eXTReMe Scraping API| URL: | https://persoenlich.com  (UTC) |
| Request ID: | 2026-08-29-04-02-02-wxR7UQoDxxkFesH1ssLL |
| Scraper Location: | USA |
| Scrape Status: | Success View Full API JSON |
 |
|
|
| Title: persoenlich.com - Das Online-Magazin der Schweizer Kommunikationswirtschaft |
| Description: Das Online-Magazin der Schweizer Kommunikationswirtschaft |
| Top 25 Nouns: publiziert schweizer zurcher bern christian media beck fueter porchet sandra schweiz agentur albert diskussionen emmerich fotogalerie interview jahren linie radio rostis swiss team zurich agencies |
| Category | Domain | Compliancy Score Higher is better |
Tracking Cookies Before / Accept / Necessary Consent |
Tracking Pixels Before / Accept / Necessary Consent |
Cookie Banner | |
|---|---|---|---|---|---|---|
| News | persoenlich.com |
9215 | 0 / - / - | 5 / - / - | Not Found |
| Domain | Compliancy Score Before / Accept / Necessary Consent |
|---|
News |
9215 | |
| Tracking Cookies | 0 / - / - | |
| Tracking Pixels | 5 / - / - | |
| Cookie Banner | Not Found |
| Cookie Banner Found | No |
| Cookie Banner Accept All Button Found | No |
| Cookie Banner Necessary Only Button Found | No |
| Google Consent Mode Found | V2 |
| GCM V2 Basic Mode Found | No |
| GCM V2 Advanced Mode Found | No |
| GCM V2 Misconfiguration Found | No |
| Bing Ads UET Consent Mode Found | No |
Before / Accept / Necessary Consent | |
| Google Requests | 5 / - / - |
| Google Analytics Pixels | 0 / - / - |
| Google Ads Pixels | 4 / - / - |
Before / Accept / Necessary Consent | |
| Analytics Requests | 5 / - / - |
| Marketing Requests | 0 / - / - |
| Ads Requests | 8 / - / - |
| Total Requests | 136 / - / - |
Before / Accept / Necessary Consent | |
| Tracking Cookies | 0 / - / - |
| First-Party Cookies | 2 / - / - |
| Third-Party Cookies | 2 / - / - |
| Third-Party Tags Cookies | 0 / - / - |
| Persistent Cookies With ID | 4 / - / - |
| Total Cookies | 4 / - / - |
Before / Accept / Necessary Consent | |
| North America Requests | 56 / - / - |
| Europe Requests | 78 / - / - |
| Asia Requests | 0 / - / - |
| South America Requests | 0 / - / - |
| Africa Requests | 0 / - / - |
| Oceania Requests | 0 / - / - |
Before / Accept / Necessary Consent | |
| Data Transferred | 2.9MB / - / - |
| Network Transfering Time | 217.6s / - / - |
| Quic Security Protocol | 14 |
| TLS 1.3 Security Protocol | 115 |
| TLS 1.2 Security Protocol | 2 |
| HTTP 200 Responses | 136 |
| HTTP 300 Responses | 0 |
| HTTP 400 Responses | 0 |
| HTTP 500 Responses | 0 |
| H3 Protocol | 14 |
| H2 Protocol | 119 |
| HTTP 1.1 Protocol | 1 |
| HTTP 1 Protocol | 0 |
| Data Protocol | 1 |
| Blob Protocol | 1 |
| Number of Words | 1219 |
| Top 25 Nouns: publiziert schweizer zurcher bern christian media beck fueter porchet sandra schweiz agentur albert diskussionen emmerich fotogalerie interview jahren linie radio rostis swiss team zurich agencies | |
| Number of HREFs | 157 |
| Number of IMGs | 49 |
| Number of BUTTONs | 0 |
| Number of FORMs | 3 |
| Number of HEADINGs | 107 |
| Number of PARAGRAPHs | 15 |
|
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| Google Consent Mode | Bing Ads Consent Mode | ||
| before_consent | analytics_storage | ✔ denied | - |
| ad_personalization | ✔ denied | - | |
| ad_storage | ✔ denied | ✔ N/A | |
| ad_user_data | ✔ denied | - | |
| functionality_storage | ✘ granted | - | |
| personalization_storage | ✔ denied | - | |
| security_storage | ✔ denied | - | |
| after_accept_all_consent | analytics_storage | ✔ granted | - |
| ad_personalization | ✔ granted | - | |
| ad_storage | ✔ granted | ✔ N/A | |
| ad_user_data | ✔ granted | - | |
| functionality_storage | ✔ granted | - | |
| personalization_storage | ✔ granted | - | |
| security_storage | ✔ granted | - | |
| after_necessary_only_consent | analytics_storage | ✘ granted | - |
| ad_personalization | ✘ granted | - | |
