEO Daniel Grieder die nächste Phase meistern will"
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/strategie-hugo-boss-so-will-ceo-daniel-grieder-die-naechste-phase-meistern-232545",
"innerText" : "Die große Party bei Hugo Boss ist vorbei. Und nun? Im TW-Gespräch skizziert CEO Daniel Grieder seine Strategie"
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/strategie-hugo-boss-so-will-ceo-daniel-grieder-die-naechste-phase-meistern-232545",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/blick-in-die-bilanz-diese-automarken-performen-im-november-in-der-schweiz-232549",
"innerText" : "Leapmotor"
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/blick-in-die-bilanz-diese-automarken-performen-im-november-in-der-schweiz-232549",
"innerText" : "BLICK IN DIE BILANZ\nDiese Automarken performen im November in der Schweiz"
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/blick-in-die-bilanz-diese-automarken-performen-im-november-in-der-schweiz-232549",
"innerText" : "In Schwung kommt der Automarkt in der Schweiz nicht. Ende November steht für das bisherige Jahr ein Minus von"
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/blick-in-die-bilanz-diese-automarken-performen-im-november-in-der-schweiz-232549",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/zurueck-zur-verwaltung-valerie-wendenburg-uebernimmt-neue-aufgaben-beim-kanton-basel-stadt-232542",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/zurueck-zur-verwaltung-valerie-wendenburg-uebernimmt-neue-aufgaben-beim-kanton-basel-stadt-232542",
"innerText" : "ZURÜCK ZUR VERWALTUNG\nValerie Wendenburg übernimmt neue Aufgaben beim Kanton Basel-Stadt"
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/zurueck-zur-verwaltung-valerie-wendenburg-uebernimmt-neue-aufgaben-beim-kanton-basel-stadt-232542",
"innerText" : "Im März wird Valerie Wendenburg stellvertretende Regierungssprecherin des Kantons Basel-Stadt. Sie folgt auf"
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/zurueck-zur-verwaltung-valerie-wendenburg-uebernimmt-neue-aufgaben-beim-kanton-basel-stadt-232542",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/explora-club-referral-programme-explora-journeys-baut-kundenprogramm-aus-232543",
"innerText" : "Explora Journeys"
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/explora-club-referral-programme-explora-journeys-baut-kundenprogramm-aus-232543",
"innerText" : "LUXUSREEDEREI DER MSC-GROUP\nExplora Journeys erweitert Kundenprogramm"
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/explora-club-referral-programme-explora-journeys-baut-kundenprogramm-aus-232543",
"innerText" : "Vor rund acht Monaten hat Explora Journeys sein Treueprogramm Explora Club gestartet. Nun legt die"
},
{
"href" : "https://www.horizont.net/schweiz/nachrichten/explora-club-referral-programme-explora-journeys-baut-kundenprogramm-aus-232543",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/schweiz/",
"innerText" : "Mehr Swiss News"
},
{
"href" : "https://www.horizont.net/kommentare/",
"innerText" : "MEINUNG"
},
{
"href" : "https://www.horizont.net/agenturen/kommentare/umbuchen-im-kopf-kreative-uebernehmt-mitverantwortung-dafuer-wie-eure-werbung-das-publikum-erreicht-232450",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/agenturen/kommentare/umbuchen-im-kopf-kreative-uebernehmt-mitverantwortung-dafuer-wie-eure-werbung-das-publikum-erreicht-232450",
"innerText" : "Ein Video, das, anstatt von echten Menschen angesehen, automatisiert an Bots ausgeliefert wird, kann nicht die gewünschte Wirkung entfalten. Der Kunde jedoch wird den Kreativen und dessen Idee für den Misserfolg verantwortlich machen."
},
{
"href" : "https://www.horizont.net/nachrichten/authors/ralf-zilligen-380/",
"innerText" : "Ralf Zilligen"
},
{
"href" : "https://www.horizont.net/agenturen/kommentare/umbuchen-im-kopf-kreative-uebernehmt-mitverantwortung-dafuer-wie-eure-werbung-das-publikum-erreicht-232450",
"innerText" : "Kreative, übernehmt Mitverantwortung dafür, wie Eure Werbung das Publikum erreicht!"
},
{
"href" : "https://www.horizont.net/marketing/kommentare/trendprognose-das-zeitalter-der-trustonomy-232458",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/marketing/kommentare/trendprognose-das-zeitalter-der-trustonomy-232458",
"innerText" : "In dieser neuen Zeit sind nicht mehr Preis oder Qualität die Top-Kaufargumente, sondern Vertrauen"
},
{
"href" : "https://www.horizont.net/nachrichten/authors/thomas-knuewer-kpunktnull-127/",
"innerText" : "Thomas Knüwer, Kpunktnull"
},
{
"href" : "https://www.horizont.net/marketing/kommentare/trendprognose-das-zeitalter-der-trustonomy-232458",
"innerText" : "Das Zeitalter der Trustonomy"
},
{
"href" : "https://www.horizont.net/marketing/kommentare/was-ist-vorbei-und-wie-gehts-weiter-die-lage-der-werbenation-ein-optimistischer-reality-check-232412",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/marketing/kommentare/was-ist-vorbei-und-wie-gehts-weiter-die-lage-der-werbenation-ein-optimistischer-reality-check-232412",
"innerText" : "Gute Kreation wird seltener – und dadurch wertvoller."
},
{
"href" : "https://www.horizont.net/nachrichten/authors/andr-hennen-curious-company-11290/",
"innerText" : "André Hennen, Curious Company"
},
{
"href" : "https://www.horizont.net/marketing/kommentare/was-ist-vorbei-und-wie-gehts-weiter-die-lage-der-werbenation-ein-optimistischer-reality-check-232412",
"innerText" : "Die Lage der Werbenation: Ein optimistischer Reality Check"
},
{
"href" : "https://www.horizont.net/marketing/kommentare/die-buchstabenkrieger-was-marco-rubios-kampf-gegen-calibriueber-die-us-regierung-verraet-232410",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/marketing/kommentare/die-buchstabenkrieger-was-marco-rubios-kampf-gegen-calibriueber-die-us-regierung-verraet-232410",
"innerText" : "Was Amerika von Deutschland lernen könnte: Schriftkriege gehen immer verloren."
},
{
"href" : "https://www.horizont.net/nachrichten/authors/sven-fuchs-peter-schmidt-group-11289/",
"innerText" : "Sven Fuchs, Peter Schmidt Group"
},
{
"href" : "https://www.horizont.net/marketing/kommentare/die-buchstabenkrieger-was-marco-rubios-kampf-gegen-calibriueber-die-us-regierung-verraet-232410",
"innerText" : "Was Marco Rubios Kampf gegen Calibri über die US-Regierung verrät"
},
{
"href" : "https://www.horizont.net/kommentare/",
"innerText" : "Alle Kommentare"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/ki-basierte-cati-interviews-als-gefahr-fuer-markt--und-sozialforschung-wenn-der-anrufkeingespraech-mehr-ist-232512",
"innerText" : "IMAGO / Westend61"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/ki-basierte-cati-interviews-als-gefahr-fuer-markt--und-sozialforschung-wenn-der-anrufkeingespraech-mehr-ist-232512",
"innerText" : "KI-BASIERTE CATI-INTERVIEWS ALS GEFAHR FÜR MARKT- UND SOZIALFORSCHUNG\nWenn der Anruf kein Gespräch mehr ist"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/ki-basierte-cati-interviews-als-gefahr-fuer-markt--und-sozialforschung-wenn-der-anrufkeingespraech-mehr-ist-232512",
"innerText" : "Künstliche Intelligenz hält Einzug in die Markt- und Sozialforschung, auch bei CATI-Studien. Zwischen"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/ki-basierte-cati-interviews-als-gefahr-fuer-markt--und-sozialforschung-wenn-der-anrufkeingespraech-mehr-ist-232512",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/leistung-von-video-werbung-in-tv-online-und-aussenwerbung-wiebewegtebilder-wirken-232465",
"innerText" : "IMAGO / Hanno Bode"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/leistung-von-video-werbung-in-tv-online-und-aussenwerbung-wiebewegtebilder-wirken-232465",
"innerText" : "LEISTUNG VON VIDEO-WERBUNG IN TV, ONLINE UND AUSSENWERBUNG\nWie bewegte Bilder wirken"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/leistung-von-video-werbung-in-tv-online-und-aussenwerbung-wiebewegtebilder-wirken-232465",
"innerText" : "Bewegtbild ist heute auf allen Bildschirmen präsent – vom Wohnzimmer bis zum Smartphone unterwegs. Studien"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/leistung-von-video-werbung-in-tv-online-und-aussenwerbung-wiebewegtebilder-wirken-232465",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/in-eigener-sache-dfv-mediengruppe-beteiligt-sich-an-der-smart-news-fachverlag-gmbh-232388",
"innerText" : "dfv"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/in-eigener-sache-dfv-mediengruppe-beteiligt-sich-an-der-smart-news-fachverlag-gmbh-232388",
"innerText" : "IN EIGENER SACHE\ndfv Mediengruppe beteiligt sich an der Smart News Fachverlag GmbH"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/in-eigener-sache-dfv-mediengruppe-beteiligt-sich-an-der-smart-news-fachverlag-gmbh-232388",
"innerText" : "Zum 1. Januar 2026 werden die Medienmarke planung&analyse, das PUMa-Netzwerk sowie die Veranstaltungsformate"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/in-eigener-sache-dfv-mediengruppe-beteiligt-sich-an-der-smart-news-fachverlag-gmbh-232388",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/das-perfekte-regal-kaufentscheidungsbaeume-pdts-neu-gedacht--und-gemacht-229012",
"innerText" : "p&a/Copilot"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/das-perfekte-regal-kaufentscheidungsbaeume-pdts-neu-gedacht--und-gemacht-229012",
"innerText" : "DAS PERFEKTE REGAL\nKaufentscheidungsbäume neu gedacht – und gemacht"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/das-perfekte-regal-kaufentscheidungsbaeume-pdts-neu-gedacht--und-gemacht-229012",
"innerText" : "Warum entscheiden sich Käufer für ein Produkt – und wie lässt sich dieses Wissen nutzen? Mit einer"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/das-perfekte-regal-kaufentscheidungsbaeume-pdts-neu-gedacht--und-gemacht-229012",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/gen-z-am-esstisch-fuenf-food-typen-die-mit-klischees-aufraeumen-232305",
"innerText" : "IMAGO / News Licensing"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/gen-z-am-esstisch-fuenf-food-typen-die-mit-klischees-aufraeumen-232305",
"innerText" : "GEN Z AM ESSTISCH\nFünf Food-Typen, die mit Klischees aufräumen"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/gen-z-am-esstisch-fuenf-food-typen-die-mit-klischees-aufraeumen-232305",
"innerText" : "Vegane Moralapostel und dauersnackende TikTok-Kids? Eine Studie von gutfeel und der TH Augsburg zeigt: Beim"
},
{
"href" : "https://www.horizont.net/planung-analyse/nachrichten/gen-z-am-esstisch-fuenf-food-typen-die-mit-klischees-aufraeumen-232305",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/planung-analyse/",
"innerText" : "Mehr News aus der Insights-Branche"
},
{
"href" : "https://www.horizont.net/green/",
"innerText" : "HORIZONT GREEN"
},
{
"href" : "https://www.horizont.net/green/news/gastbeitrag-welchen-co2-fussabdruck-hat-eine-webseite-222930",
"innerText" : "GASTBEITRAG\nWelchen CO2-Fußabdruck hat eine Webseite?"
},
{
"href" : "https://www.horizont.net/green/news/gastbeitrag-welchen-co2-fussabdruck-hat-eine-webseite-222930",
"innerText" : "Mehr ›"
},
{
"href" : "https://www.how-green-works.de/einsteiger-guide",
"innerText" : ""
},
{
"href" : "https://dfvcg-events.de/green-works/esgprofessional/",
"innerText" : ""
},
{
"href" : "https://dfvcg-events.de/green-works/",
"innerText" : ""
},
{
"href" : "https://www.how-green-works.de/einsteiger-guide",
"innerText" : ""
},
{
"href" : "https://dfvcg-events.de/green-works/esgprofessional/",
"innerText" : ""
},
{
"href" : "https://dfvcg-events.de/green-works/",
"innerText" : ""
},
{
"href" : "https://www.how-green-works.de/einsteiger-guide",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/green/news/elektromobilitaet-vw-koennte-auch-nach-2033-noch-verbrenner-in-europa-bauen-222928",
"innerText" : "Volkswagen"
},
{
"href" : "https://www.horizont.net/green/news/elektromobilitaet-vw-koennte-auch-nach-2033-noch-verbrenner-in-europa-bauen-222928",
"innerText" : "ELEKTROMOBILITÄT\nVW könnte auch nach 2033 noch Verbrenner in Europa bauen"
},
{
"href" : "https://www.horizont.net/green/news/gastbeitrag-mit-dem-deutschlandticket-zu-nachhaltigerer-mitarbeiter-mobilitaet-220626",
"innerText" : "Imago / Bihlmayerfotografie"
},
{
"href" : "https://www.horizont.net/green/news/gastbeitrag-mit-dem-deutschlandticket-zu-nachhaltigerer-mitarbeiter-mobilitaet-220626",
"innerText" : "GASTBEITRAG\nMit dem Deutschlandticket zur nachhaltigen Mitarbeiter-Mobilität"
},
{
"href" : "https://www.horizont.net/green/news/kuenstliche-intelligenz-8-leuchtturmprojekte-fuer-mehr-nachhaltigkeit-220624",
"innerText" : "Imago"
},
{
"href" : "https://www.horizont.net/green/news/kuenstliche-intelligenz-8-leuchtturmprojekte-fuer-mehr-nachhaltigkeit-220624",
"innerText" : "KÜNSTLICHE INTELLIGENZ\n8 Leuchtturmprojekte für mehr Nachhaltigkeit"
},
{
"href" : "https://www.horizont.net/green/",
"innerText" : "Mehr zu GREEN"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/technologieplattform-mit-dem-bcn-smart-stack-zum-markenerfolg-229772",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/technologieplattform-mit-dem-bcn-smart-stack-zum-markenerfolg-229772",
"innerText" : "ANZEIGE TECHNOLOGIEPLATTFORM\nMit dem BCN Smart Stack zum Markenerfolg"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/technologieplattform-mit-dem-bcn-smart-stack-zum-markenerfolg-229772",
"innerText" : "Im Zuge der Vermarktungskooperation mit BurdaForward hat BCN sein digitales Portfolio Anfang 2025 um elf starke Marken erweitert. Damit einher geht auch die Weiterentwicklung der technischen Infrastruktur. Die Lösung: der neue „BCN Smart Stack“ –"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/technologieplattform-mit-dem-bcn-smart-stack-zum-markenerfolg-229772",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/marken-kooperation-intimissimi-und-germanys-next-topmodel-setzen-neue-branding-standards-232034",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/marken-kooperation-intimissimi-und-germanys-next-topmodel-setzen-neue-branding-standards-232034",
"innerText" : "ANZEIGE MARKEN-KOOPERATION\nIntimissimi und Germany’s Next Topmodel setzen neue Branding-Standards"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/marken-kooperation-intimissimi-und-germanys-next-topmodel-setzen-neue-branding-standards-232034",
"innerText" : "Marken wachsen, wenn sie erlebbar werden. Intimissimi zeigt, wie authentisches Storytelling in Entertainment-Formaten echte Wirkung entfaltet. Elena Göcke, Head of Communication bei der Calzedonia Group Germany, verantwortet sämtliche"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/marken-kooperation-intimissimi-und-germanys-next-topmodel-setzen-neue-branding-standards-232034",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/brand-systems-from-buzz-to-belonging-warum-marken-weit-mehr-als-nur-viral-sein-muessen-231830",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/brand-systems-from-buzz-to-belonging-warum-marken-weit-mehr-als-nur-viral-sein-muessen-231830",
"innerText" : "ANZEIGE BRAND SYSTEMS\nFrom Buzz to Belonging: Warum Marken weit mehr als nur viral sein müssen"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/brand-systems-from-buzz-to-belonging-warum-marken-weit-mehr-als-nur-viral-sein-muessen-231830",
"innerText" : "Trends kommen und gehen – aber Zugehörigkeit bleibt. Relevanz ist das Fundament für Markenbeziehungen. Wie Marken heute echte Beziehungen knüpfen, zeigen Studien. Sie belegen: Erfolgreiche Marken denken nicht länger in Kampagnen, sondern in"
},
{
"href" : "https://www.horizont.net/marketing/nachrichten/brand-systems-from-buzz-to-belonging-warum-marken-weit-mehr-als-nur-viral-sein-muessen-231830",
"innerText" : "..."
},
{
"href" : "https://www.horizont.net/service/epaper/2025-12-11/?b64utm=dXRtX21lZGl1bT1CJUMzJUJDaG5lOTklMkZUZWFzZXIyMDUyNiZ1dG1fY2FtcGFpZ249QiVDMyVCQ2huZQ%3D%3D",
"innerText" : "dfv"
},
{
"href" : "https://www.horizont.net/service/epaper/2025-12-11/?b64utm=dXRtX21lZGl1bT1CJUMzJUJDaG5lOTklMkZUZWFzZXIyMDUyNiZ1dG1fY2FtcGFpZ249QiVDMyVCQ2huZQ%3D%3D",
"innerText" : "50-52-2025\nDie Realität schockt"
},
{
"href" : "https://www.horizont.net/service/epaper/2025-12-11/?b64utm=dXRtX21lZGl1bT1CJUMzJUJDaG5lOTklMkZUZWFzZXIyMDUyNiZ1dG1fY2FtcGFpZ249QiVDMyVCQ2huZQ%3D%3D",
"innerText" : "DISRUPTION: 2025 zeigt, wie gigantisch der Umbruch für Marketing, Werbung und Medien ist, der sich hinter der Mär der einfachen Helferchen versteckt hat.\n\nMARKETING: Wenn die neue Unsichtbarkeit der Marken droht, beginnt die Rückbesinnung auf das Produkt.\n\nAGENTUREN: Alte Geschäftsmodelle geraten ins Wanken. Wie können Werbedienstleister darauf reagieren?\n\nMEDIEN: Journalismus im KI-Zeitalter: Publisher müssen mit dem Zero-Click-Phänomen umgehen.\n\nBEWEGTBILD: Die Branche erzählt 2025 ihren eigenen Superhelden-Blockbuster. Das Genre: Action-Film."
},
{
"href" : "https://play.google.com/store/apps/details?id=de.horizont.areader",
"innerText" : ""
},
{
"href" : "https://apps.apple.com/de/app/horizont-epaper/id458063525",
"innerText" : ""
},
{
"href" : "https://abo.horizont.net/",
"innerText" : "HORZONT-Abo bestellen"
},
{
"href" : "https://#APPLINK2025-11-13#",
"innerText" : "dfv"
},
{
"href" : "https://www.horizont.net/service/epaper/2025-11-13/?b64utm=dXRtX21lZGl1bT1CJUMzJUJDaG5lMTAwJTJGVGVhc2VyMjA1MTAmdXRtX2NhbXBhaWduPUIlQzMlQkNobmU%3D",
"innerText" : "46-47/2025\nREPORT: Audio- & Podcast-Marketing"
},
{
"href" : "https://www.horizont.net/service/epaper/2025-11-13/?b64utm=dXRtX21lZGl1bT1CJUMzJUJDaG5lMTAwJTJGVGVhc2VyMjA1MTAmdXRtX2NhbXBhaWduPUIlQzMlQkNobmU%3D",
"innerText" : "VERMARKTUNG: Wie ARD Media & Co in die programmatische Radiovermarktung starten. \n\nWERBEMARKT: Radio kämpft mit dem Marktumfeld, derweil wächst Online Audio deutlich.\n\nRADIOMARKT NRW: Wo der Markt vier Jahre nach der Öffnung über DAB+ steht."