| ad_storage | ✘ granted | ✔ N/A | |
| ad_user_data | ✘ granted | - | |
| functionality_storage | ✘ granted | - | |
| personalization_storage | ✘ granted | - | |
| security_storage | ✘ granted | - |
| Google Consent Mode | Bing Ads Consent Mode | |
| before_consent | ||
| analytics_storage | ✔ denied | - |
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| ad_storage | ✔ denied | ✔ N/A |
| ad_user_data | ✔ denied | - |
| functionality_storage | ✘ granted | - |
| personalization_storage | ✔ denied | - |
| security_storage | ✔ denied | - |
| after_accept_all_consent | ||
| analytics_storage | ✔ granted | - |
| ad_personalization | ✔ granted | - |
| ad_storage | ✔ granted | ✔ N/A |
| ad_user_data | ✔ granted | - |
| functionality_storage | ✔ granted | - |
| personalization_storage | ✔ granted | - |
| security_storage | ✔ granted | - |
| after_necessary_only_consent | ||
| analytics_storage | ✘ granted | - |
| ad_personalization | ✘ granted | - |
| ad_storage | ✘ granted | ✔ N/A |
| ad_user_data | ✘ granted | - |
| functionality_storage | ✘ granted | - |
| personalization_storage | ✘ granted | - |
| security_storage | ✘ granted | - |
|
|
| compliancy_score | 9215 |
| tracking_ | -165 |
| tracking_ | -165 |
| google_ | -75 |
| google_ | 0 |
| google_ | 0 |
| google_ | 0 |
| google_ | -20 |
| bing_ | 0 |
| tracking_ | -150 |
| tracking_ | 0 |
| tracking_ | 0 |
| tracking_ | 0 |
| third_ | -80 |
| third_ | 0 |
| third_ | -20 |
| third_ | 0 |
| third_ | 0 |
| persistent_ | -80 |
| cookies_ | 0 |
| cookies_ | 0 |
| requests_ | -30 |
|
Before Consent:
|
After Accept All Consent:
|
After Necessary Only Consent:
|
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"innerText" : "Der Leiter Marketing geht aufgrund einer Neuausrichtung Ende August «im gegenseitigen Einvernehmen». Gegenüber persoenlich.com zieht Emmerich eine positive Bilanz: «Es war eine unglaublich intensive und tolle Zeit.» Der übergeordnete Bereich Marketing/Digital wird nun interimistisch geführt."
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"innerText" : "Porte-parole (100%) \n\n\t \t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tauto-schweiz VEREINIGUNG SCHWEIZER AUTOMOBIL-IMPORTEURE, Bern"
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"innerText" : "Consultant / Project Manager (m/w/d, 60-80%) \n\n\t \t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tSwisscontent AG, Zürich"
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{
"href" : "https://persoenlich.com/medien/widerspruch-bei-der-nutzung-von-social-media",
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"innerText" : "SONJA KNAPP\nZürcher Designerin bringt Paris nach Bern\nSie sprach im Chalet Muri über ihr Lebenswerk. Anwesend waren prominente Gäste und Diplomaten."
},
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"innerText" : "MEDIENTAGUNG\nLaut Supino kein Journalismus ohne KI\nDer TX-Group-Verleger sprach in Genf über KI im Journalismus – und warum Tamedia sich neu erfinden muss.\nvon Sandra Porchet"
},
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"href" : "https://persoenlich.com/kategorie-werbung/knapp-vier-millionen-fur-neutralitats-ja",
"innerText" : "KAMPAGNENGELDER\nKnapp vier Millionen für Neutralitäts-Ja\nDie Komitees zu den Vorlagen vom 27. September haben ihre Kampagnenbudgets offengelegt."
},
{
"href" : "https://persoenlich.com/prcorporate-communication/eine-neue-optik-fur-die-alten-werte",
"innerText" : "ALLINK\nEine neue Optik für die alten Werte\nDie Agentur hat für die Krankenkasse SLKK das Erscheinungsbild überarbeitet."
},
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"href" : "https://persoenlich.com/kategorie-werbung/beschwerde-gegen-aldi-werbung-eingereicht",
"innerText" : "MIGROS\nBeschwerde gegen Aldi-Werbung eingereicht\nDie Migros wehrt sich gegen eine Preisvergleichskampagne von Aldi und fordert deren Rückzug."