},
{
"href" : "https://www.horizont.net/",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/marketing/",
"innerText" : "MARKETING"
},
{
"href" : "https://www.horizont.net/agenturen/",
"innerText" : "AGENTUREN"
},
{
"href" : "https://www.horizont.net/medien/",
"innerText" : "MEDIEN"
},
{
"href" : "https://www.horizont.net/tech/",
"innerText" : "TECH"
},
{
"href" : "https://www.horizont.net/schweiz/",
"innerText" : "SWISS"
},
{
"href" : "https://www.horizont.net/newsletter/subscribe/",
"innerText" : "NEWSLETTER"
},
{
"href" : "https://lovebrands.podigee.io/",
"innerText" : "PODCAST"
},
{
"href" : "https://www.horizontjobs.de/",
"innerText" : "HORIZONTJOBS"
},
{
"href" : "https://www.horizont.net/service/mediadaten/",
"innerText" : "MEDIADATEN"
},
{
"href" : "https://abo.horizont.net/?utm_source=HOR&utm_medium=website&utm_campaign=footer",
"innerText" : "ABOSHOP"
},
{
"href" : "https://www.horizont.net/suche/",
"innerText" : "ARCHIV"
},
{
"href" : "https://www.horizont.net/service/kontakt/",
"innerText" : "KONTAKT"
},
{
"href" : "https://www.horizont.net/service/agb/",
"innerText" : "AGB"
},
{
"href" : "https://www.horizont.net/service/datenschutz/",
"innerText" : "DATENSCHUTZ"
},
{
"href" : "https://www.horizont.net/service/impressum/",
"innerText" : "IMPRESSUM"
},
{
"href" : "https://www.horizont.net/service/sitemap/",
"innerText" : "SITEMAP"
},
{
"href" : "https://www.horizont.net/#",
"innerText" : "COOKIE EINSTELLUNGEN"
},
{
"href" : "https://www.horizont.net/service/epaper/2025-12-11/?b64utm=",
"innerText" : "HORIZONT Print 50-52-2025"
},
{
"href" : "https://www.horizont.net/service/epaper/2025-12-11/?b64utm=",
"innerText" : ""
},
{
"href" : "https://www.instagram.com/horizont.online/",
"innerText" : ""
},
{
"href" : "https://www.linkedin.com/company/horizont/",
"innerText" : ""
},
{
"href" : "https://www.facebook.com/Horizont",
"innerText" : ""
},
{
"href" : "https://twitter.com/Horizont",
"innerText" : ""
},
{
"href" : "https://www.xing.com/news/pages/horizont-online-54",
"innerText" : ""
},
{
"href" : "https://www.horizont.net/service/rss/",
"innerText" : ""
},
{
"href" : "https://www.dfv.de/",
"innerText" : "© dfv Mediengruppe"
},
{
"href" : "mailto:info@horizont.net",
"innerText" : "info@horizont.net"
}
],
"imgs" : [
{
"src" : "https://www.horizont.net/img/hornet/logo.svg",
"title" : "",
"alt" : "www.horizont.net"
},
{
"src" : "https://www.horizont.net/img/hornet/logo.svg",
"title" : "",
"alt" : "www.horizont.net"
},
{
"src" : "https://www.horizont.net/img/hornet/logo.svg",
"title" : "",
"alt" : "www.horizont.net"
},
{
"src" : "https://www.horizont.net/img/hornet/logo.svg",
"title" : "",
"alt" : "www.horizont.net"
},
{
"src" : "https://www.horizont.net/news/media/49/Serviceplan-Bubble-488936-detailpp.jpeg",
"title" : "Auch Lars Holling nimmt seinen Hut",
"alt" : "Auch Lars Holling nimmt seinen Hut"
},
{
"src" : "https://www.horizont.net/news/media/49/Sabine-Kloos-488939-detailp.jpeg",
"title" : "Sabine Kloos heuert bei Gerolsteiner an",
"alt" : "Sabine Kloos heuert bei Gerolsteiner an"
},
{
"src" : "https://www.horizont.net/news/media/49/Abschwung-Rotstift-Sparkurs-Flaute-488826-detailp.jpeg",
"title" : "Viele Unternehmen setzten im Marketing den Rotstift an",
"alt" : "Viele Unternehmen setzten im Marketing den Rotstift an"
},
{
"src" : "https://www.horizont.net/news/media/49/Collage-Printtitel-2025-488836-detailp.jpeg",
"title" : "Es gibt sie noch, die unverzichtbaren Printprodukte",
"alt" : "Es gibt sie noch, die unverzichtbaren Printprodukte"
},
{
"src" : "https://www.horizont.net/arena/img/photo.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Das-sind-die-Kpfe-des-Jahres-2025-488856-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/arena/img/photo.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Esi-Eggleston-Bracey-Leandro-Barreto-Unilever-488972-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Bloomwell-Cannabis-Weihnachten-Familie-488864-detailp.png",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/arena/img/video.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/McFit-Chuck-Norris-KI-Testimonial-488867-detailp.png",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/arena/img/video.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Der-Klass-Mit-sein-Standardpac-Fischstb-fhrt-Iglo--488974-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Robin-Alexander-488919-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Gerichtsbeschluss-Urteil-Hammer-488959-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Tiktok-USA-488927-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Datenschutz-Social-Media--488846-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Katharina-Wildau-488833-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Warsteiner-488858-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Social-Media-Verbot-Australien-Handy-Apps-Sperre-488748-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Gorden-Wagener-488765-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Community-Building-How-to-488853-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Whitepaper-DOOH-488793-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Marketing-Trends--488357-detailpp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Bewegtbildjahr-2025-488325-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Serien-des-Jahres-2025-488807-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/arena/img/video.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/AI--Apokalypse--KI-488745-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Das-sind-die-Kpfe-des-Jahres-2025-488797-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Maulkorb-Redeverbot-Zensur-488730-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Awardbusiness-Kreativsaison-Wettbewerbe-488330-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/David--Martin-RIP-488614-detailp.png",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Liane-Siebenhaar-488799-detailp.png",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Change-488735-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Lufthansa-Group-488562-detailp.png",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/arena/img/photo.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Deutsche-Bahn-Boah-Bahn-Anke-Engelke-488177-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/arena/img/video.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/KI-Knstliche-Intelligenz-Roboter-Blitze-488624-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Medien-Wrfel-Montage-488586-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Da-ware-di-wichtigste-Ereigniss-i-Agentu-Jah-202-488386-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/xxx-488311-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Olivier-Korte-488455-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/arena/svg/71_galerie.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93994-980w.jpeg",
"title" : "Umbau bei der Deutschen Bahn: Nicole Mommsen (links), Leiterin Kommunikation und Marketing, und Stefanie Berk (rechts), Fernverkehr-Marketingchefin, gehen.",
"alt" : "Umbau bei der Deutschen Bahn: Nicole Mommsen (links), Leiterin Kommunikation und Marketing, und Stefanie Berk (rechts), Fernverkehr-Marketingchefin, gehen."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93976-980w.png",
"title" : "Christine Wolburg ist seit diesem Jahr Chief Brand Officer Volkswagen. Damit hat sie den Platz von Susanne Franz eingenommen. Wolburgs Nachfolgerin bei der BVG wurde Ineke Paulsen (Bild 2), die früher bei Meta arbeitete. Sie ist jetzt Bereichsleitung Vertrieb / Marketing BVG.",
"alt" : "Christine Wolburg ist seit diesem Jahr Chief Brand Officer Volkswagen. Damit hat sie den Platz von Susanne Franz eingenommen. Wolburgs Nachfolgerin bei der BVG wurde Ineke Paulsen (Bild 2), die früher bei Meta arbeitete. Sie ist jetzt Bereichsleitung Vertrieb / Marketing BVG."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93995-980w.jpeg",
"title" : "Christine Wolburg ist seit diesem Jahr Chief Brand Officer Volkswagen (Bild 1). Wolburgs Nachfolgerin bei der BVG wurde Ineke Paulsen, die früher bei Meta arbeitete. Sie ist jetzt Bereichsleitung Vertrieb / Marketing BVG.",
"alt" : "Christine Wolburg ist seit diesem Jahr Chief Brand Officer Volkswagen (Bild 1). Wolburgs Nachfolgerin bei der BVG wurde Ineke Paulsen, die früher bei Meta arbeitete. Sie ist jetzt Bereichsleitung Vertrieb / Marketing BVG."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93996-980w.jpeg",
"title" : "Ulrike von Mirbach und Jennifer Treiber-Ruckenbrod haben dieses Jahr die Marken getauscht: Von Mirbach ist nun Vice President BMW Customer Formats and Brand Experiences und Treiber-Ruckenbrod (Bild 4) ist Chief Marketing Officer Mini.",
"alt" : "Ulrike von Mirbach und Jennifer Treiber-Ruckenbrod haben dieses Jahr die Marken getauscht: Von Mirbach ist nun Vice President BMW Customer Formats and Brand Experiences und Treiber-Ruckenbrod (Bild 4) ist Chief Marketing Officer Mini."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93997-980w.jpeg",
"title" : "Ulrike von Mirbach und Jennifer Treiber-Ruckenbrod haben dieses Jahr die Marken getauscht: Von Mirbach (Bild 3) ist nun Vice President BMW Customer Formats and Brand Experiences und Treiber-Ruckenbrod ist Chief Marketing Officer Mini.",
"alt" : "Ulrike von Mirbach und Jennifer Treiber-Ruckenbrod haben dieses Jahr die Marken getauscht: Von Mirbach (Bild 3) ist nun Vice President BMW Customer Formats and Brand Experiences und Treiber-Ruckenbrod ist Chief Marketing Officer Mini."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93998-980w.jpeg",
"title" : "Auch bei Mercedes-Benz gab es Veränderungen: Bettina Fetzer, Vice President Mercedes-Benz Digital & Communications, hat das Unternehmen verlassen. Ihre Aufgaben hat Christina Schenck ( Bild 6) mit übernommen, die bislang Investor Relations und Treasury leitete. Ihr neuer Titel: Head of Investor Relations, Digital & Communications.",
"alt" : "Auch bei Mercedes-Benz gab es Veränderungen: Bettina Fetzer, Vice President Mercedes-Benz Digital & Communications, hat das Unternehmen verlassen. Ihre Aufgaben hat Christina Schenck ( Bild 6) mit übernommen, die bislang Investor Relations und Treasury leitete. Ihr neuer Titel: Head of Investor Relations, Digital & Communications."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93999-980w.jpeg",
"title" : "Auch bei Mercedes-Benz gab es Veränderungen: Bettina Fetzer (Bild 5), Vice President Mercedes-Benz Digital & Communications, hat das Unternehmen verlassen. Ihre Aufgaben hat Christina Schenck mit übernommen, die bislang Investor Relations und Treasury leitete. Ihr neuer Titel: Head of Investor Relations, Digital & Communications.",
"alt" : "Auch bei Mercedes-Benz gab es Veränderungen: Bettina Fetzer (Bild 5), Vice President Mercedes-Benz Digital & Communications, hat das Unternehmen verlassen. Ihre Aufgaben hat Christina Schenck mit übernommen, die bislang Investor Relations und Treasury leitete. Ihr neuer Titel: Head of Investor Relations, Digital & Communications."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94000-980w.jpeg",
"title" : "Tim Alexander hat die Deutsche Bank verlassen und arbeitet als Chief Marketing Officer bei Swiss Life. Zur Deutschen Bank ging wiederum Merle Meier-Holsten (Bild 8), die zuvor bei der Wirtschaftsförderung Bremen tätig war. Sie ist nun Managing Director Marketing Deutsche Bank Private Bank.",
"alt" : "Tim Alexander hat die Deutsche Bank verlassen und arbeitet als Chief Marketing Officer bei Swiss Life. Zur Deutschen Bank ging wiederum Merle Meier-Holsten (Bild 8), die zuvor bei der Wirtschaftsförderung Bremen tätig war. Sie ist nun Managing Director Marketing Deutsche Bank Private Bank."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93983-980w.jpeg",
"title" : "Tim Alexander (Bild 7) hat die Deutsche Bank verlassen und arbeitet als Chief Marketing Officer bei Swiss Life. Zur Deutschen Bank ging wiederum Merle Meier-Holsten, die zuvor bei der Wirtschaftsförderung Bremen tätig war. Sie ist nun Managing Director Marketing Deutsche Bank Private Bank.",
"alt" : "Tim Alexander (Bild 7) hat die Deutsche Bank verlassen und arbeitet als Chief Marketing Officer bei Swiss Life. Zur Deutschen Bank ging wiederum Merle Meier-Holsten, die zuvor bei der Wirtschaftsförderung Bremen tätig war. Sie ist nun Managing Director Marketing Deutsche Bank Private Bank."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94002-980w.jpeg",
"title" : "Von Kleinanzeigen zur Paypal: Iskra Velichkova ist Senior Director Marketing DACH Paypal.",
"alt" : "Von Kleinanzeigen zur Paypal: Iskra Velichkova ist Senior Director Marketing DACH Paypal."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94003-980w.png",
"title" : "Von Sixt zu Obi: Tobias Seitz ist Chief Brand & Customer Experience Officer Obi.",
"alt" : "Von Sixt zu Obi: Tobias Seitz ist Chief Brand & Customer Experience Officer Obi."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94004-980w.jpeg",
"title" : "Von Ogilvy zu Primark: Mona Roberts ist Head of Marketing Germany & Austria Primark.",
"alt" : "Von Ogilvy zu Primark: Mona Roberts ist Head of Marketing Germany & Austria Primark."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94005-980w.jpeg",
"title" : "Von Bitburger zum Vileda-Konzern Freudenberg: Christoph Weber ist neuer President Global Marketing, Sales Excellence & R&D Freudenberg.",
"alt" : "Von Bitburger zum Vileda-Konzern Freudenberg: Christoph Weber ist neuer President Global Marketing, Sales Excellence & R&D Freudenberg."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94006-980w.png",
"title" : "Vom World-Rugby-Sportverband zu Zalando: James Rothwell ist Senior Vice President Marketing Zalando.",
"alt" : "Vom World-Rugby-Sportverband zu Zalando: James Rothwell ist Senior Vice President Marketing Zalando."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94007-980w.jpeg",
"title" : "Abschied von Deichmann: CMO Sabine Zantis hat sich von dem Schuhhändler verabschiedet.",
"alt" : "Abschied von Deichmann: CMO Sabine Zantis hat sich von dem Schuhhändler verabschiedet."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94008-980w.jpeg",
"title" : "Keine Fritz-Kola mehr: Marketing Director Klaus Schmäing kehrte dem Unternehmen den Rücken.",
"alt" : "Keine Fritz-Kola mehr: Marketing Director Klaus Schmäing kehrte dem Unternehmen den Rücken."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94009-980w.jpeg",
"title" : "Henkel ade: CMO Nuria Ribe hat das Düsseldorfer Unternehmen verlassen.",
"alt" : "Henkel ade: CMO Nuria Ribe hat das Düsseldorfer Unternehmen verlassen."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94010-980w.jpeg",
"title" : "Weg von der Deutschen Telekom: Privatkundenchef Wolfgang Metze hat das Unternehmen verlassen.",
"alt" : "Weg von der Deutschen Telekom: Privatkundenchef Wolfgang Metze hat das Unternehmen verlassen."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94011-980w.jpeg",
"title" : "Burger King verzichtet auf die Position Head of Brand: Anna Mennel ist gegangen. ",
"alt" : "Burger King verzichtet auf die Position Head of Brand: Anna Mennel ist gegangen. "
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93994-980w.jpeg",
"title" : "Umbau bei der Deutschen Bahn: Nicole Mommsen (links), Leiterin Kommunikation und Marketing, und Stefanie Berk (rechts), Fernverkehr-Marketingchefin, gehen.",
"alt" : "Umbau bei der Deutschen Bahn: Nicole Mommsen (links), Leiterin Kommunikation und Marketing, und Stefanie Berk (rechts), Fernverkehr-Marketingchefin, gehen."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93976-980w.png",
"title" : "Christine Wolburg ist seit diesem Jahr Chief Brand Officer Volkswagen. Damit hat sie den Platz von Susanne Franz eingenommen. Wolburgs Nachfolgerin bei der BVG wurde Ineke Paulsen (Bild 2), die früher bei Meta arbeitete. Sie ist jetzt Bereichsleitung Vertrieb / Marketing BVG.",
"alt" : "Christine Wolburg ist seit diesem Jahr Chief Brand Officer Volkswagen. Damit hat sie den Platz von Susanne Franz eingenommen. Wolburgs Nachfolgerin bei der BVG wurde Ineke Paulsen (Bild 2), die früher bei Meta arbeitete. Sie ist jetzt Bereichsleitung Vertrieb / Marketing BVG."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93995-980w.jpeg",
"title" : "Christine Wolburg ist seit diesem Jahr Chief Brand Officer Volkswagen (Bild 1). Wolburgs Nachfolgerin bei der BVG wurde Ineke Paulsen, die früher bei Meta arbeitete. Sie ist jetzt Bereichsleitung Vertrieb / Marketing BVG.",
"alt" : "Christine Wolburg ist seit diesem Jahr Chief Brand Officer Volkswagen (Bild 1). Wolburgs Nachfolgerin bei der BVG wurde Ineke Paulsen, die früher bei Meta arbeitete. Sie ist jetzt Bereichsleitung Vertrieb / Marketing BVG."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93996-980w.jpeg",
"title" : "Ulrike von Mirbach und Jennifer Treiber-Ruckenbrod haben dieses Jahr die Marken getauscht: Von Mirbach ist nun Vice President BMW Customer Formats and Brand Experiences und Treiber-Ruckenbrod (Bild 4) ist Chief Marketing Officer Mini.",
"alt" : "Ulrike von Mirbach und Jennifer Treiber-Ruckenbrod haben dieses Jahr die Marken getauscht: Von Mirbach ist nun Vice President BMW Customer Formats and Brand Experiences und Treiber-Ruckenbrod (Bild 4) ist Chief Marketing Officer Mini."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93997-980w.jpeg",
"title" : "Ulrike von Mirbach und Jennifer Treiber-Ruckenbrod haben dieses Jahr die Marken getauscht: Von Mirbach (Bild 3) ist nun Vice President BMW Customer Formats and Brand Experiences und Treiber-Ruckenbrod ist Chief Marketing Officer Mini.",
"alt" : "Ulrike von Mirbach und Jennifer Treiber-Ruckenbrod haben dieses Jahr die Marken getauscht: Von Mirbach (Bild 3) ist nun Vice President BMW Customer Formats and Brand Experiences und Treiber-Ruckenbrod ist Chief Marketing Officer Mini."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93998-980w.jpeg",
"title" : "Auch bei Mercedes-Benz gab es Veränderungen: Bettina Fetzer, Vice President Mercedes-Benz Digital & Communications, hat das Unternehmen verlassen. Ihre Aufgaben hat Christina Schenck ( Bild 6) mit übernommen, die bislang Investor Relations und Treasury leitete. Ihr neuer Titel: Head of Investor Relations, Digital & Communications.",
"alt" : "Auch bei Mercedes-Benz gab es Veränderungen: Bettina Fetzer, Vice President Mercedes-Benz Digital & Communications, hat das Unternehmen verlassen. Ihre Aufgaben hat Christina Schenck ( Bild 6) mit übernommen, die bislang Investor Relations und Treasury leitete. Ihr neuer Titel: Head of Investor Relations, Digital & Communications."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93999-980w.jpeg",
"title" : "Auch bei Mercedes-Benz gab es Veränderungen: Bettina Fetzer (Bild 5), Vice President Mercedes-Benz Digital & Communications, hat das Unternehmen verlassen. Ihre Aufgaben hat Christina Schenck mit übernommen, die bislang Investor Relations und Treasury leitete. Ihr neuer Titel: Head of Investor Relations, Digital & Communications.",
"alt" : "Auch bei Mercedes-Benz gab es Veränderungen: Bettina Fetzer (Bild 5), Vice President Mercedes-Benz Digital & Communications, hat das Unternehmen verlassen. Ihre Aufgaben hat Christina Schenck mit übernommen, die bislang Investor Relations und Treasury leitete. Ihr neuer Titel: Head of Investor Relations, Digital & Communications."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94000-980w.jpeg",
"title" : "Tim Alexander hat die Deutsche Bank verlassen und arbeitet als Chief Marketing Officer bei Swiss Life. Zur Deutschen Bank ging wiederum Merle Meier-Holsten (Bild 8), die zuvor bei der Wirtschaftsförderung Bremen tätig war. Sie ist nun Managing Director Marketing Deutsche Bank Private Bank.",
"alt" : "Tim Alexander hat die Deutsche Bank verlassen und arbeitet als Chief Marketing Officer bei Swiss Life. Zur Deutschen Bank ging wiederum Merle Meier-Holsten (Bild 8), die zuvor bei der Wirtschaftsförderung Bremen tätig war. Sie ist nun Managing Director Marketing Deutsche Bank Private Bank."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93983-980w.jpeg",
"title" : "Tim Alexander (Bild 7) hat die Deutsche Bank verlassen und arbeitet als Chief Marketing Officer bei Swiss Life. Zur Deutschen Bank ging wiederum Merle Meier-Holsten, die zuvor bei der Wirtschaftsförderung Bremen tätig war. Sie ist nun Managing Director Marketing Deutsche Bank Private Bank.",
"alt" : "Tim Alexander (Bild 7) hat die Deutsche Bank verlassen und arbeitet als Chief Marketing Officer bei Swiss Life. Zur Deutschen Bank ging wiederum Merle Meier-Holsten, die zuvor bei der Wirtschaftsförderung Bremen tätig war. Sie ist nun Managing Director Marketing Deutsche Bank Private Bank."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94002-980w.jpeg",
"title" : "Von Kleinanzeigen zur Paypal: Iskra Velichkova ist Senior Director Marketing DACH Paypal.",
"alt" : "Von Kleinanzeigen zur Paypal: Iskra Velichkova ist Senior Director Marketing DACH Paypal."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94003-980w.png",
"title" : "Von Sixt zu Obi: Tobias Seitz ist Chief Brand & Customer Experience Officer Obi.",
"alt" : "Von Sixt zu Obi: Tobias Seitz ist Chief Brand & Customer Experience Officer Obi."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94004-980w.jpeg",
"title" : "Von Ogilvy zu Primark: Mona Roberts ist Head of Marketing Germany & Austria Primark.",
"alt" : "Von Ogilvy zu Primark: Mona Roberts ist Head of Marketing Germany & Austria Primark."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94005-980w.jpeg",
"title" : "Von Bitburger zum Vileda-Konzern Freudenberg: Christoph Weber ist neuer President Global Marketing, Sales Excellence & R&D Freudenberg.",
"alt" : "Von Bitburger zum Vileda-Konzern Freudenberg: Christoph Weber ist neuer President Global Marketing, Sales Excellence & R&D Freudenberg."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94006-980w.png",
"title" : "Vom World-Rugby-Sportverband zu Zalando: James Rothwell ist Senior Vice President Marketing Zalando.",
"alt" : "Vom World-Rugby-Sportverband zu Zalando: James Rothwell ist Senior Vice President Marketing Zalando."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94007-980w.jpeg",
"title" : "Abschied von Deichmann: CMO Sabine Zantis hat sich von dem Schuhhändler verabschiedet.",
"alt" : "Abschied von Deichmann: CMO Sabine Zantis hat sich von dem Schuhhändler verabschiedet."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94008-980w.jpeg",
"title" : "Keine Fritz-Kola mehr: Marketing Director Klaus Schmäing kehrte dem Unternehmen den Rücken.",
"alt" : "Keine Fritz-Kola mehr: Marketing Director Klaus Schmäing kehrte dem Unternehmen den Rücken."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94009-980w.jpeg",
"title" : "Henkel ade: CMO Nuria Ribe hat das Düsseldorfer Unternehmen verlassen.",
"alt" : "Henkel ade: CMO Nuria Ribe hat das Düsseldorfer Unternehmen verlassen."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94010-980w.jpeg",
"title" : "Weg von der Deutschen Telekom: Privatkundenchef Wolfgang Metze hat das Unternehmen verlassen.",
"alt" : "Weg von der Deutschen Telekom: Privatkundenchef Wolfgang Metze hat das Unternehmen verlassen."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/94011-980w.jpeg",
"title" : "Burger King verzichtet auf die Position Head of Brand: Anna Mennel ist gegangen. ",
"alt" : "Burger King verzichtet auf die Position Head of Brand: Anna Mennel ist gegangen. "
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93994-980w.jpeg",
"title" : "Umbau bei der Deutschen Bahn: Nicole Mommsen (links), Leiterin Kommunikation und Marketing, und Stefanie Berk (rechts), Fernverkehr-Marketingchefin, gehen.",
"alt" : "Umbau bei der Deutschen Bahn: Nicole Mommsen (links), Leiterin Kommunikation und Marketing, und Stefanie Berk (rechts), Fernverkehr-Marketingchefin, gehen."
},
{
"src" : "https://www.horizont.net/gallery/media/5080/93976-indexp.png",
"title" : "Christine Wolburg ist seit diesem Jahr Chief Brand Officer Volkswagen. Damit hat sie den Platz von Susanne Franz eingenommen. Wolburgs Nachfolgerin bei der BVG wurde Ineke Paulsen (Bild 2), die früher bei Meta arbeitete. Sie ist jetzt Bereichsleitung Vertrieb / Marketing BVG.",
"alt" : "Christine Wolburg ist seit diesem Jahr Chief Brand Officer Volkswagen. Damit hat sie den Platz von Susanne Franz eingenommen. Wolburgs Nachfolgerin bei der BVG wurde Ineke Paulsen (Bild 2), die früher bei Meta arbeitete. Sie ist jetzt Bereichsleitung Vertrieb / Marketing BVG."
},
{
"src" : "https://www.horizont.net/arena/img/photo.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/gallery/media/5079/93960-indexp.png",
"title" : "Dieses Tool soll visuelle Stereotype aufbrechen",
"alt" : "Dieses Tool soll visuelle Stereotype aufbrechen"
},
{
"src" : "https://www.horizont.net/arena/img/photo.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/gallery/media/5078/93931-indexp.jpeg",
"title" : "Die besten Eindrücke von Manor in Genf",
"alt" : "Die besten Eindrücke von Manor in Genf"
},
{
"src" : "https://www.horizont.net/arena/img/photo.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/gallery/media/5077/93927-indexp.png",
"title" : "Der neue Look der Lufthansa Group in Bildern",
"alt" : "Der neue Look der Lufthansa Group in Bildern"
},
{
"src" : "https://www.horizont.net/arena/img/photo.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Disruption-Symbolbild-488285-detailpp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Vodafone-Smartphone-488679-detailp.png",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/arena/img/video.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/TV-Werbung-Werbepause-Werbeblock-488692-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Mediaqualitt-488755-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Amazon-Prime-Video-Logo-Smartphone-488725-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Digita-Floria-Fandrey_Josephin-Gerves_Ud-Hoffman-488558-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/AUDI-488425-detailp.png",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Sebastian-Krger-Ilona-Khn-und-Thomas-Helbing-488368-detailp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/P7S1-Wetter.com-488327-detailp.png",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Tech-Elite-bei-der-Amtseinfhrung-von-Donald-Trump-488236-detailpp.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/arena/svg/73_Icon4.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/48/E-Commerce-Channel-Deutsche-Post-479072-width940.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/41/Deutsche-Post-Logo-fr-Digital-Special-400114-width240.jpeg",
"title" : "",
"alt" : " "
},
{
"src" : "https://www.horizont.net/teaser/media/48/Dmexco-2025-Key-Visual-479539-width480.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/48/Berlin_Radialsystem-Fernsehturm-473823-width480.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/48/Branchentreffpunkt-472435-width480.png",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/47/OMR-Fahnen-468602-width480.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/arena/svg/76_kreationdm.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/special/media/3/28794-kdm.jpeg",
"title" : "Am besten natürlich | Weihnachtsfilm 2025 Denns & BioMarkt",
"alt" : "Am besten natürlich | Weihnachtsfilm 2025 Denns & BioMarkt"
},
{
"src" : "https://www.horizont.net/special/media/3/28718-kdm.jpeg",
"title" : "Deutsche Telekom Weihnachtsspot 2025",
"alt" : "Deutsche Telekom Weihnachtsspot 2025"
},
{
"src" : "https://www.horizont.net/special/media/3/28835-kdm.jpeg",
"title" : "Wir feiern Weihnachten gemeinsam! ",
"alt" : "Wir feiern Weihnachten gemeinsam! "
},
{
"src" : "https://www.horizont.net/arena/svg/55_talkingheads.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/author_media/media/28/Papendieck-272014-detail.jpeg",
"title" : "",
"alt" : "Philip Papendieck, Intermate Group"
},
{
"src" : "https://www.horizont.net/news/author_media/media/45/Tobias-Kargoll-Hiphop-442909-detail.jpeg",
"title" : "",
"alt" : "Tobias Kargoll, ManeraMedia/Hiphop.de"
},
{
"src" : "https://www.horizont.net/news/author_media/media/47/Henning-Klimczak-Sherpa-Design-467491-detail.jpeg",
"title" : "",
"alt" : "Henning Klimczak, Sherpa Design"
},
{
"src" : "https://www.horizont.net/news/author_media/media/47/Katharina-Wildau-465464-detail.jpeg",
"title" : "",
"alt" : "Katharina Wildau, JOM Group"
},
{
"src" : "https://www.horizont.net/news/author_media/media/48/Timo-Schnauer--Liganova--2025-471426-detail.jpeg",
"title" : "",
"alt" : "Timo Schönauer, Liganova"
},
{
"src" : "https://www.horizont.net/news/author_media/media/38/Kristina-Bonitz-377623-detail.jpeg",
"title" : "",
"alt" : "Kristina Bonitz"
},
{
"src" : "https://www.horizont.net/news/author_media/media/48/Larissa-Pohl-478166-detail.jpeg",
"title" : "",
"alt" : "Larissa Pohl"
},
{
"src" : "https://www.horizont.net/news/author_media/media/49/Lars-Kreyenhagen-481869-detail.jpeg",
"title" : "",
"alt" : "Lars Kreyenhagen"
},
{
"src" : "https://www.horizont.net/news/author_media/media/30/Michael-Brandtner-294983-detail.jpeg",
"title" : "",
"alt" : "Michael Brandtner"
},
{
"src" : "https://www.horizont.net/news/author_media/media/42/Kim-Alexandra-Notz-KNSK-414893-detail.jpeg",
"title" : "",
"alt" : "Kim Notz"
},
{
"src" : "https://www.horizont.net/teaser/media/41/HORIZONT-Swiss-Logo-Schriftzug-400078-width480.png",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Nespresso-x-Faction-488922-width400.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/arena/img/video.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Leapmotor-488925-width400.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Explora-Journeys-Explora-I-488896-width400.png",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/author_media/media/17/Ralf-Zilligen-160654-detail.jpeg",
"title" : "",
"alt" : "Ralf Zilligen"
},
{
"src" : "https://www.horizont.net/news/author_media/media/49/Thomas-Knwer-Kpunktnull-488445-detail.jpeg",
"title" : "",
"alt" : "Thomas Knüwer, Kpunktnull"
},
{
"src" : "https://www.horizont.net/news/author_media/media/49/Andr-Hennen-488208-detail.jpeg",
"title" : "",
"alt" : "André Hennen, Curious Company"
},
{
"src" : "https://www.horizont.net/news/author_media/media/49/Sven-Fuchs--488200-detail.jpeg",
"title" : "",
"alt" : "Sven Fuchs, Peter Schmidt Group"
},
{
"src" : "https://www.horizont.net/teaser/media/41/Logo-planung-analyse--einzeilig-400068-width480.png",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Telefon-Roboter-488716-width400.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/digitale-Auenwerbung-488505-width400.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Logo-dfv-Mediengruppe-488140-width400.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Entscheidungsbaum-488084-width400.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/GenZ-Essen-487814-width400.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/46/Fr-di-in-ein-Rechenzentr-neb-Serverschrnk-ste-450898-detailp.jpeg",
"title" : "Frau, die in einem Rechenzentrum neben Serverschränken steht",
"alt" : "Unternehmen sollten – wortwörtlich – auf dem Schirm haben, wie viel CO2 Websites verbrauchen können."
},
{
"src" : "https://www.horizont.net/teaser/media/41/Einsteiger_Guide-403073-width300.jpeg",
"title" : "Einsteiger_Guide",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/44/ESG-PROFESSIONAL-430796-width300.jpeg",
"title" : "ESG PROFESSIONAL",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/41/Academy_Ankndigung-403071-width300.png",
"title" : "Academy_Ankündigung",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/41/Einsteiger_Guide-403073-width300.jpeg",
"title" : "Einsteiger_Guide",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/44/ESG-PROFESSIONAL-430796-width300.jpeg",
"title" : "ESG PROFESSIONAL",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/41/Academy_Ankndigung-403071-width300.png",
"title" : "Academy_Ankündigung",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/41/Einsteiger_Guide-403073-width300.jpeg",
"title" : "Einsteiger_Guide",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/46/Volkswa-Mitarbei-beglei-die-Produkt-des-Mode-Tig-450888-arenateaser.jpeg",
"title" : "Volkswagen-Mitarbeiter begleitet die Produktion des Modells Tiguan",
"alt" : "Tiguan-Produktion bei Volkswagen: Steigt der Konzern in Europa doch erst nach 2033 aus dem Verbrenner aus?"
},
{
"src" : "https://www.horizont.net/news/media/45/Deut-Bahn-Regiona-Werdenfels-fhrt-auf-Schi-vor-ein-441981-arenateaser.jpeg",
"title" : "Deutsche Bahn Regionalzug Werdenfelsbahn fährt auf Schienen vor einer grünen Wiese mit gelben Blumen",
"alt" : "Seit einem Jahr dank Deutschlandticket für Pendler deutlich attraktiver: Regionalbahnfahren."
},
{
"src" : "https://www.horizont.net/news/media/45/KI-und-Recycling-441975-arenateaser.jpeg",
"title" : "KI und Recycling",
"alt" : "Stark in der Kreislaufwirtschaft: Künstliche Intelligenz kann beim Sortieren von Stoffen helfen."
},
{
"src" : "https://www.horizont.net/arena/svg/80_newsletter.svg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/48/SmartStack-477856-width520h.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/Intimiss-und-Germa-Nex-Topmo-set-neu-Brand-Standa-486726-width520h.jpeg",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/news/media/49/From-Buzz-to-Belonging-486012-width520h.png",
"title" : "",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/49/Die-Realitt-schockt-488039-width620.png",
"title" : "Die Realität schockt",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/41/google-play-store-400063-detail.png",
"title" : "google-play-store",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/41/app-store-logo-400061-detail.png",
"title" : "app-store-logo",
"alt" : ""
},
{
"src" : "https://www.horizont.net/teaser/media/49/HORIZONT-46-472025-Report-485522-detail.jpeg",
"title" : "HORIZONT 46-47/2025 Report",
"alt" : " "
},
{
"src" : "https://www.horizont.net/img/hornet/logo-white.svg",
"title" : "",
"alt" : "www.horizont.net"
},
{
"src" : "https://www.horizont.net/teaser/media/49/Die-Realitt-schockt-488039-width300.png",
"title" : "Die Realität schockt",
"alt" : "Die Realität schockt"
},
{
"src" : "https://www.horizont.net/stats/c/3/1/1766378524/232553:232554:232528:232414:232538:232561:232531:232540:232562:232546:232557:232550:232535:232533:232539:232517:232519:232530:232523:232443:232440:232348:232514:232521:232509:232441:232489:232516:232515:232459:232400:232492:232462:232454:232424:232461:232429:232501:232500:232314:232513:232479:232457:232447:232439:232419:232548:232545:232549:232542:232543:232512:232465:232388:229012:232305:222930:222928:220626:220624:229772:232034:231830:232478:232556:232541:232529:232562:232561:232559:232557:232553:232554:232450:232458:232412:232410/",
"title" : "",
"alt" : "stats"
}
],
"forms" : [
{
"action" : "https://www.horizont.net/suche/"
},
{
"action" : "https://www.horizont.net/user/login/"
},
{
"action" : "https://www.horizont.net/suche/"
},
{
"action" : "https://www.horizont.net/user/login/"
},
{
"action" : "https://www.horizont.net/suche/"
},
{
"action" : "https://www.horizont.net/user/login/"
},
{
"action" : "https://www.horizont.net/newsletter/subscribe/"
}
],
"headings" : [
{
"h" : "h2",
"innerText" : "Bubble-Chef Lars Holling verlässt Serviceplan / Auch Myles Lord geht"
},
{
"h" : "h2",
"innerText" : "Das ist die neue CMO von Gerolsteiner"
},
{
"h" : "h2",
"innerText" : "TV-Werbegeschäft kommt auch zu Weihnachten nicht in Schwung"
},
{
"h" : "h2",
"innerText" : "Das waren 2025 die Lieblings-Printtitel der Redaktion"
},
{
"h" : "h2",
"innerText" : "Das sind die Marketing-Köpfe des Jahres 2025"
},
{
"h" : "h2",
"innerText" : "Unilever baut Marketing-Spitze um"
},
{
"h" : "h2",
"innerText" : "Bloomwell treibt Familienstreit zu Weihnachten auf die Spitze"
},
{
"h" : "h2",
"innerText" : "McFit wirbt mit KI-generiertem Chuck Norris für seine Neujahrsdeals"
},
{
"h" : "h2",
"innerText" : "Iglo räumt seine Marke auf"
},
{
"h" : "h2",
"innerText" : "Robin Alexander verlässt Welt-Redaktion"
},
{
"h" : "h2",
"innerText" : "Gericht weist Klagen gegen Correctiv ab"
},
{
"h" : "h2",
"innerText" : "Vertrag über neue US-Firma für TikTok unterzeichnet"
},
{
"h" : "h2",
"innerText" : "Wie sich TikTok, Instagram, Facebook und Co 2026 entwickeln werden"
},
{
"h" : "h2",
"innerText" : "Warum jetzt der richtige Moment für mutige Media-Entscheidungen im Mittelstand ist"
},
{
"h" : "h2",
"innerText" : "Warsteiner verliert seinen Head of Media & Digital"
},
{
"h" : "h2",
"innerText" : "So beurteilen Marketing-Experten das Social-Media-Verbot in Australien"
},
{
"h" : "h2",
"innerText" : "Mercedes-Benz verliert Chef-Designer / Nachfolger steht bereits fest"
},
{
"h" : "h2",
"innerText" : "In 10 Schritten zur loyalen Community"
},
{
"h" : "h2",
"innerText" : "Das neue HORIZONT Whitepaper Digital-Out-of-Home ist da"
},
{
"h" : "h2",
"innerText" : "Worauf es 2026 für CMOs ankommt"
},
{
"h" : "h2",
"innerText" : "Das epische Battle der Broadcaster"
},
{
"h" : "h2",
"innerText" : "Das waren die Lieblingsserien der Redaktion 2025"
},
{
"h" : "h2",
"innerText" : "Warum das abgelaufene Jahr etliche Publisher in den Abgrund blicken lässt"
},
{
"h" : "h2",
"innerText" : "Das sind die Agentur-Köpfe des Jahres 2025"
},
{
"h" : "h2",
"innerText" : "Liebe Pressesprecher - wir müssen reden!"
},
{
"h" : "h2",
"innerText" : "Droht die große Zäsur im Awardbusiness?"
},
{
"h" : "h2",
"innerText" : "Bei David + Martin gehen zum Jahresende die Lichter aus"
},
{
"h" : "h2",
"innerText" : "Wenn etablierte Marken zu Hintergrundrauschen werden"
},
{
"h" : "h2",
"innerText" : "Kleine Agenturen, großer Impact: Wie Challenger die Dinosaurier überholen"
},
{
"h" : "h2",
"innerText" : "So beurteilen Designexperten das Rebranding der Lufthansa Group"
},
{
"h" : "h2",
"innerText" : "Warum die Webserie der Deutschen Bahn der Werbeauftritt des Jahres ist"
},
{
"h" : "h2",
"innerText" : "Die Disruption durch KI wird zur existenziellen Prüfung"
},
{
"h" : "h2",
"innerText" : "Das waren die wichtigsten Ereignisse im Medien-Jahr 2025"
},
{
"h" : "h2",
"innerText" : "Das waren die wichtigsten Ereignisse im Agentur-Jahr 2025"
},
{
"h" : "h2",
"innerText" : "Das waren die wichtigsten Ereignisse im Marketing-Jahr 2025"
},
{
"h" : "h2",
"innerText" : "Ex-Publicis-Media-Chef Olivier Korte wird President von EssenceMediacom"
},
{
"h" : "h2",
"innerText" : "Denkanstöße-Umfrage - Teil 2: Welche Rolle spielt menschliche Kreativität im Marketing noch?"
},
{
"h" : "h2",
"innerText" : "Keine Lösung gefunden: Bei David + Martin gehen zum Jahresende die Lichter aus"
},
{
"h" : "h2",
"innerText" : "How-to LinkedIn 2026: Warum wir unsere Routinen auf LinkedIn radikal anpassen müssen"
},
{
"h" : "h2",
"innerText" : "Personalwechsel: Mercedes-Benz verliert Chef-Designer / Nachfolger steht bereits fest"
},
{
"h" : "h2",
"innerText" : "KI in der Kreation: The Authenticity Paradox – Wenn alles echt aussieht, aber nichts mehr echt ist"
},
{
"h" : "h3",
"innerText" : "Das sind die Köpfe des Jahres 2025"
},
{
"h" : "h3",
"innerText" : "Das sind die Köpfe des Jahres 2025"
},
{
"h" : "h2",
"innerText" : "Zeitenwende im Agenturgeschäft"
},
{
"h" : "h2",
"innerText" : "Vodafone geht mit Prank-Kampagne um Riesen-Smartphone steil"
},
{
"h" : "h2",
"innerText" : "Diese Prognose von WPP Media macht den TV-Vermarktern Mut"
},
{
"h" : "h2",
"innerText" : "Warum es sich lohnt, auf Mediaqualität zu achten"
},
{
"h" : "h2",
"innerText" : "Amazon darf Video-Kunden keine Werbung aufzwängen"
},
{
"h" : "h2",
"innerText" : "Digitas Germany beruft neue Kreativführung"
},
{
"h" : "h2",
"innerText" : "Unter diesem Namen tritt Audi in der Formel 1 an"
},
{
"h" : "h2",
"innerText" : "Geschäftsführung von Ray Sono tritt geschlossen ab - was bekannt ist"
},
{
"h" : "h2",
"innerText" : "Pro Sieben Sat 1 verkauft Wetter.com an Funke"
},
{
"h" : "h2",
"innerText" : "Wie das Ringen um digitale Souveränität 2025 geprägt hat"
},
{
"h" : "h2",
"innerText" : "eCommerce im Fokus"
},
{
"h" : "h2",
"innerText" : "Das große Special zur Dmexco 2025"
},
{
"h" : "h2",
"innerText" : "Alles zum HORIZONT Kongress und Award 2025"
},
{
"h" : "h2",
"innerText" : "Das große Screenforce-Special 2025"
},
{
"h" : "h2",
"innerText" : "Das große OMR Special 2025"
},
{
"h" : "h2",
"innerText" : "Denns / BioMarkt Verbund"
},
{
"h" : "h2",
"innerText" : "Deutsche Telekom"
},
{
"h" : "h2",
"innerText" : "Knuspr"
},
{
"h" : "h2",
"innerText" : "The Authenticity Paradox – Wenn alles echt aussieht, aber nichts mehr echt ist"
},
{
"h" : "h2",
"innerText" : "Nespresso und Faction bauen Ski aus Kapseln"
},
{
"h" : "h2",
"innerText" : "Wie Hugo Boss-CEO Daniel Grieder die nächste Phase meistern will"
},
{
"h" : "h2",
"innerText" : "Diese Automarken performen im November in der Schweiz"
},
{
"h" : "h2",
"innerText" : "Valerie Wendenburg übernimmt neue Aufgaben beim Kanton Basel-Stadt"
},
{
"h" : "h2",
"innerText" : "Explora Journeys erweitert Kundenprogramm"
},
{
"h" : "h2",
"innerText" : "Wenn der Anruf kein Gespräch mehr ist"
},
{
"h" : "h2",
"innerText" : "Wie bewegte Bilder wirken"
},
{
"h" : "h2",
"innerText" : "dfv Mediengruppe beteiligt sich an der Smart News Fachverlag GmbH"
},
{
"h" : "h2",
"innerText" : "Kaufentscheidungsbäume neu gedacht – und gemacht"
},
{
"h" : "h2",
"innerText" : "Fünf Food-Typen, die mit Klischees aufräumen"
},
{
"h" : "h6",
"innerText" : "GASTBEITRAG"
},
{
"h" : "h2",
"innerText" : "Welchen CO2-Fußabdruck hat eine Webseite?"