},
{
"href" : "https://persoenlich.com/gesellschaft/remo-rey-wird-geschaftsfuhrer",
"innerText" : "CASINOTHEATER WINTERTHUR\nRemo Rey wird Geschäftsführer\nDer langjährige Tourismusdirektor übernimmt per März die Leitung des Kultur- und Gastronomiehauses."
},
{
"href" : "https://persoenlich.com/mediapartner/das-war-die-kreativste-woche-des-jahres",
"innerText" : "ADC KREATIVFESTIVAL\nDas war die kreativste Woche des Jahres\nZum 50. Geburtstag feierte der ADC Switzerland sechs kreative Tage mit Jurierung, Awards und Jubiläumsstimmen."
},
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"href" : "https://persoenlich.com/mediapartner/attraktivitat-und-talent-kommen-von-innen",
"innerText" : "LEADING SWISS AGENCIES\nAttraktivität und Talent kommen von innen\nDie LSA-Arbeitsgruppe stärkt Arbeitgeberattraktivität und Führung, um Talente langfristig zu binden."
},
{
"href" : "https://persoenlich.com/mediapartner/preisfuhrerschaft-ohne-kompromisse-bei-frische-und-qualitat",
"innerText" : "SCHWEIZER WERBE-AUFTRAGGEBERVERBAND SWA\nPreisführerschaft bei Frische und Qualität\nWie Lidl Schweiz Preisführerschaft mit Qualität, Regionalität und digitaler Kundenbindung verbindet."
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"href" : "https://persoenlich.com/medien/ramona-schelbert-ubernimmt-unterwegs",
"innerText" : "TELE 1\nRamona Schelbert übernimmt «Unterwegs»\nDie Moderatorin und Produzentin löst Damian Betschart ab, der zu Radio SRF 1 gewechselt war."
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"href" : "https://persoenlich.com/kategorie-werbung/diskussionen-uber-ki-bringen-nicht-viel",
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},
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"innerText" : "CH MEDIA\n3+ wird zur Dachmarke für acht Sender\nAb dem 31. August werden die Namen der acht nationalen Free-TV-Sender von CH Media schrittweise ersetzt."
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"innerText" : "LINTH24\nStreit ums «Gemeinde-Fenster»\nWeder Eschenbach noch Amden wollen ein kostenpflichtiges Angebot des Newsportals nutzen."
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"href" : "https://persoenlich.com/marketing/so-sicher-wie-das-amen-in-der-kirche",
"innerText" : "MEDIAPULSE\n«So sicher wie das Amen in der Kirche»\nAm SwissRadioDay vom Donnerstag im Kaufleuten Zürich hat Mediapulse-CEO Tanja Hackenbruch gezeigt, wie die Schweizer Radioforschung ab 2028 neu aufgestellt wird: trotz kleinerem Panel mehr Granularität – und als Vision eine Hybridisierung von Panel- und Streamingdaten. Im Interview erläutert sie, was noch alles ansteht.\nvon Christian Beck"
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"innerText" : "Blogbeitrag lesen"
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{
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"innerText" : "KI: Algorithmen sprechen amerikanisch"
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{
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"innerText" : "«Sales Guy»: So geht virale Markenkommunikation. Nicht."
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"innerText" : "CONTEXTA\nDie SBB stellt das Problem vor das Produkt\nMit «Smooove your Business» lanciert die Bahn ihre erste Kommunikationsplattform für Geschäftskunden."
},
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"innerText" : "METEOSCHWEIZ\nKI liefert präzisere Prognosen\nEin Algorithmus soll Nutzer der Meteoswiss-App zuverlässiger vor Starkregen, Hagel und Blitzen warnen."
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{
"href" : "https://persoenlich.com/prcorporate-communication/stefan-mair-wechselt-in-die-pr-branche",
"innerText" : "CONTCEPT COMMUNICATION\nStefan Mair wechselt in die PR\nDer Handelszeitung-Journalist steigt als Senior Consultant Thought Leadership bei der Zürcher Agentur ein."
},
{
"href" : "https://persoenlich.com/marketing/glace-kugeln-werben-fur-probemonat",
"innerText" : "TAMEDIA\nGlace-Kugeln werben für Probemonat\nDer Tages-Anzeiger hat am Zürcher Europaplatz gratis Glace von der Manufaktur Kalte Lust verteilt."