},
{
"h" : "h2",
"innerText" : "VW könnte auch nach 2033 noch Verbrenner in Europa bauen"
},
{
"h" : "h2",
"innerText" : "Mit dem Deutschlandticket zur nachhaltigen Mitarbeiter-Mobilität"
},
{
"h" : "h2",
"innerText" : "8 Leuchtturmprojekte für mehr Nachhaltigkeit"
},
{
"h" : "h2",
"innerText" : "HORIZONT Newsline"
},
{
"h" : "h2",
"innerText" : "Mit dem BCN Smart Stack zum Markenerfolg"
},
{
"h" : "h2",
"innerText" : "Intimissimi und Germany’s Next Topmodel setzen neue Branding-Standards"
},
{
"h" : "h2",
"innerText" : "From Buzz to Belonging: Warum Marken weit mehr als nur viral sein müssen"
},
{
"h" : "h2",
"innerText" : "Die Realität schockt"
},
{
"h" : "h2",
"innerText" : "REPORT: Audio- & Podcast-Marketing"
}
]
},
"word_stats" : [
{
"word" : "die",
"count" : 127
},
{
"word" : "und",
"count" : 91
},
{
"word" : "der",
"count" : 89
},
{
"word" : "von",
"count" : 66
},
{
"word" : "das",
"count" : 65
},
{
"word" : "ist",
"count" : 59
},
{
"word" : "bei",
"count" : 41
},
{
"word" : "fur",
"count" : 38
},
{
"word" : "marketing",
"count" : 38
},
{
"word" : "hat",
"count" : 35
},
{
"word" : "auf",
"count" : 32
},
{
"word" : "im",
"count" : 32
},
{
"word" : "vor",
"count" : 30
},
{
"word" : "des",
"count" : 28
},
{
"word" : "sich",
"count" : 26
},
{
"word" : "mit",
"count" : 24
},
{
"word" : "es",
"count" : 22
},
{
"word" : "jahr",
"count" : 21
},
{
"word" : "zu",
"count" : 20
},
{
"word" : "auch",
"count" : 19
},
{
"word" : "den",
"count" : 18
},
{
"word" : "tagen",
"count" : 18
},
{
"word" : "ein",
"count" : 17
},
{
"word" : "wie",
"count" : 17
},
{
"word" : "bild",
"count" : 16
},
{
"word" : "chief",
"count" : 16
},
{
"word" : "jetzt",
"count" : 16
},
{
"word" : "marken",
"count" : 16
},
{
"word" : "sie",
"count" : 16
},
{
"word" : "wird",
"count" : 16
},
{
"word" : "zur",
"count" : 16
},
{
"word" : "horizont",
"count" : 15
},
{
"word" : "neue",
"count" : 15
},
{
"word" : "officer",
"count" : 15
},
{
"word" : "bank",
"count" : 14
},
{
"word" : "brand",
"count" : 14
},
{
"word" : "dem",
"count" : 14
},
{
"word" : "mehr",
"count" : 14
},
{
"word" : "zum",
"count" : 14
},
{
"word" : "deutsche",
"count" : 13
},
{
"word" : "jahres",
"count" : 13
},
{
"word" : "nicht",
"count" : 13
},
{
"word" : "nun",
"count" : 13
},
{
"word" : "president",
"count" : 13
},
{
"word" : "deutschen",
"count" : 12
},
{
"word" : "media",
"count" : 12
},
{
"word" : "um",
"count" : 12
},
{
"word" : "als",
"count" : 11
},
{
"word" : "bahn",
"count" : 11
},
{
"word" : "head",
"count" : 11
},
{
"word" : "unternehmen",
"count" : 11
},
{
"word" : "warum",
"count" : 11
},
{
"word" : "wir",
"count" : 11
},
{
"word" : "digital",
"count" : 10
},
{
"word" : "eine",
"count" : 10
},
{
"word" : "geht",
"count" : 10
},
{
"word" : "imago",
"count" : 10
},
{
"word" : "sind",
"count" : 10
},
{
"word" : "verlassen",
"count" : 10
},
{
"word" : "vice",
"count" : 10
},
{
"word" : "ab",
"count" : 9
},
{
"word" : "cmo",
"count" : 9
},
{
"word" : "group",
"count" : 9
},
{
"word" : "mercedesbenz",
"count" : 9
},
{
"word" : "nachfolgerin",
"count" : 9
},
{
"word" : "aus",
"count" : 8
},
{
"word" : "director",
"count" : 8
},
{
"word" : "gibt",
"count" : 8
},
{
"word" : "investor",
"count" : 8
},
{
"word" : "mirbach",
"count" : 8
},
{
"word" : "nach",
"count" : 8
},
{
"word" : "relations",
"count" : 8
},
{
"word" : "treiberruckenbrod",
"count" : 8
},
{
"word" : "verlasst",
"count" : 8
},
{
"word" : "wenn",
"count" : 8
},
{
"word" : "diesem",
"count" : 7
},
{
"word" : "dieses",
"count" : 7
},
{
"word" : "einer",
"count" : 7
},
{
"word" : "gegen",
"count" : 7
},
{
"word" : "haben",
"count" : 7
},
{
"word" : "war",
"count" : 7
},
{
"word" : "werden",
"count" : 7
},
{
"word" : "wichtigsten",
"count" : 7
},
{
"word" : "wurde",
"count" : 7
},
{
"word" : "aber",
"count" : 6
},
{
"word" : "alexander",
"count" : 6
},
{
"word" : "alle",
"count" : 6
},
{
"word" : "bremen",
"count" : 6
},
{
"word" : "customer",
"count" : 6
},
{
"word" : "einem",
"count" : 6
},
{
"word" : "germany",
"count" : 6
},
{
"word" : "groe",
"count" : 6
},
{
"word" : "immer",
"count" : 6
},
{
"word" : "keine",
"count" : 6
},
{
"word" : "kreation",
"count" : 6
},
{
"word" : "lars",
"count" : 6
},
{
"word" : "linkedin",
"count" : 6
},
{
"word" : "macioszek",
"count" : 6
},
{
"word" : "marcus",
"count" : 6
},
{
"word" : "mussen",
"count" : 6
},
{
"word" : "neuer",
"count" : 6
},
{
"word" : "noch",
"count" : 6
},
{
"word" : "seine",
"count" : 6
},
{
"word" : "serviceplan",
"count" : 6
},
{
"word" : "swiss",
"count" : 6
},
{
"word" : "telekom",
"count" : 6
},
{
"word" : "welche",
"count" : 6
},
{
"word" : "werbung",
"count" : 6
},
{
"word" : "wpp",
"count" : 6
},
{
"word" : "zeigt",
"count" : 6
},
{
"word" : "agenturen",
"count" : 5
},
{
"word" : "aufgaben",
"count" : 5
},
{
"word" : "bubblechef",
"count" : 5
},
{
"word" : "ende",
"count" : 5
},
{
"word" : "gab",
"count" : 5
},
{
"word" : "gericht",
"count" : 5
},
{
"word" : "gerolsteiner",
"count" : 5
},
{
"word" : "holling",
"count" : 5
},
{
"word" : "ihre",
"count" : 5
},
{
"word" : "jahresruckblick",
"count" : 5
},
{
"word" : "ki",
"count" : 5
},
{
"word" : "klagen",
"count" : 5
},
{
"word" : "medien",
"count" : 5
},
{
"word" : "news",
"count" : 5
},
{
"word" : "potsdamer",
"count" : 5
},
{
"word" : "seinen",
"count" : 5
},
{
"word" : "seit",
"count" : 5
},
{
"word" : "sieben",
"count" : 5
},
{
"word" : "steht",
"count" : 5
},
{
"word" : "treffen",
"count" : 5
},
{
"word" : "unter",
"count" : 5
},
{
"word" : "volkswagen",
"count" : 5
},
{
"word" : "waren",
"count" : 5
},
{
"word" : "zuvor",
"count" : 5
},
{
"word" : "abgewickelt",
"count" : 4
},
{
"word" : "alles",
"count" : 4
},
{
"word" : "anpassen",
"count" : 4
},
{
"word" : "arbeitet",
"count" : 4
},
{
"word" : "arbeitete",
"count" : 4
},
{
"word" : "baut",
"count" : 4
},
{
"word" : "bereichsleitung",
"count" : 4
},
{
"word" : "bereits",
"count" : 4
},
{
"word" : "bettina",
"count" : 4
},
{
"word" : "bislang",
"count" : 4
},
{
"word" : "blicken",
"count" : 4
},
{
"word" : "bmw",
"count" : 4
},
{
"word" : "bvg",
"count" : 4
},
{
"word" : "christina",
"count" : 4
},
{
"word" : "communications",
"count" : 4
},
{
"word" : "correctiv",
"count" : 4
},
{
"word" : "damit",
"count" : 4
},
{
"word" : "dfv",
"count" : 4
},
{
"word" : "echt",
"count" : 4
},
{
"word" : "ereignisse",
"count" : 4
},
{
"word" : "experiences",
"count" : 4
},
{
"word" : "fetzer",
"count" : 4
},
{
"word" : "formats",
"count" : 4
},
{
"word" : "fruher",
"count" : 4
},
{
"word" : "gefunden",
"count" : 4
},
{
"word" : "gehen",
"count" : 4
},
{
"word" : "geraten",
"count" : 4
},
{
"word" : "getauscht",
"count" : 4
},
{
"word" : "ging",
"count" : 4
},
{
"word" : "heute",
"count" : 4
},
{
"word" : "ihr",
"count" : 4
},
{
"word" : "ihrer",
"count" : 4
},
{
"word" : "ineke",
"count" : 4
},
{
"word" : "intelligenz",
"count" : 4
},
{
"word" : "jahresende",
"count" : 4
},
{
"word" : "jennifer",
"count" : 4
},
{
"word" : "king",
"count" : 4
},
{
"word" : "kommt",
"count" : 4
},
{
"word" : "kommunikation",
"count" : 4
},
{
"word" : "lasst",
"count" : 4
},
{
"word" : "leitete",
"count" : 4
},
{
"word" : "life",
"count" : 4
},
{
"word" : "lord",
"count" : 4
},
{
"word" : "losung",
"count" : 4
},
{
"word" : "lufthansa",
"count" : 4
},
{
"word" : "managing",
"count" : 4
},
{
"word" : "martin",
"count" : 4
},
{
"word" : "meierholsten",
"count" : 4
},
{
"word" : "merle",
"count" : 4
},
{
"word" : "meta",
"count" : 4
},
{
"word" : "myles",
"count" : 4
},
{
"word" : "neuen",
"count" : 4
},
{
"word" : "o2agentur",
"count" : 4
},
{
"word" : "oder",
"count" : 4
},
{
"word" : "paulsen",
"count" : 4
},
{
"word" : "private",
"count" : 4
},
{
"word" : "pro",
"count" : 4
},
{
"word" : "publisher",
"count" : 4
},
{
"word" : "radikal",
"count" : 4
},
{
"word" : "rechts",
"count" : 4
},
{
"word" : "redaktion",
"count" : 4
},
{
"word" : "rolle",
"count" : 4
},
{
"word" : "schenck",
"count" : 4
},
{
"word" : "senior",
"count" : 4
},
{
"word" : "stimmen",
"count" : 4
},
{
"word" : "stunden",
"count" : 4
},
{
"word" : "tatig",
"count" : 4
},
{
"word" : "teil",
"count" : 4
},
{
"word" : "tim",
"count" : 4
},
{
"word" : "titel",
"count" : 4
},
{
"word" : "treasury",
"count" : 4
},
{
"word" : "uber",
"count" : 4
},
{
"word" : "ubernommen",
"count" : 4
},
{
"word" : "umbau",
"count" : 4
},
{
"word" : "umbruch",
"count" : 4
},
{
"word" : "veranderungen",
"count" : 4
},
{
"word" : "verliert",
"count" : 4
},
{
"word" : "vertrieb",
"count" : 4
},
{
"word" : "viele",
"count" : 4
},
{
"word" : "weihnachten",
"count" : 4
},
{
"word" : "weist",
"count" : 4
},
{
"word" : "wiederum",
"count" : 4
},
{
"word" : "wirtschaftsforderung",
"count" : 4
},
{
"word" : "wolburg",
"count" : 4
},
{
"word" : "wolburgs",
"count" : 4
},
{
"word" : "authenticity",
"count" : 3
},
{
"word" : "bcn",
"count" : 3
},
{
"word" : "beim",
"count" : 3
},
{
"word" : "bekannt",
"count" : 3
},
{
"word" : "berk",
"count" : 3
},
{
"word" : "besten",
"count" : 3
},
{
"word" : "david",
"count" : 3
},
{
"word" : "denkanstoeumfrage",
"count" : 3
},
{
"word" : "deutschland",
"count" : 3
},
{
"word" : "diese",
"count" : 3
},
{
"word" : "dieser",
"count" : 3
},
{
"word" : "druck",
"count" : 3
},
{
"word" : "durch",
"count" : 3
},
{
"word" : "durfte",
"count" : 3
},
{
"word" : "einen",
"count" : 3
},
{
"word" : "er",
"count" : 3
},
{
"word" : "explora",
"count" : 3
},
{
"word" : "feiern",
"count" : 3
},
{
"word" : "fernverkehrmarketingchefin",
"count" : 3
},
{
"word" : "gepragt",
"count" : 3
},
{
"word" : "howto",
"count" : 3
},
{
"word" : "iglo",
"count" : 3
},
{
"word" : "images",
"count" : 3
},
{
"word" : "ins",
"count" : 3
},
{
"word" : "journeys",
"count" : 3
},
{
"word" : "katharina",
"count" : 3
},
{
"word" : "kommenden",
"count" : 3
},
{
"word" : "konnen",
"count" : 3
},
{
"word" : "kreativitat",
"count" : 3
},
{
"word" : "kunstliche",
"count" : 3
},
{
"word" : "leiterin",
"count" : 3
},
{
"word" : "links",
"count" : 3
},
{
"word" : "logo",
"count" : 3
},
{
"word" : "machen",
"count" : 3
},
{
"word" : "man",
"count" : 3
},
{
"word" : "marke",
"count" : 3
},
{
"word" : "marketingspitze",
"count" : 3
},
{
"word" : "markt",
"count" : 3
},
{
"word" : "mediengruppe",
"count" : 3
},
{
"word" : "menschen",
"count" : 3
},
{
"word" : "menschliche",
"count" : 3
},
{
"word" : "mommsen",
"count" : 3
},
{
"word" : "monetti",
"count" : 3
},
{
"word" : "nachdem",
"count" : 3
},
{
"word" : "nespresso",
"count" : 3
},
{
"word" : "neu",
"count" : 3
},
{
"word" : "nicole",
"count" : 3
},
{
"word" : "november",
"count" : 3
},
{
"word" : "nur",
"count" : 3
},
{
"word" : "ogilvy",
"count" : 3
},
{
"word" : "paradox",
"count" : 3
},
{
"word" : "position",
"count" : 3
},
{
"word" : "raumt",
"count" : 3
},
{
"word" : "routinen",
"count" : 3
},
{
"word" : "sabine",
"count" : 3
},
{
"word" : "sat",
"count" : 3
},
{
"word" : "sein",
"count" : 3
},
{
"word" : "smart",
"count" : 3
},
{
"word" : "sondern",
"count" : 3
},
{
"word" : "sono",
"count" : 3
},
{
"word" : "spielt",
"count" : 3
},
{
"word" : "stefanie",
"count" : 3
},
{
"word" : "thema",
"count" : 3
},
{
"word" : "tiktok",
"count" : 3
},
{
"word" : "tobias",
"count" : 3
},
{
"word" : "tritt",
"count" : 3
},
{
"word" : "tv",
"count" : 3
},
{
"word" : "unsere",
"count" : 3
},
{
"word" : "verzichtet",
"count" : 3
},
{
"word" : "weber",
"count" : 3
},
{
"word" : "welchen",
"count" : 3
},
{
"word" : "weniger",
"count" : 3
},
{
"word" : "wer",
"count" : 3
},
{
"word" : "whitepaper",
"count" : 3
},
{
"word" : "wildau",
"count" : 3
},
{
"word" : "wolfgang",
"count" : 3
},
{
"word" : "zeigen",
"count" : 3
},
{
"word" : "zeit",
"count" : 3
},
{
"word" : "zuruck",
"count" : 3
},
{
"word" : "zwischen",
"count" : 3
},
{
"word" : "abgange",
"count" : 2
},
{
"word" : "ade",
"count" : 2
},
{
"word" : "adobe",
"count" : 2
},
{
"word" : "ai",
"count" : 2
},
{
"word" : "alte",
"count" : 2
},
{
"word" : "alten",
"count" : 2
},
{
"word" : "amazon",
"count" : 2
},
{
"word" : "andere",
"count" : 2
},
{
"word" : "andreas",
"count" : 2
},
{
"word" : "anna",
"count" : 2
},
{
"word" : "audi",
"count" : 2
},
{
"word" : "audio",
"count" : 2
},
{
"word" : "aussieht",
"count" : 2
},
{
"word" : "australien",
"count" : 2
},
{
"word" : "austria",
"count" : 2
},
{
"word" : "baselstadt",
"count" : 2
},
{
"word" : "bauen",
"count" : 2
},
{
"word" : "besonders",
"count" : 2
},
{
"word" : "beste",
"count" : 2
},
{
"word" : "beurteilen",
"count" : 2
},
{
"word" : "beziehung",
"count" : 2
},
{
"word" : "bildergalerien",
"count" : 2
},
{
"word" : "biomarkt",
"count" : 2
},
{
"word" : "bitburger",
"count" : 2
},
{
"word" : "bleibt",
"count" : 2
},
{
"word" : "boooom",
"count" : 2
},
{
"word" : "branche",
"count" : 2
},
{
"word" : "brennt",
"count" : 2
},
{
"word" : "burger",
"count" : 2
},
{
"word" : "capital",
"count" : 2
},
{
"word" : "chefdesigner",
"count" : 2
},
{
"word" : "christian",
"count" : 2
},
{
"word" : "christoph",
"count" : 2
},
{
"word" : "chuck",
"count" : 2
},
{
"word" : "cmos",
"count" : 2
},
{
"word" : "co",
"count" : 2
},
{
"word" : "community",
"count" : 2
},
{
"word" : "dach",
"count" : 2
},
{
"word" : "dafur",
"count" : 2
},
{
"word" : "daniel",
"count" : 2
},
{
"word" : "darf",
"count" : 2
},
{
"word" : "data",
"count" : 2
},
{
"word" : "deichmann",
"count" : 2
},
{
"word" : "denen",
"count" : 2
},
{
"word" : "denns",
"count" : 2
},
{
"word" : "design",
"count" : 2
},
{
"word" : "digitalagentur",
"count" : 2
},
{
"word" : "digitale",
"count" : 2
},
{
"word" : "disruption",
"count" : 2
},
{
"word" : "doch",
"count" : 2
},
{
"word" : "drei",
"count" : 2
},
{
"word" : "droht",
"count" : 2
},
{
"word" : "dusseldorfer",
"count" : 2
},
{
"word" : "echte",
"count" : 2
},
{
"word" : "ecommerce",
"count" : 2
},
{
"word" : "eigenen",
"count" : 2
},
{
"word" : "einfachen",
"count" : 2
},
{
"word" : "eingenommen",
"count" : 2
},
{
"word" : "endlich",
"count" : 2
},
{
"word" : "erklart",
"count" : 2
},
{
"word" : "erweitert",
"count" : 2
},
{
"word" : "erzahlt",
"count" : 2
},
{
"word" : "etablierte",
"count" : 2
},
{
"word" : "excellence",
"count" : 2
},
{
"word" : "exfuballprofi",
"count" : 2
},
{
"word" : "experience",
"count" : 2
},
{
"word" : "faction",
"count" : 2
},
{
"word" : "fest",
"count" : 2
},
{
"word" : "fokus",
"count" : 2
},
{
"word" : "folgen",
"count" : 2
},
{
"word" : "form",
"count" : 2
},
{
"word" : "formel",
"count" : 2
},
{
"word" : "frage",
"count" : 2
},
{
"word" : "franz",
"count" : 2
},
{
"word" : "freitag",
"count" : 2
},
{
"word" : "freudenberg",
"count" : 2
},
{
"word" : "fritzkola",
"count" : 2
},
{
"word" : "fuhrungswechsel",
"count" : 2
},
{
"word" : "fundament",
"count" : 2
},
{
"word" : "funf",
"count" : 2
},
{
"word" : "funke",
"count" : 2
},
{
"word" : "gastbeitrag",
"count" : 2
},
{
"word" : "genau",
"count" : 2
},
{
"word" : "geschaftsfuhrung",
"count" : 2
},
{
"word" : "geschaftsmodelle",
"count" : 2
},
{
"word" : "geschlossen",
"count" : 2
},
{
"word" : "gigantisch",
"count" : 2
},
{
"word" : "global",
"count" : 2
},
{
"word" : "green",
"count" : 2
},
{
"word" : "grieder",
"count" : 2
},
{
"word" : "groen",
"count" : 2
},
{
"word" : "groer",
"count" : 2
},
{
"word" : "hansestadt",
"count" : 2
},
{
"word" : "heads",
"count" : 2
},
{
"word" : "helferchen",
"count" : 2
},
{
"word" : "herausforderungen",
"count" : 2
},
{
"word" : "hinter",
"count" : 2
},
{
"word" : "hub",
"count" : 2
},
{
"word" : "hugo",
"count" : 2
},
{
"word" : "ihren",
"count" : 2
},
{
"word" : "intimissimi",
"count" : 2
},
{
"word" : "iskra",
"count" : 2
},
{
"word" : "jahren",
"count" : 2
},
{
"word" : "james",
"count" : 2
},
{
"word" : "januar",
"count" : 2
},
{
"word" : "je",
"count" : 2
},
{
"word" : "jedoch",
"count" : 2
},
{
"word" : "joko",
"count" : 2
},
{
"word" : "jungste",
"count" : 2
},
{
"word" : "kalisch",
"count" : 2
},
{
"word" : "kampagne",
"count" : 2
},
{
"word" : "kampagnen",
"count" : 2
},
{
"word" : "kann",
"count" : 2
},
{
"word" : "kehrte",
"count" : 2
},
{
"word" : "kings",
"count" : 2
},
{
"word" : "kizeitalter",
"count" : 2
},
{
"word" : "klaas",
"count" : 2
},
{
"word" : "klaus",
"count" : 2
},
{
"word" : "kleinanzeigen",
"count" : 2
},
{
"word" : "klingt",
"count" : 2
},
{
"word" : "knall",
"count" : 2
},
{
"word" : "kola",
"count" : 2
},
{
"word" : "kommentare",
"count" : 2
},
{
"word" : "konnte",
"count" : 2
},
{
"word" : "kopfe",
"count" : 2
},
{
"word" : "kreativen",
"count" : 2
},
{
"word" : "langer",
"count" : 2
},
{
"word" : "league",
"count" : 2
},
{
"word" : "leitner",
"count" : 2
},
{
"word" : "lesen",
"count" : 2
},
{
"word" : "lichter",
"count" : 2
},
{
"word" : "lieblingsserien",
"count" : 2
},
{
"word" : "macht",
"count" : 2
},
{
"word" : "manor",
"count" : 2
},
{
"word" : "mar",
"count" : 2
},
{
"word" : "marco",
"count" : 2
},
{
"word" : "maria",
"count" : 2
},
{
"word" : "marketingjahr",
"count" : 2
},
{
"word" : "match",
"count" : 2
},
{
"word" : "mcfit",
"count" : 2
},
{
"word" : "mediaqualitat",
"count" : 2
},
{
"word" : "medienberichten",
"count" : 2
},
{
"word" : "medienbranche",
"count" : 2
},
{
"word" : "medienkopfe",
"count" : 2
},
{
"word" : "mennel",
"count" : 2
},
{
"word" : "metze",
"count" : 2
},
{
"word" : "mittelstand",
"count" : 2
},
{
"word" : "moglich",
"count" : 2
},
{
"word" : "mona",
"count" : 2
},
{
"word" : "monaten",
"count" : 2
},
{
"word" : "monats",
"count" : 2
},
{
"word" : "montage",
"count" : 2
},
{
"word" : "moritz",
"count" : 2
},
{
"word" : "nachfolger",
"count" : 2
},
{
"word" : "namen",
"count" : 2
},
{
"word" : "nichts",
"count" : 2
},
{
"word" : "norris",
"count" : 2
},
{
"word" : "nuria",
"count" : 2
},
{
"word" : "obi",
"count" : 2
},
{
"word" : "oft",
"count" : 2
},
{
"word" : "ohde",
"count" : 2
},
{
"word" : "ohne",
"count" : 2
},
{
"word" : "online",
"count" : 2
},
{
"word" : "papendieck",
"count" : 2
},
{
"word" : "paypal",
"count" : 2
},
{
"word" : "personalien",
"count" : 2
},
{
"word" : "personalwechsel",
"count" : 2
},
{
"word" : "philip",
"count" : 2
},
{
"word" : "pictures",
"count" : 2
},
{
"word" : "pioneer",
"count" : 2
},
{
"word" : "platz",
"count" : 2
},
{
"word" : "podcast",
"count" : 2
},
{
"word" : "portfolio",
"count" : 2
},
{
"word" : "press",
"count" : 2
},
{
"word" : "primark",
"count" : 2
},
{
"word" : "print",
"count" : 2
},
{
"word" : "privatkundenchef",
"count" : 2
},
{
"word" : "prognose",
"count" : 2
},
{
"word" : "prominente",
"count" : 2
},
{
"word" : "publicis",
"count" : 2
},
{
"word" : "rasant",
"count" : 2
},
{
"word" : "ray",
"count" : 2
},
{
"word" : "rd",
"count" : 2
},
{
"word" : "reagieren",
"count" : 2
},
{
"word" : "realitat",
"count" : 2
},
{
"word" : "ribe",
"count" : 2
},
{
"word" : "roberts",
"count" : 2
},
{
"word" : "robin",
"count" : 2
},
{
"word" : "rothwell",
"count" : 2
},
{
"word" : "sales",
"count" : 2
},
{
"word" : "schmaing",
"count" : 2
},
{
"word" : "schockt",
"count" : 2
},
{
"word" : "schritten",
"count" : 2
},
{
"word" : "schuhhandler",
"count" : 2
},
{
"word" : "schweiz",
"count" : 2
},
{
"word" : "schwung",
"count" : 2
},
{
"word" : "sehen",
"count" : 2
},
{
"word" : "seiner",
"count" : 2
},
{
"word" : "seitz",
"count" : 2
},
{
"word" : "selten",
"count" : 2
},
{
"word" : "serien",
"count" : 2
},
{
"word" : "setzen",
"count" : 2
},
{
"word" : "setzt",
"count" : 2
},
{
"word" : "silvester",
"count" : 2
},
{
"word" : "sixt",
"count" : 2
},
{
"word" : "social",
"count" : 2
},
{
"word" : "socialmediaplattformen",
"count" : 2
},
{
"word" : "socialmediaverbot",
"count" : 2
},
{
"word" : "sogar",
"count" : 2
},
{
"word" : "soll",
"count" : 2
},
{
"word" : "sozialforschung",
"count" : 2
},
{
"word" : "special",
"count" : 2
},
{
"word" : "spitze",
"count" : 2
},
{
"word" : "stack",
"count" : 2
},
{
"word" : "steckt",
"count" : 2
},
{
"word" : "stehen",
"count" : 2
},
{
"word" : "stellvertretende",
"count" : 2
},
{
"word" : "stock",
"count" : 2
},
{
"word" : "storytelling",
"count" : 2
},
{
"word" : "strategischen",
"count" : 2
},
{
"word" : "studien",
"count" : 2
},
{
"word" : "susanne",
"count" : 2
},
{
"word" : "tag",
"count" : 2
},
{
"word" : "talking",
"count" : 2
},
{
"word" : "talkingheadskolumne",
"count" : 2
},
{
"word" : "thomas",
"count" : 2
},
{
"word" : "tkhersteller",
"count" : 2
},
{
"word" : "trends",
"count" : 2
},
{
"word" : "tvkonzern",
"count" : 2
},
{
"word" : "ubernimmt",
"count" : 2
},
{
"word" : "umstrukturierungen",
"count" : 2
},
{
"word" : "unfiltered",
"count" : 2
},
{
"word" : "unilever",
"count" : 2
},
{
"word" : "valerie",
"count" : 2
},
{
"word" : "velichkova",
"count" : 2
},
{
"word" : "vergangener",
"count" : 2
},
{
"word" : "verkauft",
"count" : 2
},
{
"word" : "versteckt",
"count" : 2
},
{
"word" : "video",
"count" : 2
},
{
"word" : "viledakonzern",
"count" : 2
},
{
"word" : "vodafone",
"count" : 2
},
{
"word" : "vom",
"count" : 2
},
{
"word" : "vw",
"count" : 2
},
{
"word" : "wachsen",
"count" : 2
},
{
"word" : "wahrend",
"count" : 2
},
{
"word" : "wanken",
"count" : 2
},
{
"word" : "warsteiner",
"count" : 2
},
{
"word" : "wechsel",
"count" : 2
},
{
"word" : "weg",
"count" : 2
},
{
"word" : "weiter",
"count" : 2
},
{
"word" : "wendenburg",
"count" : 2
},
{
"word" : "werbedienstleister",
"count" : 2
},
{
"word" : "wirkung",
"count" : 2
},
{
"word" : "woche",
"count" : 2
},
{
"word" : "worauf",
"count" : 2
},
{
"word" : "worldrugbysportverband",
"count" : 2
},
{
"word" : "x",
"count" : 2
},
{
"word" : "zalando",
"count" : 2
},
{
"word" : "zantis",
"count" : 2
},
{
"word" : "zukunft",
"count" : 2
},
{
"word" : "zuma",
"count" : 2
},
{
"word" : "zwei",
"count" : 2
},
{
"word" : "abgelaufene",
"count" : 1
},
{
"word" : "abgrund",
"count" : 1
},
{
"word" : "abhangigkeit",
"count" : 1
},
{
"word" : "ablehnung",
"count" : 1
},
{
"word" : "abo",
"count" : 1
},
{
"word" : "abonniert",
"count" : 1
},
{
"word" : "absehbarer",
"count" : 1
},
{
"word" : "abseits",
"count" : 1
},
{
"word" : "absolute",
"count" : 1
},
{
"word" : "abstimmen",
"count" : 1
},
{
"word" : "absturze",
"count" : 1
},
{
"word" : "acht",
"count" : 1
},
{
"word" : "achten",
"count" : 1
},
{
"word" : "ad",
"count" : 1
},
{
"word" : "adeln",
"count" : 1
},
{
"word" : "admedia",
"count" : 1
},
{
"word" : "ads",
"count" : 1
},
{
"word" : "agentur",
"count" : 1
},
{
"word" : "agenturbusiness",
"count" : 1
},
{
"word" : "agenturereignisse",
"count" : 1
},
{
"word" : "agenturgeschaft",
"count" : 1
},
{
"word" : "agenturgruppe",
"count" : 1
},
{
"word" : "agenturjahr",
"count" : 1
},
{
"word" : "agenturkopfe",
"count" : 1
},
{
"word" : "agenturlandschaft",
"count" : 1
},
{
"word" : "agenturmodell",
"count" : 1
},
{
"word" : "ahnlich",
"count" : 1
},
{
"word" : "ahnliche",
"count" : 1
},
{
"word" : "aioffensive",
"count" : 1
},
{
"word" : "aktuell",
"count" : 1
},
{
"word" : "aktuelle",
"count" : 1
},
{
"word" : "algorithmen",
"count" : 1
},
{
"word" : "allem",
"count" : 1
},
{
"word" : "allen",
"count" : 1
},
{
"word" : "allgemein",
"count" : 1
},
{
"word" : "allianzen",
"count" : 1
},
{
"word" : "alsos",
"count" : 1
},
{
"word" : "altbekannte",
"count" : 1
},
{
"word" : "alter",
"count" : 1
},
{
"word" : "amerika",
"count" : 1
},
{
"word" : "amerikanische",
"count" : 1
},
{
"word" : "amusieren",
"count" : 1
},
{
"word" : "anarchocomedysendung",
"count" : 1
},
{
"word" : "anders",
"count" : 1
},
{
"word" : "anderungen",
"count" : 1
},
{
"word" : "andre",
"count" : 1
},
{
"word" : "anfang",
"count" : 1
},
{
"word" : "angesehen",
"count" : 1
},
{
"word" : "angestrebt",
"count" : 1
},
{
"word" : "anhaltenden",
"count" : 1
},
{
"word" : "anhand",
"count" : 1
},
{
"word" : "animieren",
"count" : 1
},
{
"word" : "ankommt",
"count" : 1
},
{
"word" : "anregungen",
"count" : 1
},
{
"word" : "anrufkeingesprach",
"count" : 1
},
{
"word" : "anstatt",
"count" : 1
},
{
"word" : "anzeige",
"count" : 1
},
{
"word" : "appell",
"count" : 1
},
{
"word" : "ard",
"count" : 1
},
{
"word" : "art",
"count" : 1
},
{
"word" : "auenwerbung",
"count" : 1
},
{
"word" : "aufbrechen",
"count" : 1
},
{
"word" : "aufhebung",
"count" : 1
},
{
"word" : "aufraumen",
"count" : 1
},
{
"word" : "aufruhr",
"count" : 1
},
{
"word" : "aufzwangen",
"count" : 1
},
{
"word" : "augsburg",
"count" : 1
},
{
"word" : "ausfielen",
"count" : 1
},
{
"word" : "ausgabe",
"count" : 1
},
{
"word" : "ausgeliefert",
"count" : 1
},
{
"word" : "ausloser",
"count" : 1
},
{
"word" : "ausruhen",
"count" : 1
},
{
"word" : "aussenwerbung",
"count" : 1
},
{
"word" : "aussichten",
"count" : 1
},
{
"word" : "austauschbar",
"count" : 1
},
{
"word" : "auswahl",
"count" : 1
},
{
"word" : "auswirkungen",
"count" : 1
},
{
"word" : "authentisches",
"count" : 1
},
{
"word" : "automarken",
"count" : 1
},
{
"word" : "automarkt",
"count" : 1
},
{
"word" : "automatisiert",
"count" : 1
},
{
"word" : "award",
"count" : 1
},
{
"word" : "awardbusiness",
"count" : 1
},
{
"word" : "awardshows",
"count" : 1
},
{
"word" : "barreto",
"count" : 1
},
{
"word" : "battle",
"count" : 1
},
{
"word" : "beautychef",
"count" : 1
},
{
"word" : "bedeutungsverlust",
"count" : 1
},
{
"word" : "bedient",
"count" : 1
},
{
"word" : "bedrohlicher",
"count" : 1
},
{
"word" : "beginnt",
"count" : 1
},
{
"word" : "beifall",
"count" : 1
},
{
"word" : "belegen",
"count" : 1
},
{
"word" : "belonging",
"count" : 1
},
{
"word" : "bereithalten",
"count" : 1
},
{
"word" : "beruft",
"count" : 1
},
{
"word" : "besiegelt",
"count" : 1
},
{
"word" : "besitzer",
"count" : 1
},
{
"word" : "bestellen",
"count" : 1
},
{
"word" : "beteiligt",
"count" : 1
},
{
"word" : "bewegtbild",
"count" : 1
},
{
"word" : "bewegtbildbranche",
"count" : 1
},
{
"word" : "bewegtbildjahr",
"count" : 1
},
{
"word" : "bewegtes",
"count" : 1
},
{
"word" : "bewegung",
"count" : 1
},
{
"word" : "beziehungen",
"count" : 1
},
{
"word" : "bierbranche",
"count" : 1
},
{
"word" : "bihlmayerfotografie",
"count" : 1
},
{
"word" : "bilanz",
"count" : 1
},
{
"word" : "bildern",
"count" : 1
},
{
"word" : "bildschirmen",
"count" : 1
},
{
"word" : "bis",
"count" : 1
},
{
"word" : "bisherige",
"count" : 1
},
{
"word" : "bisherigen",
"count" : 1
},
{
"word" : "bleiben",
"count" : 1
},
{
"word" : "blockbuster",
"count" : 1
},
{
"word" : "bloomwell",
"count" : 1
},
{
"word" : "boah",
"count" : 1
},
{
"word" : "bode",
"count" : 1
},
{
"word" : "bonitz",
"count" : 1
},
{
"word" : "boss",
"count" : 1
},
{
"word" : "bossceo",
"count" : 1
},
{
"word" : "bots",
"count" : 1
},
{
"word" : "bp",
"count" : 1
},
{
"word" : "branchendiskussionen",
"count" : 1
},
{
"word" : "branchenkopfen",
"count" : 1
},
{
"word" : "branchenpersonalien",
"count" : 1
},
{
"word" : "branding",
"count" : 1
},
{
"word" : "brandingstandards",
"count" : 1
},
{
"word" : "brandtner",
"count" : 1
},
{
"word" : "brauereiriese",
"count" : 1
},
{
"word" : "brief",
"count" : 1
},
{
"word" : "bringt",
"count" : 1
},
{
"word" : "broadcaster",
"count" : 1
},
{
"word" : "brockeln",
"count" : 1
},
{
"word" : "bubble",
"count" : 1
},
{
"word" : "budgetdruck",
"count" : 1
},
{
"word" : "building",
"count" : 1
},
{
"word" : "burdaforward",
"count" : 1
},
{
"word" : "buzz",
"count" : 1
},
{
"word" : "calibriuber",
"count" : 1
},
{
"word" : "calzedonia",
"count" : 1
},
{
"word" : "cannabis",
"count" : 1
},
{
"word" : "cannabisanbieter",
"count" : 1
},
{
"word" : "catiinterviews",
"count" : 1
},
{
"word" : "catistudien",
"count" : 1
},
{
"word" : "ceo",
"count" : 1
},
{
"word" : "challenger",
"count" : 1
},
{
"word" : "challengeragenturen",
"count" : 1
},
{
"word" : "challenges",
"count" : 1
},
{
"word" : "check",
"count" : 1
},
{
"word" : "chefetage",
"count" : 1
},
{
"word" : "chefredakteur",
"count" : 1
},
{
"word" : "cloudstrukturen",
"count" : 1
},
{
"word" : "club",
"count" : 1
},
{
"word" : "co2fuabdruck",
"count" : 1
},
{
"word" : "coherausgeberin",
"count" : 1
},
{
"word" : "communication",
"count" : 1
},
{
"word" : "company",
"count" : 1
},
{
"word" : "correctivbericht",
"count" : 1
},
{
"word" : "crossmediameasurement",
"count" : 1
},
{
"word" : "curious",
"count" : 1
},
{
"word" : "da",
"count" : 1
},
{
"word" : "dab",
"count" : 1
},
{
"word" : "dabei",
"count" : 1
},
{
"word" : "dadurch",
"count" : 1
},
{
"word" : "dagmar",
"count" : 1
},
{
"word" : "daher",
"count" : 1
},
{
"word" : "dahinter",
"count" : 1
},
{
"word" : "daily",
"count" : 1
},
{
"word" : "dann",
"count" : 1
},
{
"word" : "darauf",
"count" : 1
},
{
"word" : "dass",
"count" : 1
},
{
"word" : "dauersnackende",
"count" : 1
},
{
"word" : "denkanstosseumfrage",
"count" : 1
},
{
"word" : "denken",
"count" : 1
},
{
"word" : "denkmustern",
"count" : 1
},
{
"word" : "denn",
"count" : 1
},
{
"word" : "designexperten",
"count" : 1
},
{
"word" : "designfachleute",
"count" : 1
},
{
"word" : "dessen",
"count" : 1
},
{
"word" : "desto",
"count" : 1
},
{
"word" : "deutlich",
"count" : 1
},
{
"word" : "deutschlandticket",
"count" : 1
},
{
"word" : "dezember",
"count" : 1
},
{
"word" : "diagramme",
"count" : 1
},
{
"word" : "dialog",
"count" : 1
},
{
"word" : "dicht",
"count" : 1
},
{
"word" : "differenzen",
"count" : 1
},
{
"word" : "digitalen",
"count" : 1
},
{
"word" : "digitales",
"count" : 1
},
{
"word" : "digitaloutofhome",
"count" : 1
},
{
"word" : "digitas",
"count" : 1
},
{
"word" : "dinosaurier",
"count" : 1
},
{
"word" : "diverse",
"count" : 1
},
{
"word" : "dmexco",
"count" : 1
},
{
"word" : "dominieren",
"count" : 1
},
{
"word" : "donald",
"count" : 1
},
{
"word" : "dooh",
"count" : 1
},
{
"word" : "dose",
"count" : 1
},
{
"word" : "dreht",
"count" : 1
},
{
"word" : "drohen",
"count" : 1
},
{
"word" : "drohungen",
"count" : 1
},
{
"word" : "echten",
"count" : 1
},
{
"word" : "egal",
"count" : 1
},
{
"word" : "eher",
"count" : 1
},
{
"word" : "eigener",
"count" : 1
},
{
"word" : "eigenstandig",
"count" : 1
},
{
"word" : "eindrucke",
"count" : 1
},
{
"word" : "einengenden",
"count" : 1
},
{
"word" : "eingefuhrten",
"count" : 1
},
{
"word" : "einher",
"count" : 1
},
{
"word" : "einmal",
"count" : 1
},
{
"word" : "einstellungen",
"count" : 1
},
{
"word" : "einstigen",
"count" : 1
},
{
"word" : "einzug",
"count" : 1
},
{
"word" : "elektrogerate",
"count" : 1
},
{
"word" : "elektromobilitat",
"count" : 1
},
{
"word" : "elena",
"count" : 1
},
{
"word" : "elf",
"count" : 1
},
{
"word" : "empfehlungen",
"count" : 1
},
{
"word" : "endet",
"count" : 1
},
{
"word" : "energieeffizienzklassen",
"count" : 1
},
{
"word" : "entertainment",
"count" : 1
},
{
"word" : "entertainmentformaten",
"count" : 1
},
{
"word" : "entfallt",
"count" : 1
},
{
"word" : "entfalten",
"count" : 1
},
{
"word" : "entfaltet",
"count" : 1
},
{
"word" : "enthullt",
"count" : 1
},
{
"word" : "entscheiden",
"count" : 1
},
{
"word" : "entscheidend",
"count" : 1
},
{
"word" : "entscheidung",
"count" : 1
},
{
"word" : "entwickeln",
"count" : 1
},
{
"word" : "entwickelt",
"count" : 1
},
{
"word" : "entwicklung",
"count" : 1
},
{
"word" : "epaper",
"count" : 1
},
{
"word" : "epische",
"count" : 1
},
{
"word" : "ereignisreichen",
"count" : 1
},
{
"word" : "ereignisreiches",
"count" : 1
},
{
"word" : "erfahrung",
"count" : 1
},
{
"word" : "erfolgreiche",
"count" : 1
},
{
"word" : "erheblichen",
"count" : 1
},
{
"word" : "erinnerung",
"count" : 1
},
{
"word" : "erlebbar",
"count" : 1
},
{
"word" : "erreicht",
"count" : 1
},
{
"word" : "erschreckend",
"count" : 1
},
{
"word" : "erschwert",
"count" : 1
},
{
"word" : "erstaunlich",
"count" : 1
},
{
"word" : "erstellte",
"count" : 1
},
{
"word" : "ersten",
"count" : 1
},
{
"word" : "erstmals",
"count" : 1
},
{
"word" : "essencemediacom",
"count" : 1
},
{
"word" : "esstisch",
"count" : 1
},
{
"word" : "etliche",
"count" : 1
},
{
"word" : "eu",
"count" : 1
},
{
"word" : "eure",
"count" : 1
},
{
"word" : "europa",
"count" : 1
},
{
"word" : "europas",
"count" : 1
},
{
"word" : "existenziellen",
"count" : 1
},
{
"word" : "exklusiv",
"count" : 1
},
{
"word" : "exklusivagentur",
"count" : 1
},
{
"word" : "expublicismediachef",
"count" : 1
},
{
"word" : "facebook",
"count" : 1
},
{
"word" : "fachkompetenz",
"count" : 1
},
{
"word" : "fachverlag",
"count" : 1
},
{
"word" : "fallt",
"count" : 1
},
{
"word" : "familienstreit",
"count" : 1
},
{
"word" : "fandrey",
"count" : 1
},
{
"word" : "februar",
"count" : 1
},
{
"word" : "fernandez",
"count" : 1
},
{
"word" : "fernando",
"count" : 1
},
{
"word" : "fernsehen",
"count" : 1
},
{
"word" : "ferret",
"count" : 1
},
{
"word" : "festhalten",
"count" : 1
},
{
"word" : "finanzdruck",
"count" : 1
},
{
"word" : "fleisch",
"count" : 1
},
{
"word" : "fliegen",
"count" : 1
},
{
"word" : "florian",
"count" : 1
},
{
"word" : "folgt",
"count" : 1
},
{
"word" : "foodtypen",
"count" : 1
},
{
"word" : "forecast",
"count" : 1
},
{
"word" : "formaten",
"count" : 1
},
{
"word" : "fortfuhrung",
"count" : 1
},
{
"word" : "frappierend",
"count" : 1
},
{
"word" : "fraud",
"count" : 1
},
{
"word" : "frauenfuball",
"count" : 1
},
{
"word" : "frei",
"count" : 1
},
{
"word" : "fuchs",
"count" : 1
},
{
"word" : "fuhren",
"count" : 1
},
{
"word" : "fuhrte",
"count" : 1
},
{
"word" : "fuhrungsduo",
"count" : 1
},
{
"word" : "funktioniert",
"count" : 1
},
{
"word" : "fusionen",
"count" : 1
},
{
"word" : "future",
"count" : 1
},
{
"word" : "gange",
"count" : 1
},
{
"word" : "gangiges",
"count" : 1
},
{
"word" : "ganz",
"count" : 1
},
{
"word" : "ganze",
"count" : 1
},
{
"word" : "gar",
"count" : 1
},
{
"word" : "gattung",
"count" : 1
},
{
"word" : "gebeten",
"count" : 1
},
{
"word" : "gedacht",
"count" : 1
},
{
"word" : "gefahr",
"count" : 1
},
{
"word" : "gefuhlt",
"count" : 1
},
{
"word" : "gehoren",
"count" : 1
},
{
"word" : "gehorende",
"count" : 1
},
{
"word" : "gelesen",
"count" : 1
},
{
"word" : "gemacht",
"count" : 1
},
{
"word" : "gemeinsam",
"count" : 1
},
{
"word" : "gemeinschaftlich",
"count" : 1
},
{
"word" : "gen",
"count" : 1
},
{
"word" : "generative",
"count" : 1
},
{
"word" : "generieren",
"count" : 1
},
{
"word" : "genf",
"count" : 1
},
{
"word" : "genre",
"count" : 1
},
{
"word" : "gerate",
"count" : 1
},
{
"word" : "germanys",
"count" : 1
},
{
"word" : "gerne",
"count" : 1
},
{
"word" : "gesamte",
"count" : 1
},
{
"word" : "geschafft",
"count" : 1
},
{
"word" : "geschaftsbetriebs",
"count" : 1
},
{
"word" : "geschaftsfuhrerin",
"count" : 1
},
{
"word" : "geschaftsmodell",
"count" : 1
},
{
"word" : "geschehen",
"count" : 1
},
{
"word" : "geschichte",
"count" : 1
},
{
"word" : "gestalt",
"count" : 1
},
{
"word" : "gestartet",
"count" : 1
},
{
"word" : "gewissheiten",
"count" : 1
},
{
"word" : "gewunschte",
"count" : 1
},
{
"word" : "gingen",
"count" : 1
},
{
"word" : "gino",
"count" : 1
},
{
"word" : "glatt",
"count" : 1
},
{
"word" : "gluch",
"count" : 1
},
{
"word" : "gmbh",
"count" : 1
},
{
"word" : "go",
"count" : 1
},
{
"word" : "gocke",
"count" : 1
},
{
"word" : "google",
"count" : 1
},
{
"word" : "googles",
"count" : 1
},
{
"word" : "gora",
"count" : 1
},
{
"word" : "gorden",
"count" : 1
},
{
"word" : "grabowiecki",
"count" : 1
},
{
"word" : "gratisapp",
"count" : 1
},
{
"word" : "greift",
"count" : 1
},
{
"word" : "groupe",
"count" : 1
},
{
"word" : "growth",
"count" : 1
},
{
"word" : "grund",
"count" : 1
},
{
"word" : "guido",
"count" : 1
},
{
"word" : "gut",
"count" : 1
},
{
"word" : "gute",
"count" : 1
},
{
"word" : "gutfeel",
"count" : 1
},
{
"word" : "halt",
"count" : 1
},
{
"word" : "haltungskampagnen",
"count" : 1
},
{
"word" : "hanno",
"count" : 1
},
{
"word" : "happy",
"count" : 1
},
{
"word" : "havas",
"count" : 1
},
{
"word" : "heit",
"count" : 1
},
{
"word" : "helbing",
"count" : 1
},
{
"word" : "hennen",
"count" : 1
},
{
"word" : "herausforderndes",
"count" : 1
},
{
"word" : "hersteller",
"count" : 1
},
{
"word" : "hiesigen",
"count" : 1
},
{
"word" : "hing",
"count" : 1
},
{
"word" : "hintergrundrauschen",
"count" : 1
},
{
"word" : "hoffmann",
"count" : 1
},
{
"word" : "hohe",
"count" : 1
},
{
"word" : "hohenfluge",
"count" : 1
},
{
"word" : "home",
"count" : 1
},
{
"word" : "horizontabonnentinnen",
"count" : 1
},
{
"word" : "horizontredaktion",
"count" : 1
},
{
"word" : "horzontabo",
"count" : 1
},
{
"word" : "hunderttausende",
"count" : 1
},
{
"word" : "idee",
"count" : 1
},
{
"word" : "identifier",
"count" : 1
},
{
"word" : "ihm",
"count" : 1
},
{
"word" : "ihrem",
"count" : 1
},
{
"word" : "ikonische",
"count" : 1
},
{
"word" : "ilona",
"count" : 1
},
{
"word" : "image",
"count" : 1
},
{
"word" : "imagebroker",
"count" : 1
},
{
"word" : "immerhin",
"count" : 1
},
{
"word" : "impact",
"count" : 1
},
{
"word" : "informieren",
"count" : 1
},
{
"word" : "infos",
"count" : 1
},
{
"word" : "infrastruktur",