},
{
"href" : "https://persoenlich.com/medien/irgendjemand-muss-doch-etwas-tun",
"innerText" : "Photolabel: «Irgendjemand muss doch etwas tun»\n«Die Sache mit der Bierdose ist doch Unsinn! Das kann eine RAW Bearbeitung [...]»\nKommentar vom 28.08.2026"
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"innerText" : "Migros: Beschwerde gegen Aldi-Werbung eingereicht\n«Weiter so, Aldi! Migros wird keine Chance mehr haben. Lidl wird aber gewinnen [...]»\nKommentar vom 28.08.2026"
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{
"href" : "https://persoenlich.com/medien/das-ist-albert-rostis-rote-linie",
"innerText" : "SwissRadioDay: Das ist Albert Röstis rote Linie\n«BR Rösti ist recht zu geben. bei Sport kann gespart werden. Beispiel [...]»\nKommentar vom 28.08.2026"
},
{
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"innerText" : "Denner: René Emmerich verlässt den Discounter\npubliziert am 28.08.2026"
},
{
"href" : "https://persoenlich.com/digital/verleger-fordern-klare-ki-regeln",
"innerText" : "Erklärung von Luxemburg: Verleger fordern klare KI-Regeln\npubliziert am 17.04.2026"
},
{
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{
"href" : "https://persoenlich.com/blog/eine-dunkle-wolke-zieht-auf",
"innerText" : "NZZ: Eine dunkle Wolke zieht auf\npubliziert am 12.04.2026"
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{
"href" : "https://persoenlich.com/kategorie-werbung/beat-muhlemann-ist-verstorben",
"innerText" : "Todesfall: Beat Mühlemann ist verstorben\n publiziert am 24.08.2026"
},
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"href" : "https://persoenlich.com/marketing/raphael-werner-verlasst-das-unternehmen",
"innerText" : "Denner: Raphael Werner verlässt das Unternehmen\n publiziert am 25.08.2026"
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},
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},
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"href" : "https://persoenlich.com/marketing/getrankegruppe-schwingt-am-esaf-2028-mit",
"innerText" : "Rivella: Getränkegruppe schwingt am Esaf 2028 mit\n publiziert am 04.08.2026"
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"innerText" : "Mediapulse: «So sicher wie das Amen in der Kirche»\npubliziert am 27.08.2026"
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"innerText" : "Tobias Fueter: «Diskussionen über KI bringen nicht viel»\npubliziert am 26.08.2026"
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"href" : "https://persoenlich.com/prcorporate-communication/jobplattformen-setzen-nach-relaunch-auf-firmenvideos",
"innerText" : "DPI PUBLISHING SERVICE\nNeu mit Videos auf Jobplattformen\nArbeitgeber können auf Medienjobs.ch und Ictjobs.ch in ihren Inseraten künftig Zusatzleistungen hinterlegen."
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"innerText" : "3+\nDominik Kaiser kritisiert CH Media scharf\nZum 20-Jahr-Jubiläum des Senders übt der Gründer in einem Interview Kritik an den heutigen Machern."
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"href" : "https://persoenlich.com/digital/kim-engels-wird-neuer-geschaftsfuhrer",
"innerText" : "DREIFIVE\nKim Engels wird neuer Geschäftsführer\nDer langjährige Converto-CEO übernimmt die operative Leitung des Zürcher Standorts der Agentur."
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"href" : "https://persoenlich.com/medien/ein-schones-bild-von-sich-selbst",
"innerText" : "SRG\nEin schönes Bild von sich selbst\n«Die Schweiz im Herzen» heisst die neue Vision der SRG. Bisher hiess es: «Wir schaffen Vertrauen.»\nvon Nick Lüthi"
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"innerText" : "SWISS AI\nKI-Verband startet Jobplattform\nGemeinsam mit Jobchannel hat der Verein eine Onlineplattform für KI-Stellen in der Schweiz aufgeschaltet."
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"href" : "https://persoenlich.com/prcorporate-communication/hischier-investiert-in-berner-trainingsfirma",
"innerText" : "SENSOPRO\nHischier investiert in Berner Trainingsfirma\nDer Eishockeyprofi steigt beim Münsinger Unternehmen für Koordinationstraining als Investor ein."
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"href" : "https://persoenlich.com/prcorporate-communication/secondhand-handel-expandiert-in-die-romandie",
"innerText" : "PROJEKT RESTWERT\nSecondhand-Handel expandiert in Romandie\nVor zehn Jahren wurde der erste Artikel auf Ricardo verkauft. Inzwischen zählt Projekt Restwert 28 Standorte."