"count" : 1
},
{
"word" : "ingo",
"count" : 1
},
{
"word" : "ingolstadter",
"count" : 1
},
{
"word" : "inhouse",
"count" : 1
},
{
"word" : "insightsbranche",
"count" : 1
},
{
"word" : "instagram",
"count" : 1
},
{
"word" : "integrierte",
"count" : 1
},
{
"word" : "intelligenten",
"count" : 1
},
{
"word" : "intermate",
"count" : 1
},
{
"word" : "intermatechef",
"count" : 1
},
{
"word" : "internationalen",
"count" : 1
},
{
"word" : "internet",
"count" : 1
},
{
"word" : "inzwischen",
"count" : 1
},
{
"word" : "irre",
"count" : 1
},
{
"word" : "irrelevanz",
"count" : 1
},
{
"word" : "island",
"count" : 1
},
{
"word" : "istock",
"count" : 1
},
{
"word" : "jahre",
"count" : 1
},
{
"word" : "jahrzehnten",
"count" : 1
},
{
"word" : "jobs",
"count" : 1
},
{
"word" : "jobwechsel",
"count" : 1
},
{
"word" : "jom",
"count" : 1
},
{
"word" : "journalismus",
"count" : 1
},
{
"word" : "journalisten",
"count" : 1
},
{
"word" : "journalistischer",
"count" : 1
},
{
"word" : "jugendliche",
"count" : 1
},
{
"word" : "jungen",
"count" : 1
},
{
"word" : "kaffeekapseln",
"count" : 1
},
{
"word" : "kamera",
"count" : 1
},
{
"word" : "kampf",
"count" : 1
},
{
"word" : "kampfen",
"count" : 1
},
{
"word" : "kampft",
"count" : 1
},
{
"word" : "kanton",
"count" : 1
},
{
"word" : "kantons",
"count" : 1
},
{
"word" : "kapseln",
"count" : 1
},
{
"word" : "kargoll",
"count" : 1
},
{
"word" : "kaufentscheidungsbaume",
"count" : 1
},
{
"word" : "kaufer",
"count" : 1
},
{
"word" : "kaum",
"count" : 1
},
{
"word" : "kerngeschaft",
"count" : 1
},
{
"word" : "kibasierte",
"count" : 1
},
{
"word" : "kigeneriertem",
"count" : 1
},
{
"word" : "kim",
"count" : 1
},
{
"word" : "kinebenwirkungen",
"count" : 1
},
{
"word" : "kiosk",
"count" : 1
},
{
"word" : "kippe",
"count" : 1
},
{
"word" : "kitools",
"count" : 1
},
{
"word" : "kivorstoe",
"count" : 1
},
{
"word" : "klappt",
"count" : 1
},
{
"word" : "klassische",
"count" : 1
},
{
"word" : "kleine",
"count" : 1
},
{
"word" : "kleinen",
"count" : 1
},
{
"word" : "klimczak",
"count" : 1
},
{
"word" : "klischee",
"count" : 1
},
{
"word" : "klischees",
"count" : 1
},
{
"word" : "kloos",
"count" : 1
},
{
"word" : "klug",
"count" : 1
},
{
"word" : "knupfen",
"count" : 1
},
{
"word" : "knuspr",
"count" : 1
},
{
"word" : "knuwer",
"count" : 1
},
{
"word" : "kolumne",
"count" : 1
},
{
"word" : "kolumnen",
"count" : 1
},
{
"word" : "kommen",
"count" : 1
},
{
"word" : "kommunikative",
"count" : 1
},
{
"word" : "kompliziert",
"count" : 1
},
{
"word" : "konflikte",
"count" : 1
},
{
"word" : "kongress",
"count" : 1
},
{
"word" : "konjunktur",
"count" : 1
},
{
"word" : "konsumverhalten",
"count" : 1
},
{
"word" : "konzerne",
"count" : 1
},
{
"word" : "konzernweite",
"count" : 1
},
{
"word" : "kooperation",
"count" : 1
},
{
"word" : "korte",
"count" : 1
},
{
"word" : "kpunktnull",
"count" : 1
},
{
"word" : "krawall",
"count" : 1
},
{
"word" : "kreationen",
"count" : 1
},
{
"word" : "kreativarbeiten",
"count" : 1
},
{
"word" : "kreative",
"count" : 1
},
{
"word" : "kreativfestivals",
"count" : 1
},
{
"word" : "kreativfuhrung",
"count" : 1
},
{
"word" : "kreis",
"count" : 1
},
{
"word" : "kreyenhagen",
"count" : 1
},
{
"word" : "kristina",
"count" : 1
},
{
"word" : "kruger",
"count" : 1
},
{
"word" : "kuhn",
"count" : 1
},
{
"word" : "kunde",
"count" : 1
},
{
"word" : "kundenprogramm",
"count" : 1
},
{
"word" : "kunftig",
"count" : 1
},
{
"word" : "kunstlicher",
"count" : 1
},
{
"word" : "laden",
"count" : 1
},
{
"word" : "lage",
"count" : 1
},
{
"word" : "landgerichts",
"count" : 1
},
{
"word" : "landmark",
"count" : 1
},
{
"word" : "lange",
"count" : 1
},
{
"word" : "larissa",
"count" : 1
},
{
"word" : "lassen",
"count" : 1
},
{
"word" : "laufband",
"count" : 1
},
{
"word" : "lauft",
"count" : 1
},
{
"word" : "laut",
"count" : 1
},
{
"word" : "leandro",
"count" : 1
},
{
"word" : "legendaren",
"count" : 1
},
{
"word" : "legt",
"count" : 1
},
{
"word" : "leider",
"count" : 1
},
{
"word" : "leidgeplagten",
"count" : 1
},
{
"word" : "leistung",
"count" : 1
},
{
"word" : "lernen",
"count" : 1
},
{
"word" : "leuchtturmprojekte",
"count" : 1
},
{
"word" : "licensing",
"count" : 1
},
{
"word" : "liebe",
"count" : 1
},
{
"word" : "lieblingsprinttitel",
"count" : 1
},
{
"word" : "liefern",
"count" : 1
},
{
"word" : "liest",
"count" : 1
},
{
"word" : "liganova",
"count" : 1
},
{
"word" : "linearen",
"count" : 1
},
{
"word" : "login",
"count" : 1
},
{
"word" : "lohnt",
"count" : 1
},
{
"word" : "look",
"count" : 1
},
{
"word" : "loyalen",
"count" : 1
},
{
"word" : "lufthansakranich",
"count" : 1
},
{
"word" : "luxusreederei",
"count" : 1
},
{
"word" : "machtwechsel",
"count" : 1
},
{
"word" : "mal",
"count" : 1
},
{
"word" : "manch",
"count" : 1
},
{
"word" : "mandy",
"count" : 1
},
{
"word" : "markenauftritt",
"count" : 1
},
{
"word" : "markenbeziehungen",
"count" : 1
},
{
"word" : "markenerfolg",
"count" : 1
},
{
"word" : "markenkommunikation",
"count" : 1
},
{
"word" : "markenkooperation",
"count" : 1
},
{
"word" : "markenlandschaft",
"count" : 1
},
{
"word" : "markenplattform",
"count" : 1
},
{
"word" : "marketer",
"count" : 1
},
{
"word" : "marketers",
"count" : 1
},
{
"word" : "marketingchef",
"count" : 1
},
{
"word" : "marketingdirektor",
"count" : 1
},
{
"word" : "marketingereignisse",
"count" : 1
},
{
"word" : "marketingexperten",
"count" : 1
},
{
"word" : "marketingkopfe",
"count" : 1
},
{
"word" : "markte",
"count" : 1
},
{
"word" : "marktumfeldderweil",
"count" : 1
},
{
"word" : "marz",
"count" : 1
},
{
"word" : "mediadaten",
"count" : 1
},
{
"word" : "medianetwork",
"count" : 1
},
{
"word" : "medianetzwerk",
"count" : 1
},
{
"word" : "medienjahr",
"count" : 1
},
{
"word" : "medienmarke",
"count" : 1
},
{
"word" : "medienmultiversum",
"count" : 1
},
{
"word" : "medizinisches",
"count" : 1
},
{
"word" : "mehren",
"count" : 1
},
{
"word" : "meinung",
"count" : 1
},
{
"word" : "meist",
"count" : 1
},
{
"word" : "meistern",
"count" : 1
},
{
"word" : "meldet",
"count" : 1
},
{
"word" : "memeikone",
"count" : 1
},
{
"word" : "mercedes",
"count" : 1
},
{
"word" : "metricool",
"count" : 1
},
{
"word" : "meuterei",
"count" : 1
},
{
"word" : "michael",
"count" : 1
},
{
"word" : "mineralwasserhersteller",
"count" : 1
},
{
"word" : "minus",
"count" : 1
},
{
"word" : "mirco",
"count" : 1
},
{
"word" : "misserfolg",
"count" : 1
},
{
"word" : "mitarbeitermobilitat",
"count" : 1
},
{
"word" : "mithilfe",
"count" : 1
},
{
"word" : "mitteilt",
"count" : 1
},
{
"word" : "mitverantwortung",
"count" : 1
},
{
"word" : "mogliche",
"count" : 1
},
{
"word" : "moment",
"count" : 1
},
{
"word" : "monatelang",
"count" : 1
},
{
"word" : "moralapostel",
"count" : 1
},
{
"word" : "mscgroup",
"count" : 1
},
{
"word" : "munchen",
"count" : 1
},
{
"word" : "munchner",
"count" : 1
},
{
"word" : "muss",
"count" : 1
},
{
"word" : "musste",
"count" : 1
},
{
"word" : "mut",
"count" : 1
},
{
"word" : "mutigemediaentscheidungen",
"count" : 1
},
{
"word" : "nachfolgt",
"count" : 1
},
{
"word" : "nachhaltigen",
"count" : 1
},
{
"word" : "nachhaltigkeit",
"count" : 1
},
{
"word" : "nachste",
"count" : 1
},
{
"word" : "nahezu",
"count" : 1
},
{
"word" : "nationalen",
"count" : 1
},
{
"word" : "native",
"count" : 1
},
{
"word" : "naturlich",
"count" : 1
},
{
"word" : "neben",
"count" : 1
},
{
"word" : "netz",
"count" : 1
},
{
"word" : "netzwerke",
"count" : 1
},
{
"word" : "neuesten",
"count" : 1
},
{
"word" : "neujahrsdeals",
"count" : 1
},
{
"word" : "newscom",
"count" : 1
},
{
"word" : "newsletter",
"count" : 1
},
{
"word" : "newsline",
"count" : 1
},
{
"word" : "next",
"count" : 1
},
{
"word" : "niemand",
"count" : 1
},
{
"word" : "notifications",
"count" : 1
},
{
"word" : "notz",
"count" : 1
},
{
"word" : "nrwwo",
"count" : 1
},
{
"word" : "nutzen",
"count" : 1
},
{
"word" : "nutzern",
"count" : 1
},
{
"word" : "o2",
"count" : 1
},
{
"word" : "o2etats",
"count" : 1
},
{
"word" : "ob",
"count" : 1
},
{
"word" : "offene",
"count" : 1
},
{
"word" : "officers",
"count" : 1
},
{
"word" : "offnunguber",
"count" : 1
},
{
"word" : "olivier",
"count" : 1
},
{
"word" : "omr",
"count" : 1
},
{
"word" : "opfer",
"count" : 1
},
{
"word" : "optimistischer",
"count" : 1
},
{
"word" : "out",
"count" : 1
},
{
"word" : "overviews",
"count" : 1
},
{
"word" : "parasol",
"count" : 1
},
{
"word" : "party",
"count" : 1
},
{
"word" : "pay",
"count" : 1
},
{
"word" : "perfekte",
"count" : 1
},
{
"word" : "performance",
"count" : 1
},
{
"word" : "performen",
"count" : 1
},
{
"word" : "personalkarussell",
"count" : 1
},
{
"word" : "personalunion",
"count" : 1
},
{
"word" : "personelle",
"count" : 1
},
{
"word" : "peter",
"count" : 1
},
{
"word" : "phase",
"count" : 1
},
{
"word" : "planunganalyse",
"count" : 1
},
{
"word" : "plattform",
"count" : 1
},
{
"word" : "plattformen",
"count" : 1
},
{
"word" : "playern",
"count" : 1
},
{
"word" : "podcastmarketing",
"count" : 1
},
{
"word" : "pohl",
"count" : 1
},
{
"word" : "pond5",
"count" : 1
},
{
"word" : "positiven",
"count" : 1
},
{
"word" : "positiver",
"count" : 1
},
{
"word" : "posten",
"count" : 1
},
{
"word" : "powered",
"count" : 1
},
{
"word" : "prankkampagne",
"count" : 1
},
{
"word" : "prasent",
"count" : 1
},
{
"word" : "prasentierten",
"count" : 1
},
{
"word" : "praziser",
"count" : 1
},
{
"word" : "preis",
"count" : 1
},
{
"word" : "premiumautohersteller",
"count" : 1
},
{
"word" : "pressesprecher",
"count" : 1
},
{
"word" : "pressesprechern",
"count" : 1
},
{
"word" : "prime",
"count" : 1
},
{
"word" : "printara",
"count" : 1
},
{
"word" : "produkt",
"count" : 1
},
{
"word" : "produkte",
"count" : 1
},
{
"word" : "produziert",
"count" : 1
},
{
"word" : "prognosen",
"count" : 1
},
{
"word" : "programmatischeradiovermarktung",
"count" : 1
},
{
"word" : "prufung",
"count" : 1
},
{
"word" : "publikum",
"count" : 1
},
{
"word" : "pumanetzwerk",
"count" : 1
},
{
"word" : "qualitat",
"count" : 1
},
{
"word" : "r",
"count" : 1
},
{
"word" : "ralf",
"count" : 1
},
{
"word" : "raumen",
"count" : 1
},
{
"word" : "reality",
"count" : 1
},
{
"word" : "rebranding",
"count" : 1
},
{
"word" : "reden",
"count" : 1
},
{
"word" : "regal",
"count" : 1
},
{
"word" : "rege",
"count" : 1
},
{
"word" : "regierungssprecherin",
"count" : 1
},
{
"word" : "reichlich",
"count" : 1
},
{
"word" : "reichweite",
"count" : 1
},
{
"word" : "reine",
"count" : 1
},
{
"word" : "reinen",
"count" : 1
},
{
"word" : "reisenden",
"count" : 1
},
{
"word" : "relevanz",
"count" : 1
},
{
"word" : "report",
"count" : 1
},
{
"word" : "revolutioniert",
"count" : 1
},
{
"word" : "richtet",
"count" : 1
},
{
"word" : "richtige",
"count" : 1
},
{
"word" : "riesensmartphone",
"count" : 1
},
{
"word" : "ringen",
"count" : 1
},
{
"word" : "risiko",
"count" : 1
},
{
"word" : "rolf",
"count" : 1
},
{
"word" : "rollen",
"count" : 1
},
{
"word" : "rosenfeld",
"count" : 1
},
{
"word" : "rubios",
"count" : 1
},
{
"word" : "ruckbesinnung",
"count" : 1
},
{
"word" : "ruhm",
"count" : 1
},
{
"word" : "rund",
"count" : 1
},
{
"word" : "runter",
"count" : 1
},
{
"word" : "saal",
"count" : 1
},
{
"word" : "sache",
"count" : 1
},
{
"word" : "sackgasse",
"count" : 1
},
{
"word" : "sagen",
"count" : 1
},
{
"word" : "sah",
"count" : 1
},
{
"word" : "samtliche",
"count" : 1
},
{
"word" : "santa",
"count" : 1
},
{
"word" : "schafft",
"count" : 1
},
{
"word" : "schamber",
"count" : 1
},
{
"word" : "schiefer",
"count" : 1
},
{
"word" : "schlug",
"count" : 1
},
{
"word" : "schlusselkanal",
"count" : 1
},
{
"word" : "schlusspunkt",
"count" : 1
},
{
"word" : "schmidt",
"count" : 1
},
{
"word" : "schneller",
"count" : 1
},
{
"word" : "schon",
"count" : 1
},
{
"word" : "schonauer",
"count" : 1
},
{
"word" : "schreibt",
"count" : 1
},
{
"word" : "schreitet",
"count" : 1
},
{
"word" : "schriftkriege",
"count" : 1
},
{
"word" : "schwebe",
"count" : 1
},
{
"word" : "screenforcespecial",
"count" : 1
},
{
"word" : "sebastian",
"count" : 1
},
{
"word" : "seinem",
"count" : 1
},
{
"word" : "seiten",
"count" : 1
},
{
"word" : "seither",
"count" : 1
},
{
"word" : "selbst",
"count" : 1
},
{
"word" : "seltener",
"count" : 1
},
{
"word" : "sendet",
"count" : 1
},
{
"word" : "sherpa",
"count" : 1
},
{
"word" : "shotshop",
"count" : 1
},
{
"word" : "showdowns",
"count" : 1
},
{
"word" : "simplen",
"count" : 1
},
{
"word" : "ski",
"count" : 1
},
{
"word" : "skipiste",
"count" : 1
},
{
"word" : "skizziert",
"count" : 1
},
{
"word" : "slop",
"count" : 1
},
{
"word" : "smartphone",
"count" : 1
},
{
"word" : "socialkampagne",
"count" : 1
},
{
"word" : "socialmediaberatung",
"count" : 1
},
{
"word" : "socialmediaprognose",
"count" : 1
},
{
"word" : "socialmediastudie",
"count" : 1
},
{
"word" : "sofort",
"count" : 1
},
{
"word" : "sonnengru",
"count" : 1
},
{
"word" : "sopa",
"count" : 1
},
{
"word" : "sorgte",
"count" : 1
},
{
"word" : "souveranitat",
"count" : 1
},
{
"word" : "sowie",
"count" : 1
},
{
"word" : "spannende",
"count" : 1
},
{
"word" : "specials",
"count" : 1
},
{
"word" : "spezialisierte",
"count" : 1
},
{
"word" : "spots",
"count" : 1
},
{
"word" : "sprechen",
"count" : 1
},
{
"word" : "sprecher",
"count" : 1
},
{
"word" : "starke",
"count" : 1
},
{
"word" : "starksten",
"count" : 1
},
{
"word" : "startet",
"count" : 1
},
{
"word" : "stattdessen",
"count" : 1
},
{
"word" : "steigender",
"count" : 1
},
{
"word" : "steil",
"count" : 1
},
{
"word" : "stellen",
"count" : 1
},
{
"word" : "stellt",
"count" : 1
},
{
"word" : "stellvertretender",
"count" : 1
},
{
"word" : "stereotype",
"count" : 1
},
{
"word" : "stern",
"count" : 1
},
{
"word" : "stille",
"count" : 1
},
{
"word" : "stockholm",
"count" : 1
},
{
"word" : "strae",
"count" : 1
},
{
"word" : "strategie",
"count" : 1
},
{
"word" : "strategisch",
"count" : 1
},
{
"word" : "strategische",
"count" : 1
},
{
"word" : "streamingbooms",
"count" : 1
},
{
"word" : "streamingdienst",
"count" : 1
},
{
"word" : "streamingdiensten",
"count" : 1
},
{
"word" : "streamt",
"count" : 1
},
{
"word" : "strenge",
"count" : 1
},
{
"word" : "studie",
"count" : 1
},
{
"word" : "studiopexels",
"count" : 1
},
{
"word" : "styleheads",
"count" : 1
},
{
"word" : "subjektive",
"count" : 1
},
{
"word" : "submarke",
"count" : 1
},
{
"word" : "superhelden",
"count" : 1
},
{
"word" : "superheldenblockbuster",
"count" : 1
},
{
"word" : "sven",
"count" : 1
},
{
"word" : "systematik",
"count" : 1
},
{
"word" : "systems",
"count" : 1
},
{
"word" : "tablet",
"count" : 1
},
{
"word" : "tage",
"count" : 1
},
{
"word" : "tages",
"count" : 1
},
{
"word" : "talk",
"count" : 1
},
{
"word" : "tarifbenefits",
"count" : 1
},
{
"word" : "team",
"count" : 1
},
{
"word" : "teams",
"count" : 1
},
{
"word" : "tech",
"count" : 1
},
{
"word" : "technischen",
"count" : 1
},
{
"word" : "technologieplattform",
"count" : 1
},
{
"word" : "teilnehmer",
"count" : 1
},
{
"word" : "teilt",
"count" : 1
},
{
"word" : "telkomarken",
"count" : 1
},
{
"word" : "testimonial",
"count" : 1
},
{
"word" : "tetra",
"count" : 1
},
{
"word" : "th",
"count" : 1
},
{
"word" : "themen",
"count" : 1
},
{
"word" : "theunissen",
"count" : 1
},
{
"word" : "tiktokkids",
"count" : 1
},
{
"word" : "timo",
"count" : 1
},
{
"word" : "tochterunternehmen",
"count" : 1
},
{
"word" : "tool",
"count" : 1
},
{
"word" : "topbeitrage",
"count" : 1
},
{
"word" : "topf",
"count" : 1
},
{
"word" : "topkaufargumente",
"count" : 1
},
{
"word" : "topmodel",
"count" : 1
},
{
"word" : "toppositionen",
"count" : 1
},
{
"word" : "town",
"count" : 1
},
{
"word" : "tragfahige",
"count" : 1
},
{
"word" : "traumen",
"count" : 1
},
{
"word" : "treffens",
"count" : 1
},
{
"word" : "treibt",
"count" : 1
},
{
"word" : "trennt",
"count" : 1
},
{
"word" : "treueprogramm",
"count" : 1
},
{
"word" : "trotz",
"count" : 1
},
{
"word" : "trump",
"count" : 1
},
{
"word" : "trumpara",
"count" : 1
},
{
"word" : "trustonomy",
"count" : 1
},
{
"word" : "tvvermarkter",
"count" : 1
},
{
"word" : "tvvermarktern",
"count" : 1
},
{
"word" : "tvwerbegeschaft",
"count" : 1
},
{
"word" : "twgesprach",
"count" : 1
},
{
"word" : "u16jahrige",
"count" : 1
},
{
"word" : "ubel",
"count" : 1
},
{
"word" : "ubergabe",
"count" : 1
},
{
"word" : "uberholen",
"count" : 1
},
{
"word" : "ubernehmen",
"count" : 1
},
{
"word" : "ubernehmt",
"count" : 1
},
{
"word" : "uberzeugung",
"count" : 1
},
{
"word" : "udo",
"count" : 1
},
{
"word" : "umbruchs",
"count" : 1
},
{
"word" : "umfangreichen",
"count" : 1
},
{
"word" : "umfassenden",
"count" : 1
},
{
"word" : "umgehort",
"count" : 1
},
{
"word" : "unileverceo",
"count" : 1
},
{
"word" : "unmogliche",
"count" : 1
},
{
"word" : "uns",
"count" : 1
},
{
"word" : "unser",
"count" : 1
},
{
"word" : "unserer",
"count" : 1
},
{
"word" : "unsichtbarkeit",
"count" : 1
},
{
"word" : "unterstreiche",
"count" : 1
},
{
"word" : "unterwegs",
"count" : 1
},
{
"word" : "unterzeichnet",
"count" : 1
},
{
"word" : "ursprungsgedanke",
"count" : 1
},
{
"word" : "urteil",
"count" : 1
},
{
"word" : "usa",
"count" : 1
},
{
"word" : "usfirma",
"count" : 1
},
{
"word" : "usgeschafts",
"count" : 1
},
{
"word" : "usregierung",
"count" : 1
},
{
"word" : "vegane",
"count" : 1
},
{
"word" : "veggieprodukte",
"count" : 1
},
{
"word" : "verandertes",
"count" : 1
},
{
"word" : "veranstaltungsformate",
"count" : 1
},
{
"word" : "verantwortet",
"count" : 1
},
{
"word" : "verantwortlich",
"count" : 1
},
{
"word" : "verantwortung",
"count" : 1
},
{
"word" : "verbesserung",
"count" : 1
},
{
"word" : "verbrenner",
"count" : 1
},
{
"word" : "verbund",
"count" : 1
},
{
"word" : "vereinfacht",
"count" : 1
},
{
"word" : "vergangenen",
"count" : 1
},
{
"word" : "vergleichbar",
"count" : 1
},
{
"word" : "verhalten",
"count" : 1
},
{
"word" : "verloren",
"count" : 1
},
{
"word" : "verlust",
"count" : 1
},
{
"word" : "vermarktungskooperation",
"count" : 1
},
{
"word" : "vermarktungwie",
"count" : 1
},
{
"word" : "verpackungsrelaunch",
"count" : 1
},
{
"word" : "verrat",
"count" : 1
},
{
"word" : "versus",
"count" : 1
},
{
"word" : "vertrag",
"count" : 1
},
{
"word" : "vertrage",
"count" : 1
},
{
"word" : "vertrauen",
"count" : 1
},
{
"word" : "verwaltung",
"count" : 1
},
{
"word" : "verwandtschaft",
"count" : 1
},
{
"word" : "videokunden",
"count" : 1
},
{
"word" : "videowerbung",
"count" : 1
},
{
"word" : "viel",
"count" : 1
},
{
"word" : "vieles",
"count" : 1
},
{
"word" : "vier",
"count" : 1
},
{
"word" : "viral",
"count" : 1
},
{
"word" : "visuelle",
"count" : 1
},
{
"word" : "vollends",
"count" : 1
},
{
"word" : "vorbei",
"count" : 1
},
{
"word" : "vorbeikommt",
"count" : 1
},
{
"word" : "vorganger",
"count" : 1
},
{
"word" : "vorgestellt",
"count" : 1
},
{
"word" : "vorherrschaft",
"count" : 1
},
{
"word" : "vorlaufige",
"count" : 1
},
{
"word" : "vorteile",
"count" : 1
},
{
"word" : "wachst",
"count" : 1
},
{
"word" : "wackelt",
"count" : 1
},
{
"word" : "wagener",
"count" : 1
},
{
"word" : "wahre",
"count" : 1
},
{
"word" : "webseite",
"count" : 1
},
{
"word" : "webseiten",
"count" : 1
},
{
"word" : "webserie",
"count" : 1
},
{
"word" : "weihnachtsfilm",
"count" : 1
},
{
"word" : "weihnachtsspot",
"count" : 1
},
{
"word" : "weise",
"count" : 1
},
{
"word" : "weit",
"count" : 1
},
{
"word" : "weiteren",
"count" : 1
},
{
"word" : "weiterentwicklung",
"count" : 1
},
{
"word" : "weitreichender",
"count" : 1
},
{
"word" : "wellen",
"count" : 1
},
{
"word" : "welt",
"count" : 1
},
{
"word" : "weltchefredakteur",
"count" : 1
},
{
"word" : "weltredaktion",
"count" : 1
},
{
"word" : "wendel",
"count" : 1
},
{
"word" : "wenigen",
"count" : 1
},
{
"word" : "werbeauftritt",
"count" : 1
},
{
"word" : "werbefreies",
"count" : 1
},
{
"word" : "werbegeschaft",
"count" : 1
},
{
"word" : "werbeinvestitionen",
"count" : 1
},
{
"word" : "werbemarkts",
"count" : 1
},
{
"word" : "werbemittel",
"count" : 1
},
{
"word" : "werben",
"count" : 1
},
{
"word" : "werbenation",
"count" : 1
},
{
"word" : "werbespots",
"count" : 1
},
{
"word" : "werbetrager",
"count" : 1
},
{
"word" : "werbungtreibenden",
"count" : 1
},
{
"word" : "wertvoller",
"count" : 1
},
{
"word" : "westend61",
"count" : 1
},
{
"word" : "wetterportal",
"count" : 1
},
{
"word" : "wichtig",
"count" : 1
},
{
"word" : "wiebewegtebilder",
"count" : 1
},
{
"word" : "wieder",
"count" : 1
},
{
"word" : "wirbt",
"count" : 1
},
{
"word" : "wirft",
"count" : 1
},
{
"word" : "wirken",
"count" : 1
},
{
"word" : "wirksamkeit",
"count" : 1
},
{
"word" : "wissen",
"count" : 1
},
{
"word" : "wohnzimmer",
"count" : 1
},
{
"word" : "wolfilser",
"count" : 1
},
{
"word" : "worstcaseszenario",
"count" : 1
},
{
"word" : "wovon",
"count" : 1
},
{
"word" : "yay",
"count" : 1
},
{
"word" : "ysi",
"count" : 1
},
{
"word" : "z",
"count" : 1
},
{
"word" : "zahlen",
"count" : 1
},
{
"word" : "zasur",
"count" : 1
},
{
"word" : "zehn",
"count" : 1
},
{
"word" : "zeitalter",
"count" : 1
},
{
"word" : "zeitenwende",
"count" : 1
},
{
"word" : "zeitschriften",
"count" : 1
},
{
"word" : "zeitungen",
"count" : 1
},
{
"word" : "zeroclickphanomen",
"count" : 1
},
{
"word" : "zilligen",
"count" : 1
},
{
"word" : "zuge",
"count" : 1
},
{
"word" : "zugehorigkeit",
"count" : 1
},
{
"word" : "zukunftsweisend",
"count" : 1
},
{
"word" : "zuletzt",
"count" : 1
},
{
"word" : "zumindest",
"count" : 1
},
{
"word" : "zunehmend",
"count" : 1
},
{
"word" : "zusammenflieen",
"count" : 1
},
{
"word" : "zusammenkommt",
"count" : 1
},
{
"word" : "zuschauer",
"count" : 1
},
{
"word" : "zwar",
"count" : 1
},
{
"word" : "zweifel",
"count" : 1
},
{
"word" : "zwingt",
"count" : 1
}
],
"word_nouns_stats" : [
{
"noun" : "marketing",
"count" : 38
},
{
"noun" : "jahr",
"count" : 21
},
{
"noun" : "tagen",
"count" : 18
},
{
"noun" : "bild",
"count" : 16
},
{
"noun" : "chief",
"count" : 16
},
{
"noun" : "marken",
"count" : 16
},
{
"noun" : "horizont",
"count" : 15
},
{
"noun" : "officer",
"count" : 15
},
{
"noun" : "bank",
"count" : 14
},
{
"noun" : "brand",
"count" : 14
},
{
"noun" : "jahres",
"count" : 13
},
{
"noun" : "president",
"count" : 13
},
{
"noun" : "media",
"count" : 12
},
{
"noun" : "bahn",
"count" : 11
},
{
"noun" : "head",
"count" : 11
},
{
"noun" : "unternehmen",
"count" : 11
},
{
"noun" : "imago",
"count" : 10
},
{
"noun" : "vice",
"count" : 10
},
{
"noun" : "group",
"count" : 9
},
{
"noun" : "mercedesbenz",
"count" : 9
},
{
"noun" : "nachfolgerin",
"count" : 9
},
{
"noun" : "director",
"count" : 8
},
{
"noun" : "investor",
"count" : 8
},
{
"noun" : "relations",
"count" : 8
}
],
"all_request_urls_before_consent" : [
"https://www.horizont.net/",
"https://www.horizont.net/assets/0f7d12688965af88d5b84719bcb8303c.css",
"https://www.horizont.net/assets/e12150155ac1d71fc5ffe6a59cc436a7.css",
"https://www.horizont.net/img/hornet/logo.svg",
"https://www.horizont.net/news/media/49/Serviceplan-Bubble-488936-detailpp.jpeg",
"https://web.cmp.usercentrics.eu/tcf/stub.js",
"https://www.horizont.net/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js",
"https://www.horizont.net/assets/357d275041ad744570203417dcca52f1.js",
"https://privacy-proxy.usercentrics.eu/latest/uc-block.bundle.js",
"https://imagesrv.adition.com/js/srp.js",
"https://www.horizont.net/assets/3f6eb704684822837a408218eae14443.js",
"https://data-975521d9ad.horizont.net/iomm/latest/bootstrap/loader.js",
"https://data-975521d9ad.horizont.net/iomm/latest/manager/base/es6/bundle.js",
"https://www.horizont.net/news/media/49/Abschwung-Rotstift-Sparkurs-Flaute-488826-detailp.jpeg",
"https://www.horizont.net/news/media/49/Collage-Printtitel-2025-488836-detailp.jpeg",
"https://www.horizont.net/news/media/49/Sabine-Kloos-488939-detailp.jpeg",
"https://www.horizont.net/arena/img/video.svg",
"https://www.horizont.net/news/media/49/McFit-Chuck-Norris-KI-Testimonial-488867-detailp.png",
"https://www.horizont.net/news/media/49/Das-sind-die-Kpfe-des-Jahres-2025-488856-detailp.jpeg",
"https://www.horizont.net/news/media/49/Bloomwell-Cannabis-Weihnachten-Familie-488864-detailp.png",
"https://www.horizont.net/news/media/49/Bewegtbildjahr-2025-488325-detailp.jpeg",
"https://www.horizont.net/special/media/3/28718-kdm.jpeg",
"https://www.horizont.net/gallery/media/5080/93976-indexp.png",
"https://www.horizont.net/news/media/49/Der-Klass-Mit-sein-Standardpac-Fischstb-fhrt-Iglo--488974-detailp.jpeg",
"https://www.horizont.net/news/media/49/Serien-des-Jahres-2025-488807-detailp.jpeg",
"https://www.horizont.net/gallery/media/5079/93960-indexp.png",
"https://www.horizont.net/news/media/49/Marketing-Trends--488357-detailpp.jpeg",
"https://www.horizont.net/gallery/media/5078/93931-indexp.jpeg",
"https://www.horizont.net/news/media/49/Esi-Eggleston-Bracey-Leandro-Barreto-Unilever-488972-detailp.jpeg",
"https://www.horizont.net/gallery/media/5077/93927-indexp.png",
"https://www.horizont.net/teaser/media/48/Berlin_Radialsystem-Fernsehturm-473823-width480.jpeg",
"https://www.horizont.net/teaser/media/48/Dmexco-2025-Key-Visual-479539-width480.jpeg",
"https://www.horizont.net/news/author_media/media/28/Papendieck-272014-detail.jpeg",
"https://www.horizont.net/arena/svg/76_kreationdm.svg",
"https://web.cmp.usercentrics.eu/ui/loader.js",
"https://data-975521d9ad.horizont.net/iomm/latest/manager/base/es6/bundle.js",
"https://www.horizont.net/news/author_media/media/47/Katharina-Wildau-465464-detail.jpeg",
"https://www.horizont.net/news/author_media/media/30/Michael-Brandtner-294983-detail.jpeg",
"https://www.horizont.net/news/author_media/media/49/Lars-Kreyenhagen-481869-detail.jpeg",
"https://www.horizont.net/teaser/media/48/Branchentreffpunkt-472435-width480.png",
"https://www.horizont.net/news/author_media/media/47/Henning-Klimczak-Sherpa-Design-467491-detail.jpeg",
"https://www.horizont.net/news/media/45/Deut-Bahn-Regiona-Werdenfels-fhrt-auf-Schi-vor-ein-441981-arenateaser.jpeg",
"https://www.horizont.net/teaser/media/48/E-Commerce-Channel-Deutsche-Post-479072-width940.jpeg",
"https://www.horizont.net/news/author_media/media/45/Tobias-Kargoll-Hiphop-442909-detail.jpeg",
"https://www.horizont.net/news/media/49/AI--Apokalypse--KI-488745-detailp.jpeg",
"https://www.horizont.net/special/media/3/28835-kdm.jpeg",
"https://www.horizont.net/arena/img/photo.svg",
"https://www.horizont.net/teaser/media/41/Academy_Ankndigung-403071-width300.png",
"https://www.horizont.net/news/author_media/media/48/Larissa-Pohl-478166-detail.jpeg",
"https://www.horizont.net/news/author_media/media/38/Kristina-Bonitz-377623-detail.jpeg",
"https://www.horizont.net/arena/svg/71_galerie.svg",
"https://www.horizont.net/teaser/media/41/Deutsche-Post-Logo-fr-Digital-Special-400114-width240.jpeg",
"https://www.horizont.net/news/author_media/media/17/Ralf-Zilligen-160654-detail.jpeg",
"https://www.horizont.net/news/author_media/media/48/Timo-Schnauer--Liganova--2025-471426-detail.jpeg",
"https://www.horizont.net/news/author_media/media/49/Andr-Hennen-488208-detail.jpeg",
"https://www.horizont.net/news/author_media/media/42/Kim-Alexandra-Notz-KNSK-414893-detail.jpeg",
"https://www.horizont.net/news/author_media/media/49/Sven-Fuchs--488200-detail.jpeg",
"https://www.horizont.net/special/media/3/28794-kdm.jpeg",
"https://www.horizont.net/news/media/45/KI-und-Recycling-441975-arenateaser.jpeg",
"https://www.horizont.net/teaser/media/41/Einsteiger_Guide-403073-width300.jpeg",
"https://www.horizont.net/teaser/media/41/Logo-planung-analyse--einzeilig-400068-width480.png",
"https://www.horizont.net/news/media/46/Fr-di-in-ein-Rechenzentr-neb-Serverschrnk-ste-450898-detailp.jpeg",
"https://www.horizont.net/teaser/media/49/Die-Realitt-schockt-488039-width620.png",
"https://www.horizont.net/news/media/46/Volkswa-Mitarbei-beglei-die-Produkt-des-Mode-Tig-450888-arenateaser.jpeg",
"https://www.horizont.net/arena/svg/80_newsletter.svg",
"https://www.horizont.net/arena/svg/55_talkingheads.svg",
"https://www.horizont.net/teaser/media/41/app-store-logo-400061-detail.png",
"https://www.horizont.net/news/author_media/media/49/Thomas-Knwer-Kpunktnull-488445-detail.jpeg",
"https://www.horizont.net/teaser/media/44/ESG-PROFESSIONAL-430796-width300.jpeg",
"https://www.horizont.net/teaser/media/49/Die-Realitt-schockt-488039-width300.png",
"https://www.horizont.net/img/hornet/logo-white.svg",
"https://www.horizont.net/img/form/dropdown-btn-hover.svg",
"https://www.horizont.net/img/form/dropdown-btn-focus.svg",
"https://www.horizont.net/teaser/media/49/HORIZONT-46-472025-Report-485522-detail.jpeg",
"https://www.horizont.net/teaser/media/41/google-play-store-400063-detail.png",
"https://www.horizont.net/arena/svg/73_Icon4.svg",
"https://www.horizont.net/stats/c/3/1/1766378524/232553:232554:232528:232414:232538:232561:232531:232540:232562:232546:232557:232550:232535:232533:232539:232517:232519:232530:232523:232443:232440:232348:232514:232521:232509:232441:232489:232516:232515:232459:232400:232492:232462:232454:232424:232461:232429:232501:232500:232314:232513:232479:232457:232447:232439:232419:232548:232545:232549:232542:232543:232512:232465:232388:229012:232305:222930:222928:220626:220624:229772:232034:231830:232478:232556:232541:232529:232562:232561:232559:232557:232553:232554:232450:232458:232412:232410/",
"https://www.horizont.net/fonts/lato/lato-v23-latin-regular.woff2",
"https://www.horizont.net/fonts/lato/lato-v23-latin-300.woff2",
"https://www.horizont.net/fonts/lato/lato-v23-latin-700.woff2",
"https://www.horizont.net/fonts/lato/lato-v23-latin-900.woff2",
"https://www.horizont.net/fonts/fontawesome-pro/fa-regular-400.woff2",
"https://www.horizont.net/fonts/fontawesome-pro/fa-light-300.woff2",
"https://dfv.containers.piwik.pro/b1f18f90-2a33-4655-81d1-f15cb2f0df98.js",
"https://web.cmp.usercentrics.eu/ui/v/3.89.0/WebSdk.lib.1229c023.js",
"https://v1.api.service.cmp.usercentrics.eu/latest/core/34xxNtigI",
"https://experience.piano.io/xbuilder/experience/load?aid=43HL4OSHJg",
"https://www.horizont.net/fonts/fontawesome-pro/fa-solid-900.woff2",
"https://web.cmp.usercentrics.eu/cdcs/v/1.0.0/index.html",
"https://app.usercentrics.eu/session/1px.png?settingsId=34xxNtigI",
"https://cdn.tinypass.com/api/tinypass.min.js",
"https://www.horizont.net/fonts/lato/lato-v23-latin-700italic.woff2",
"https://cdn.cxense.com/cx.cce.js",
"https://www.horizont.net/fonts/fontawesome-pro/fa-brands-400.woff2",
"https://www.horizont.net/gallery/media/5080/93994-980w.jpeg",
"https://data-975521d9ad.horizont.net/iomb/latest/sensor/manager/base/es6/bundle.js",
"https://cdn.cxense.com/cx.js",
"https://c2.piano.io/xbuilder/experience/execute?aid=43HL4OSHJg",
"https://www.youtube.com/iframe_api",
"https://www.horizont.net/gallery/media/5080/93976-980w.png",
"https://ad3.adfarm1.adition.com/js?wp_id=5245449&gdpr=${GDPR}&gdpr_consent=${GDPR_CONSENT_39}",
"https://data-975521d9ad.horizont.net/base.io",
"https://v1.api.service.cmp.usercentrics.eu/latest/1/cmp/de/TCF/34xxNtigI/208.70.567/208.70.567?activeTcfVendorsListVersion=138&previousTcfVendorsListVersion=138&previousTcfPolicyVersion=5",
"https://static.pinpoll.com/static/start.html",
"https://www.youtube.com/s/player/50cc0679/www-widgetapi.vflset/www-widgetapi.js",
"https://cdn.cxense.com/sp1.html",
"https://static.pinpoll.com/static/complete.html",
"https://web.cmp.usercentrics.eu/ui/v/3.89.0/TcfCmpController.672cdb8f.js",
"https://www.horizont.net/gallery/media/5080/93995-980w.jpeg",
"https://ad3.adfarm1.adition.com/banner?sid=5245449&adjsver=0&fvers=&iframe=0&ref=-&ro=https%3A//www.horizont.net/&uao=Mozilla/5.0%20%28Windows%20NT%2010.0%3B%20Win64%3B%20x64%29%20AppleWebKit/537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome/142.0.0.0%20Safari/537.3&os=&browser=&userid=0&gdpr=%24%7BGDPR%7D&gdpr_consent=${GDPR_CONSENT_39}&wi=719736485&ac=1&screen_res=&wpt=J&clickurl=",
"https://cdn.cxense.com/cx.js",
"https://www.horizont.net/gallery/media/5080/93996-980w.jpeg",
"https://api.usercentrics.eu/gvl/v3/de.json",
"https://www.horizont.net/gallery/media/5080/93997-980w.jpeg",
"https://privacy-proxy.usercentrics.eu/latest/de.json",
"https://web.cmp.usercentrics.eu/ui/v/3.89.0/UcTcfCmpView.73449668.js",
"https://www.horizont.net/gallery/media/5080/93998-980w.jpeg",
"https://www.horizont.net/js/lib/b2.js?28",
"https://consent-api.service.consent.usercentrics.eu/consent/uw/3",
"https://p1cluster.cxense.com/p1.js",
"https://static.cleverpush.com/channel/loader/ZF2MCzc5YujFufLqk.js",
"https://web.cmp.usercentrics.eu/ui/v/3.89.0/secondLayer.5a7355a9.js",
"https://www.horizont.net/gallery/media/5080/93999-980w.jpeg",
"https://www.horizont.net/js/lib/b1.js?6",
"https://dfv.piwik.pro/ppms.js",
"https://pa.pinpoll.com/v1",
"https://uct.service.usercentrics.eu/uct?v=2&sid=34xxNtigI&t=1&abv=&r=https%3A%2F%2Fwww.horizont.net%2F&cb=1766378525985",
"https://comcluster.cxense.com/Repo/rep.gif?ver=3.2.1&typ=pgv&rnd=mjgo616n7fgdvy9p&sid=1152126119734679060&loc=https%3A%2F%2Fwww.horizont.net%2F&new=1&arf=0<m=1766378525816&ref=&tzo=0&wsz=1368x950&res=1368x768&dpr=1&col=24&bln=en-US&chs=UTF-8&cks=mjgo61efutkkgkx2&ckp=mjgo616nioejud3a&glb=&cp_userState=anon&cst=1nmh4cw5ic0mmcyidzxwl68l9",
"https://web.cmp.usercentrics.eu/ui/v/3.89.0/getToastifyStyle.aa02fc6d.js",
"https://static.cleverpush.com/sdk/chunk/4663.8df372eda3e524bfb908.js",
"https://static.cleverpush.com/sdk/chunk/9835.39db0887a7e918b5270c.js",
"https://www.horizont.net/gallery/media/5080/94000-980w.jpeg",
"https://www.horizont.net/media/media/41/HORIZONT-Neu-400280.png",
"https://id.cxense.com/public/user/id?json=%7B%22identities%22%3A%5B%7B%22type%22%3A%22ckp%22%2C%22id%22%3A%22mjgo616nioejud3a%22%7D%2C%7B%22type%22%3A%22lst%22%2C%22id%22%3A%221nmh4cw5ic0mmcyidzxwl68l9%22%7D%2C%7B%22type%22%3A%22cst%22%2C%22id%22%3A%221nmh4cw5ic0mmcyidzxwl68l9%22%7D%5D%7D&callback=cXJsonpCB1",
"https://dfv.piwik.pro/ppms.php",
"https://static.cleverpush.com/sdk/chunk/1038.a1e2c38f5fce28ea7400.js",
"https://static.cleverpush.com/sdk/chunk/8115.0c280d8ad5f540cb0b78.js",
"https://static.cleverpush.com/sdk/chunk/4005.3d63c24bc8d2a0b44a66.js",
"https://www.horizont.net/gallery/media/5080/93983-980w.jpeg",
"https://static.cleverpush.com/sdk/chunk/6103.b263f1b7e26945cda8ae.js",
"https://www.horizont.net/gallery/media/5080/94002-980w.jpeg",
"https://static.cleverpush.com/sdk/chunk/7720.5d2dfbea0cd3252a5b11.js",
"https://static.cleverpush.com/sdk/chunk/6034.a63d2d55f22da4401b33.js",
"https://static.cleverpush.com/sdk/chunk/9407.d48568982a7fb4d9e265.js",
"https://www.horizont.net/gallery/media/5080/94003-980w.png",
"https://static.cleverpush.com/sdk/chunk/2447.c6d5e451513d847e737e.js",
"https://static.cleverpush.com/sdk/chunk/9800.6d445a6fc26aa98d90f4.js",
"https://static.cleverpush.com/sdk/chunk/438.a5234b9207e779f1553e.js",
"https://static.cleverpush.com/sdk/chunk/2156.9144dc7630144c356758.js",
"https://api.dmp.pinpoll.com/public/remarketing",
"https://www.horizont.net/gallery/media/5080/94004-980w.jpeg",
"https://api.cleverpush.com/channel/optin-visitor",
"https://www.horizont.net/gallery/media/5080/94005-980w.jpeg",
"https://www.horizont.net/gallery/media/5080/94006-980w.png",
"https://www.horizont.net/gallery/media/5080/94007-980w.jpeg",
"https://www.horizont.net/gallery/media/5080/94008-980w.jpeg",
"https://www.horizont.net/gallery/media/5080/94009-980w.jpeg",
"https://www.horizont.net/gallery/media/5080/94010-980w.jpeg",
"https://www.horizont.net/gallery/media/5080/94011-980w.jpeg",
"https://www.horizont.net/favicon.png",
"https://ad3.adfarm1.adition.com/s?t=lov4QRs&v=1&w=1101731083&a=1&b=11&f=0&o=17&r=176&e=&ro=https%3A//www.horizont.net/&uao=Mozilla/5.0%20%28Windows%20NT%2010.0%3B%20Win64%3B%20x64%29%20AppleWebKit/537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome/142.0.0.0%20Safari/537.3&optout=1&gdpr=1&gdpr_consent=&shb=1&s=4778286!platform(desktop)adtype(banner)slotname(dfv-horizont.net-Home-StageAdAufmacher-300x250)size(300%2C600*4799291!platform(desktop)adtype(banner)slotname(dfv-horizont.net-Home-StageAdSwissNachrichten-300x250)size(300%2C250*4793782!platform(desktop)adtype(banner)slotname(dfv-horizont.net-Home-StageAdPuaNachrichten-300x250)size(300%2C250*4793783!platform(desktop)adtype(banner)slotname(dfv-horizont.net-Home-StageAdPua-940x250)size(940%2C250*4778281!platform(desktop)adtype(banner)slotname(dfv-horizont.net-Home-Billboard-940x250)size(940%2C600*4778283!platform(desktop)adtype(banner)slotname(dfv-horizont.net-Home-ArenaAd1-940x250)size(940%2C900*4778284!platform(desktop)adtype(banner)slotname(dfv-horizont.net-Home-ArenaAd2-940x250)size(940%2C900*4778285!platform(desktop)adtype(banner)slotname(dfv-horizont.net-Home-ArenaAd3-940x250)size(940%2C900*5254982!platform(desktop)adtype(video)slotname(dfv-horizont.net-Home-ArenaAd3Video-940x250)size(940%2C900*4778289!platform(desktop)adtype(banner)slotname(dfv-horizont.net-Home-Superbanner-980x150)size(2600%2C1200*4778282!platform(desktop)adtype(banner)slotname(dfv-horizont.net-Home-Skyscraperrechts-300x600)size(300%2C600*4778251!platform(desktop)adtype(banner)slotname(dfv-horizont.net-Home-Skyscraperlinks-300x600)size(300%2C600*4778288!platform(desktop)adtype(banner)slotname(dfv-horizont.net-Home-LayerAd-1x1)size(1200%2C900",