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{
"href" : "https://persoenlich.com/medien/das-ist-albert-rostis-rote-linie",
"innerText" : "SWISSRADIODAY\nDas ist Albert Röstis rote Linie\nZum Abschluss des Branchentreffens im Kaufleuten Zürich hat der Medienminister eine klare Grenze gezogen: Auch wenn sich die wirtschaftliche Lage der Schweizer Privatradios weiter zuspitzen sollte, dürften sie nicht mit zusätzlicher Hilfe des Bundes rechnen. Hinter den bereits beschlossenen Massnahmen stehe er zwar – für mehr Intervention aber gebe es keinen Spielraum.\nvon Christian Beck"
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"href" : "https://persoenlich.com/prcorporate-communication/adecco-schweiz-erneuert-ihren-markenauftritt",
"innerText" : "BRANDPIE\nAdecco Schweiz erneuert ihren Markenauftritt\nDie Personaldienstleisterin übernimmt den globalen Brand-Refresh, der im März 2026 lanciert wurde."
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"innerText" : "AUSSENWERBUNG\nWerbeverbot für Flugreisen abgelehnt\nEin entsprechender Vorstoss der Grünen fand am Mittwoch im Zürcher Gemeinderat nur knapp keine Mehrheit."
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"href" : "https://persoenlich.com/medien/volles-dach-fur-thomas-buchelis-derniere",
"innerText" : "SRF\nVolles Dach für Thomas Buchelis Dernière\nFür die letzte Sendung des langjährigen «Meteo»-Chefs hat sich das ganze Team auf dem Dach versammelt.\nvon Sandra Porchet"
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"href" : "https://persoenlich.com/kategorie-werbung/diskussionen-uber-ki-bringen-nicht-viel",
"innerText" : "TOBIAS FUETER\n«Diskussionen über KI bringen nicht viel»\nTobi Fueter hat das Medium Film mit der Muttermilch aufgesogen. Jetzt zu hören im ADC-Podcast.\nvon Matthias Ackeret"
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"href" : "https://persoenlich.com/marketing/networking-marc-sway-und-ein-primeur",
"innerText" : "RADIO NIGHT 2026\nNetworking, Marc Sway – und ein Primeur\nNeben Live-Musik vor dem Zürcher Carlton hatte Gastgeber Ralf Brachat eine exklusive Neuigkeit im Gepäck.\nvon Christian Beck"
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"href" : "https://persoenlich.com/gesellschaft/kultschauspieler-tim-curry-ist-verstorben",
"innerText" : "TODESFALL\nKultschauspieler Tim Curry ist verstorben\nDer aus der «Rocky Horror Picture Show» bekannte britische Schauspieler ist im Alter von 80 Jahren gestorben."
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{
"href" : "https://persoenlich.com/digital/einigung-auf-16-7-milliarden-dollar-wegen-sucht",
"innerText" : "META\nEinigung auf 16,7 Milliarden Dollar\nIn einem Prozess um Social-Media-Sucht von Kindern hat sich der Facebook-Konzern mit den Klagenden geeinigt."
},
{
"href" : "https://persoenlich.com/kategorie-werbung/origami-tiere-werben-fur-leonteq-in-asien",
"innerText" : "ATOLL\nOrigami-Tiere werben für Leonteq in Asien\nDie Zürcher Agentur hat für den Schweizer Derivatespezialisten eine englischsprachige Digitalkampagne entwickelt, die unabhängige Vermögensverwalter in Hongkong und Singapur erreichen soll."
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"href" : "https://www.persoenlich.com/pdf/the-perfect-match-2026-02.pdf",
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"href" : "https://www.persoenlich.com/pdf/the-perfect-match-2026-02.pdf",
"innerText" : "JETZT HERUNTERLADEN"
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{
"href" : "https://persoenlich.com/gesellschaft/so-bleibt-das-heft-nach-75-jahren-relevant",
"innerText" : "MICKY MAUS MAGAZIN\nSo bleibt das Heft nach 75 Jahren relevant\nSeit über sieben Jahrzehnten begleiten die Abenteuer von Micky, Donald und Co. Generationen."
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{
"href" : "https://persoenlich.com/prcorporate-communication/nando-bosshart-wechselt-ins-team",
"innerText" : "FESTLAND\nNando Bosshart wechselt ins Team\nDer bisher freie Web-Entwickler und KI-Spezialist ist seit Anfang Mai fest angestellt."
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"href" : "https://persoenlich.com/kategorie-werbung/ein-lowe-gegen-den-papierkrieg",
"innerText" : "MARTI COMMUNICATION\nEin Löwe gegen den Papierkrieg\nDer St. Galler Softwareanbieter Abacus Umantis bewirbt seine Lösung für digitales Personalmanagement."
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"href" : "https://persoenlich.com/prcorporate-communication/die-budgets-sinken-trotz-ki-einsatz",
"innerText" : "ZHAW-TRENDSTUDIE\nDie Budgets sinken trotz KI-Einsatz\nFast alle Deutschschweizer Kommunikationsabteilungen setzen mittlerweile Generative KI ein."
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