"https://imagesrv.adition.com/banners/3437/files/00/31/63/60/000003236704.jpg",
"https://imagesrv.adition.com/banners/3437/files/00/31/59/3e/000003234110.jpg",
"https://imagesrv.adition.com/synced/dsa/dsa.js",
"https://imagesrv.adition.com/synced/dsa/dsa.js",
"https://imagesrv.adition.com/synced/dsa/dsa.js",
"https://imagesrv.adition.com//banners/3437/network.js",
"https://imagesrv.adition.com//banners/3437/network.js",
"https://imagesrv.adition.com//banners/3437/network.js",
"https://imagesrv.adition.com/banners/3437/files/00/31/69/4e/000003238222.jpg",
"https://imagesrv.adition.com//banners/3437/network.js",
"https://imagesrv.adition.com/synced/dsa/dsa.js",
"https://imagesrv.adition.com/banners/3437/files/00/30/24/28/000003154984.jpg",
"https://imagesrv.adition.com/js/adition.js",
"https://imagesrv.adition.com/js/adition.js",
"https://imagesrv.adition.com/js/adition.js",
"https://buy.tinypass.com/api/v3/anon/assets/sdk-runtime-config.js?aid=43HL4OSHJg",
"https://vt.adition.com/d?lid=7586538005829649625&n=3437&c=7165317&b=24452808&cu=4793782&vt=0&elapsed=1&ma=0&suvt=0&h=0&v=0&vt_50=0&vt_60=0&vt_100=0&vt_cust=0&version=6",
"https://vt.adition.com/d?lid=7586538005829780697&n=3437&c=8011802&b=24410331&cu=4778281&vt=0&elapsed=1&ma=98&suvt=0&h=0&v=0&vt_50=0&vt_60=0&vt_100=0&vt_cust=0&version=6",
"https://vt.adition.com/d?lid=7586538005830173913&n=3437&c=8023402&b=24436635&cu=4778282&vt=0&elapsed=1&ma=100&suvt=0&h=0&v=0&vt_50=0&vt_60=0&vt_100=0&vt_cust=0&version=6"
],
"all_request_urls_after_accept_all_consent" : [
"https://uct.service.usercentrics.eu/uct?v=2&sid=34xxNtigI&t=5&abv=&r=https%3A%2F%2Fwww.horizont.net%2F&cb=1766378529977",
"https://datawrapper.dwcdn.net/CgTcF/3/",
"https://datawrapper.dwcdn.net/CgTcF/35/",
"https://dfv.piwik.pro/ppms.php",
"https://consent-api.service.consent.usercentrics.eu/consent/uw/3",
"https://dfv.piwik.pro/ppms.php",
"https://static.chartbeat.com/js/chartbeat.js",
"https://connect.facebook.net/en_US/fbevents.js",
"https://snap.licdn.com/li.lms-analytics/insight.min.js",
"https://datawrapper.dwcdn.net/CgTcF/37/",
"https://sp.horizont.net/roller/coaster",
"https://script.crazyegg.com/pages/scripts/0048/5832.js?490660",
"https://datawrapper.dwcdn.net/CgTcF/38/",
"https://script.crazyegg.com/pages/data-scripts/0048/5832/site/www.horizont.net.json?t=1",
"https://datawrapper.dwcdn.net/lib/load-polyfills.3ef2fbcd.js",
"https://datawrapper.dwcdn.net/lib/vis/d3-lines.datawrapper.459f4bdc.css",
"https://datawrapper.dwcdn.net/lib/vendor/dw-2.0.min.a4f95ddf.js",
"https://script.crazyegg.com/pages/versioned/common-scripts/41a6a8d4fbac8ef63846164d03d46faf.js",
"https://static.dwcdn.net/css/roboto.css",
"https://datawrapper.dwcdn.net/lib/main.63a2ddad.js",
"https://datawrapper.dwcdn.net/lib/vis/d3-lines.2843a66e.js",
"https://datawrapper.dwcdn.net/lib/vis/d3-lines.datawrapper-dark.459f4bdc.css",
"https://static.dwcdn.net/css/fonts/roboto/roboto_400.woff2",
"https://static.dwcdn.net/css/fonts/roboto/roboto_700.woff2",
"https://static.dwcdn.net/css/fonts/roboto/roboto_400italic.woff2",
"https://script.crazyegg.com/pages/data-scripts/0048/5832/sampling/www.horizont.net.json?t=1",
"https://ping.chartbeat.net/ping?h=horizont.net&p=%2F&u=C3PJwvCH9Cqk1j-wQ&d=horizont.net&g=55355&g0=Homepage&g1=No%20Author&n=1&f=00001&c=0&x=0&m=0&y=29581&o=1368&w=950&j=45&R=1&W=0&I=0&E=0&e=0&r=&PA=https%3A%2F%2Fwww.horizont.net%2F&b=1725&t=Cb_ocqDz6K8wBeCuFb-hbc9B9Bpod&V=150&i=HORIZONT%20-%20Plattform%20f%C3%BCr%20Marketing%2C%20Werbung%2C%20Medien%20%26%20Agenturen&tz=0&_acct=anon&sn=1&sv=DSeLafBMdYtyBWtPgFtzSXL-aS-v&sr=external&sd=1&im=067b2ff3&_",
"https://px.ads.linkedin.com/attribution_trigger?pid=2399692&time=1766378530226&url=https%3A%2F%2Fwww.horizont.net%2F",
"https://pagestates-tracking.crazyegg.com/healthcheck",
"https://assets-tracking.crazyegg.com/healthcheck",
"https://connect.facebook.net/signals/config/256521271203949?v=2.9.248&r=stable&domain=www.horizont.net&hme=17590b9a2e1b26755cdc9ecb401f9f46bca979d3ccce95d786db0936167af731&ex_m=94%2C156%2C134%2C20%2C67%2C68%2C127%2C63%2C43%2C128%2C72%2C62%2C10%2C141%2C80%2C15%2C93%2C28%2C122%2C115%2C70%2C73%2C121%2C138%2C102%2C143%2C7%2C3%2C4%2C6%2C5%2C2%2C81%2C91%2C144%2C224%2C167%2C57%2C226%2C227%2C50%2C183%2C27%2C69%2C232%2C231%2C170%2C30%2C56%2C9%2C59%2C87%2C88%2C89%2C95%2C118%2C29%2C26%2C120%2C117%2C116%2C135%2C71%2C137%2C136%2C45%2C55%2C111%2C14%2C140%2C40%2C213%2C215%2C177%2C23%2C24%2C25%2C17%2C18%2C39%2C35%2C37%2C36%2C76%2C82%2C86%2C100%2C126%2C129%2C41%2C101%2C21%2C19%2C107%2C64%2C33%2C131%2C130%2C132%2C123%2C22%2C32%2C54%2C99%2C139%2C65%2C16%2C133%2C104%2C31%2C193%2C163%2C284%2C211%2C154%2C196%2C189%2C164%2C97%2C119%2C75%2C109%2C49%2C44%2C103%2C42%2C108%2C114%2C53%2C60%2C113%2C48%2C51%2C47%2C90%2C142%2C0%2C112%2C13%2C110%2C11%2C1%2C52%2C83%2C58%2C61%2C106%2C79%2C78%2C145%2C146%2C84%2C85%2C8%2C92%2C46%2C124%2C77%2C74%2C66%2C105%2C96%2C38%2C125%2C34%2C98%2C12%2C147",
"https://datawrapper.dwcdn.net/CgTcF/38/dataset.csv",
"https://pt.dwcdn.net/CgTcF.css",
"https://www.facebook.com/tr/?id=256521271203949&ev=ViewContent&dl=https%3A%2F%2Fwww.horizont.net%2F&rl=&if=false&ts=1766378530514&sw=1368&sh=768&v=2.9.248&r=stable&ec=0&o=4126&fbp=fb.1.1766378530509.247519191511370577&ler=empty&cdl=API_unavailable&pmd[description]=Lesen%20Sie%20hier%20immer%20top-aktuell%20alle%20wichtigen%20Nachrichten%20und%20Hintergr%C3%BCnde%20aus%20Marketing%2C%20Werbung%2C%20Medien%2C%20Tech%20und%20Kommunikation!&plt=1137.400001525879&it=1766378530215&coo=false&expv2[0]=pl1&expv2[1]=el2&expv2[2]=bc1&expv2[3]=mr2&rqm=GET",
"https://px4.ads.linkedin.com/collect?v=2&fmt=js&pid=2399692&time=1766378530226&url=https%3A%2F%2Fwww.horizont.net%2F&e_ipv6=AQLMPVCzW4HCPwAAAZtEXWYVBEidIGnnXs5j7XJI4YNNF7pOyeIn6E9-Ipcl5gAHZ5msNBs",
"https://www.facebook.com/privacy_sandbox/pixel/register/trigger/?id=256521271203949&ev=ViewContent&dl=https%3A%2F%2Fwww.horizont.net%2F&rl=&if=false&ts=1766378530514&sw=1368&sh=768&v=2.9.248&r=stable&ec=0&o=4126&fbp=fb.1.1766378530509.247519191511370577&ler=empty&cdl=API_unavailable&pmd[description]=Lesen%20Sie%20hier%20immer%20top-aktuell%20alle%20wichtigen%20Nachrichten%20und%20Hintergr%C3%BCnde%20aus%20Marketing%2C%20Werbung%2C%20Medien%2C%20Tech%20und%20Kommunikation!&plt=1137.400001525879&it=1766378530215&coo=false&expv2[0]=pl1&expv2[1]=el2&expv2[2]=bc1&expv2[3]=mr2&rqm=FGET",
"https://tracking.crazyegg.com/clock?u=485832&st=240077&t=1766378530410&tk=27878e1ff21b9fc54e50bfbb4491f664",
"https://www.facebook.com/privacy_sandbox/topics/registration/?id=256521271203949",
"https://script.crazyegg.com/pages/versioned/tracking-scripts/95a8953a8d9fb98bae295503a14c4fac.js",
"https://tracking.crazyegg.com/v11?u=485832&st=240077&g=14207&tk=27878e1ff21b9fc54e50bfbb4491f664",
"https://px.ads.linkedin.com/wa/?medium=fetch&fmt=g"
],
"full_cookies_before_consent" : [
{
"name" : "PHPSESSID",
"value" : "jgnuiu2il2qh8000u6f1qpd64cdp68a666km4o2p9lc38uargrm2p93d851eppcd",
"domain" : "www.horizont.net",
"path" : "/",
"expires" : -1,
"size" : 73,
"httpOnly" : true,
"secure" : false,
"session" : true,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "stg_traffic_source_priority",
"value" : "1",
"domain" : "www.horizont.net",
"path" : "/",
"expires" : 1766380326,
"size" : 28,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_pctx",
"value" : "%7Bu%7DN4IgrgzgpgThIC4B2YA2qA05owMoBcBDfSREQpAeyRCwgEt8oBJAEzIEYOBWAJg94A2LgE4A7AGYALILEiADIPkgAvkA",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800506525,
"size" : 104,
"httpOnly" : false,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_pcid",
"value" : "%7B%22browserId%22%3A%22mjgo616nioejud3a%22%7D",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800506525,
"size" : 51,
"httpOnly" : false,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "__tbc",
"value" : "%7Bkpex%7DHx4v4oWoQvXaBVeqK4yF33_sZrZzzV0eWX5U8tL-N7iui4kYUUMUv4rt3dz-UC0H",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800938525.79086,
"size" : 79,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "__pat",
"value" : "3600000",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1768970525,
"size" : 12,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "__pvi",
"value" : "eyJpZCI6InYtbWpnbzYxNnY3em81NGptaiIsImRvbWFpbiI6Ii5ob3Jpem9udC5uZXQiLCJ0aW1lIjoxNzY2Mzc4NTI1NzkxfQ%3D%3D",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1766464925,
"size" : 109,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "xbc",
"value" : "%7Bkpex%7DeInUtR8quowesYZtgTRSC0FuOMotoWEmfM-HT3P6r_c",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800938525.79281,
"size" : 56,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "YSC",
"value" : "WfQtYShPAMs",
"domain" : ".youtube.com",
"path" : "/",
"expires" : -1,
"size" : 14,
"httpOnly" : true,
"secure" : true,
"session" : true,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "__Secure-ROLLOUT_TOKEN",
"value" : "CIDfpKXs0JbyvAEQ3N_F5LDQkQMY3N_F5LDQkQM%3D",
"domain" : ".youtube.com",
"path" : "/",
"expires" : 1781930525.79992,
"size" : 64,
"httpOnly" : true,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "VISITOR_INFO1_LIVE",
"value" : "qIiDYTG5g_A",
"domain" : ".youtube.com",
"path" : "/",
"expires" : 1781930525.79998,
"size" : 29,
"httpOnly" : true,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "VISITOR_PRIVACY_METADATA",
"value" : "CgJOTBIhEh0SGwsMDg8QERITFBUWFxgZGhscHR4fICEiIyQlJiBd",
"domain" : ".youtube.com",
"path" : "/",
"expires" : 1781930525.80001,
"size" : 76,
"httpOnly" : true,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "cX_P",
"value" : "mjgo616nioejud3a",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800506525,
"size" : 20,
"httpOnly" : false,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_pk_id.b1f18f90-2a33-4655-81d1-f15cb2f0df98.3f67",
"value" : "6a8cbecc357f8637.1766378526.1.1766378526.1766378526.",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800333726,
"size" : 100,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_pk_ses.b1f18f90-2a33-4655-81d1-f15cb2f0df98.3f67",
"value" : "*",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1766380326,
"size" : 50,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "cX_G",
"value" : "cx%3A2w0ole511izcp1ykpgs114z04b%3A3a1bbu19dv73i",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800506526,
"size" : 51,
"httpOnly" : false,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "stg_last_interaction",
"value" : "Mon%2C%2022%20Dec%202025%2004:42:06%20GMT",
"domain" : "www.horizont.net",
"path" : "/",
"expires" : 1797914526,
"size" : 61,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "stg_returning_visitor",
"value" : "Mon%2C%2022%20Dec%202025%2004:42:06%20GMT",
"domain" : "www.horizont.net",
"path" : "/",
"expires" : 1797914526,
"size" : 62,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
}
],
"full_cookies_after_accept_all_consent" : [
{
"name" : "PHPSESSID",
"value" : "jgnuiu2il2qh8000u6f1qpd64cdp68a666km4o2p9lc38uargrm2p93d851eppcd",
"domain" : "www.horizont.net",
"path" : "/",
"expires" : -1,
"size" : 73,
"httpOnly" : true,
"secure" : false,
"session" : true,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "stg_traffic_source_priority",
"value" : "1",
"domain" : "www.horizont.net",
"path" : "/",
"expires" : 1766380330,
"size" : 28,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_pctx",
"value" : "%7Bu%7DN4IgrgzgpgThIC4B2YA2qA05owMoBcBDfSREQpAeyRCwgEt8oBJAEzIEYOBWAJg94A2LgE4A7AGYALILEiADIPkgAvkA",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800506525,
"size" : 104,
"httpOnly" : false,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_pcid",
"value" : "%7B%22browserId%22%3A%22mjgo616nioejud3a%22%7D",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800506525,
"size" : 51,
"httpOnly" : false,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "__tbc",
"value" : "%7Bkpex%7DHx4v4oWoQvXaBVeqK4yF33_sZrZzzV0eWX5U8tL-N7iui4kYUUMUv4rt3dz-UC0H",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800938525.79086,
"size" : 79,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "__pat",
"value" : "3600000",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1768970525,
"size" : 12,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "__pvi",
"value" : "eyJpZCI6InYtbWpnbzYxNnY3em81NGptaiIsImRvbWFpbiI6Ii5ob3Jpem9udC5uZXQiLCJ0aW1lIjoxNzY2Mzc4NTI1NzkxfQ%3D%3D",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1766464925,
"size" : 109,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "xbc",
"value" : "%7Bkpex%7DeInUtR8quowesYZtgTRSC0FuOMotoWEmfM-HT3P6r_c",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800938525.79281,
"size" : 56,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "YSC",
"value" : "WfQtYShPAMs",
"domain" : ".youtube.com",
"path" : "/",
"expires" : -1,
"size" : 14,
"httpOnly" : true,
"secure" : true,
"session" : true,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "__Secure-ROLLOUT_TOKEN",
"value" : "CIDfpKXs0JbyvAEQ3N_F5LDQkQMY3N_F5LDQkQM%3D",
"domain" : ".youtube.com",
"path" : "/",
"expires" : 1781930525.79992,
"size" : 64,
"httpOnly" : true,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "VISITOR_INFO1_LIVE",
"value" : "qIiDYTG5g_A",
"domain" : ".youtube.com",
"path" : "/",
"expires" : 1781930525.79998,
"size" : 29,
"httpOnly" : true,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "VISITOR_PRIVACY_METADATA",
"value" : "CgJOTBIhEh0SGwsMDg8QERITFBUWFxgZGhscHR4fICEiIyQlJiBd",
"domain" : ".youtube.com",
"path" : "/",
"expires" : 1781930525.80001,
"size" : 76,
"httpOnly" : true,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "cX_P",
"value" : "mjgo616nioejud3a",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800506525,
"size" : 20,
"httpOnly" : false,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_pk_id.b1f18f90-2a33-4655-81d1-f15cb2f0df98.3f67",
"value" : "6a8cbecc357f8637.1766378526.1.1766378526.1766378526.",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800333730,
"size" : 100,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_pk_ses.b1f18f90-2a33-4655-81d1-f15cb2f0df98.3f67",
"value" : "*",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1766380330,
"size" : 50,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "cX_G",
"value" : "cx%3A2w0ole511izcp1ykpgs114z04b%3A3a1bbu19dv73i",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800506526,
"size" : 51,
"httpOnly" : false,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_sp_ses.3f67",
"value" : "*",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1766380330,
"size" : 13,
"httpOnly" : false,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "stg_last_interaction",
"value" : "Mon%2C%2022%20Dec%202025%2004:42:10%20GMT",
"domain" : "www.horizont.net",
"path" : "/",
"expires" : 1797914530,
"size" : 61,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "stg_returning_visitor",
"value" : "Mon%2C%2022%20Dec%202025%2004:42:10%20GMT",
"domain" : "www.horizont.net",
"path" : "/",
"expires" : 1797914530,
"size" : 62,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_sp_id.3f67",
"value" : "4bb31a3e-3eab-48e5-ad10-20fc5b13ce81.1766378530.1.1766378530..467eb446-c718-48cf-a58c-b27290a34925..7269cbd7-4bf4-48f4-8b96-1bcf5e41e0df.1766378530096.1",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800938530.15476,
"size" : 163,
"httpOnly" : false,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "sp",
"value" : "f5007666-87b0-4fc9-9d13-9777f1b4ae10",
"domain" : "sp.horizont.net",
"path" : "/",
"expires" : 1797914531.17939,
"size" : 38,
"httpOnly" : false,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_cb",
"value" : "C3PJwvCH9Cqk1j-wQ",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800506530,
"size" : 20,
"httpOnly" : false,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_chartbeat2",
"value" : ".1766378530177.1766378530177.1.DSeLafBMdYtyBWtPgFtzSXL-aS-v.1",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1800506530,
"size" : 72,
"httpOnly" : false,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_cb_svref",
"value" : "external",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1766380330,
"size" : 17,
"httpOnly" : false,
"secure" : true,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "cebs",
"value" : "1",
"domain" : ".horizont.net",
"path" : "/",
"expires" : -1,
"size" : 5,
"httpOnly" : false,
"secure" : false,
"session" : true,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_fbp",
"value" : "fb.1.1766378530509.247519191511370577",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1774154530,
"size" : 41,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_ce.clock_data",
"value" : "385%2C172.99.188.226%2C1%2C8dcc639a1db9021b7d2f8fbaf6e54eef%2CChrome%2CNL",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1766464930,
"size" : 87,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "cebsp_",
"value" : "1",
"domain" : ".horizont.net",
"path" : "/",
"expires" : -1,
"size" : 7,
"httpOnly" : false,
"secure" : false,
"session" : true,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
},
{
"name" : "_ce.s",
"value" : "v~678421f16083a9c7535000aaf327ef29e4f3c4a4~lcw~1766378531047~vir~new~lva~1766378530408~vpv~0~v11.cs~240077~v11.s~943b58c0-def0-11f0-b99a-8788e5b1e50e~v11.vs~678421f16083a9c7535000aaf327ef29e4f3c4a4~v11.fsvd~eyJ1cmwiOiJob3Jpem9udC5uZXQiLCJyZWYiOiIiLCJ1dG0iOltdfQ%3D%3D~v11.sla~1766378530894~v11.ss~1766378530898~v11ls~943b58c0-def0-11f0-b99a-8788e5b1e50e~gtrk.ngv~e30%3D~gtrk.cnv~ayn~lcw~1766378531050",
"domain" : ".horizont.net",
"path" : "/",
"expires" : 1797914531,
"size" : 405,
"httpOnly" : false,
"secure" : false,
"session" : false,
"priority" : "Medium",
"sameParty" : false,
"sourceScheme" : "Secure",
"sourcePort" : 443
}
]
}